Wordpress VS Shopify : Which One Is Better For The Store?
By Yashraj Singh Shaktawat
Online shopping has never been easier and creating an online store for yourself is the same. From robust website builders for beginners to DIY solutions for the more tech-savvy, there are hundreds of e-commerce sites to help put your business online. Let's focus on the top two players in the e-commerce space today to find things simpler: Shopify and WordPress. Shopify vs. WordPress — which is best? This is a question that many start-ups are asking themselves, and We are going to answer it in depth in this article.
It is estimated that retail e-commerce revenues will surpass just $5 trillion by 2021, and it is now simpler than ever to build your online store thanks to platforms such as Shopify and WordPress.
Shopify is a dedicated platform for Ecommerce website development companies that lets you create your online shop. It hosts your site and provides you with all the resources you need.
WordPress is an open-source website. You need to host your platform and add plugins for e-commerce tools like WooCommerce.
What's the difference between WordPress and Shopify?
Shopify is a so-called 'website builder.' But we need first to know what a website builder is to understand what Shopify is.
A website builder is an online tool that helps create a website for people with little or no technological skills. To keep their site running, they pay a small fee to the website builder platform every month. Shopify is primarily constructed for e-commerce, so it is only ever used to build online stores.
WordPress is very different. WordPress.com and WordPress.org come in two ways. WordPress.com is a platform for blogging that operates in the same way as a website builder, allowing you to create your website easily. WordPress.org is software that is self-hosted and is much more technically advanced.
With the Best wordpress development company, like online stores, you can build just about every website, so this version of WordPress will compare to Shopify.
The power behind about a third website on the internet is WordPress.org. You have Shopify, a world-renowned e-commerce platform that is used by major corporations and celebrities alike and powers over 600,000 online shops.
Tools and Features
The meat and marrow of an e-commerce website are tools and features. It's what makes you advertise your products and sell them.
Shopify allows you to sell any pricing plan for an unlimited number of items. Both physical goods and digital downloads can also be sold.
There are hundreds of e-commerce features on Shopify. We're trying to search down into the top ones and why they matter so much:
● Discount Codes:
Create exclusive codes that customers can use for cash off at your checkout. These are useful to use in email marketing as well.
● Multi-Channel Integration:
Sale directly through major social media sites and global marketplaces, such as Facebook and Amazon, not only restrict yourself to your website.
To clarify, there are no e-commerce features available for WordPress to start with. It is essential to add these through third-party plugins. However, here's what two of the most popular plugins, WooCommerce and Ecwid, offer to give you a taste of what you might expect:
● WooCommerce Features:
1. Sell limitless physical and digital items.
2. Reviews of products and ratings
3. Sorting and filtering products
4. The built-in choice for blogging
● Ecwid Features:
1. Shipping calculator
2. Checkouts for Visitors
3. Save Favorite Products
4. Multilingual translation
For tools and features, WordPress beats Shopify. You should search for and install a plugin that checks all the boxes you're looking for.
Search Engine Optimization with WordPress and Shopify
SEO is essential if you want to get new clients who search for what you sell on Google. Since WordPress is more versatile and so many plugins are available for it, you can have more control over the various factors that influence your SEO on your site.
Shopify allows you to adjust many essential components, but you won't have full control over anything the way you do with WordPress. Anyway, with SEO campaigns on both the Shopify and Wordpress sites, we have had great success.
Shopify vs. WordPress: Pros and Cons
● It is optimizable for e-commerce websites, so all the Best Wordpress development services you need are set up for you.
● You don't need to charge externally for hosting or security,
● To use Shopify, you do not need any coding or technological skills.
● You will have to reconfigure your content if you want to change your theme,
● Like Wix, it is also not as simple or as convenient to use as a drag-and-drop platform.
● If you use Shopify's payment portal, Shopify Payments, you have to pay additional transaction fees (0.5 percent - 2 percent per transaction)
● 'Gutenberg,' its new editor, makes it somewhat more comfortable to use
● More efficient and customizable than Shopify, enabling complete customization
● There are a vast number of helpful online tools, from both user forums and professional developers.
● To use the platform, you will need the right level of technical knowledge to
● It would help if you found things like web hosting, security, and your domain name.
Let's end by summarising the platforms for Shopify and WordPress. Here are the general guidelines to go through when making your decision; all things considered:
Select Shopify if you want a hands-off, quick, dedicated e-commerce solution. You can develop your site in a matter of minutes, and Shopify can handle just about everything from hosting to processing payments to security on the technical side. And you can always fall back on Shopify help if you experience issues. Ecommerce beginners are going to get a lot from this website.
Go with Wordpress web development company if you want a hands-on, more versatile e-commerce solution. The more significant number of plugin choices, tighter control over backend code, more content marketing, management tools, and fewer limitations on product listings would be appreciated by users with more knowledge in the web and commerce space. As much of their site infrastructure is already in place, existing WordPress users are also best off staying with this platform.