link building service

7 Easy Link Building Strategies That Anyone Can Use

  • By Robert Williams
  • 16-07-2021
  • SEO

To get the Search Engine Optimization (SEO) goals achieved the contribution of link building can’t be neglected. Link building is quite effective in diverting traffic on your website thus, helping you get the high SERP ranks. However, this is easier said than done. While link building sounds simple it requires some strategy to get the inbound link with quality and not only focus on quantity.

The link building services being offered as a part of SEO services for businesses highlight that most people don’t understand how to do it right. So, what it means that you can get it done by service providers right? No, not at all. It’s all about putting the strategy right. Yes, you can also get link building right with what we are going to discuss here. Now, we would shift our focus to 7 easy and effective strategies to make link building easy.

Guest Blogging

One of the most effective tried and tested tricks in the hat is guest blogging. There are a number of websites that allow you to post blogs in your niche area and get backlinks. If you are not ready to go to the websites asking for payment to publish your blogs then start with the ones that are offering it for free. Or you can take the benefits of free posting the initial few blogs that some websites offer.

While searching for guest posts websites don’t always fall for those searches that have come as advertised. Rather look for the established pages preferably closer to your niche.

Use Infographics

Images speak a lot, we all know that. And an infographic speaks with fact in it holding the attention. As per an observation by the infographics produced around 38% better performance in generating backlinks than just an ordinary blog post. Further, infographics are a great source to drive organic traffic and since they are used for many purposes they would keep driving traffic on web pages even days after posting them.

Opt For Trusted Website

This becomes very important when you talk about resources. Don’t go for websites that are still trying to create a space for them among the audience. Rather follow some trusted sources like Huffington Post, Forbes, etc to get some quality resource links.

Build Broken Links

Broken links are a big pull-back when we talk about SEO. Look out for those broken links on your websites and list them down. Check what kind of content these pages were carrying. Create content similar to that and start promoting. Remove the broken links and if they were being used for backlinks in some guest posts then fix that at the earliest.

Active Social Media Presence

Social media as we all know is very important when it comes to marketing and promotion. Active social media accounts and regular posting on them can be a great source for you to get the traffic and reach. With a dedicated effort on social media, you can generate organic traffic. Further, you can boost the engagement of social media with different activities to get the benefit of web page traffic.

Spy On Competitors

Learning from enemies as they say is not only limited to wars but almost every domain. You must assess the websites of your competitors that are doing well. Look from where they are sourcing the backlinks. Try and adopt that method on your end and see the results. If that delivers the results for you then the job is well done. Otherwise, try and observe what is working for them and chalk out a similar yet unique plan as per your needs.

Keep A Track

Getting backlinks is one thing and keeping a track of them is a different one. Keep a record of how many backlinks you have, how they are performing and decide whether you need more at the moment or not. By keeping track you can get useful insight into what kind of blogs are working well and what not and you can also tab how many backlinks disappeared.


From the discussion we had here it is quite clear that linking building is not that difficult if you have the right strategy. Just, put the things in place and you can see the result. So, what are you waiting for to transform what we discussed into your action plan.


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