Vertical Motion

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Details

Founded:
2006
Hourly Rates:
$100 - $149 / hr
Employees:
10 - 49
Avg. Project Cost:
$50,000+
Ratings:
4.3 8 Reviews

Services

  • Mobile App Development
  • Web Development
  • UI-UX Design
  • Web Design
  • E-commerce Development

Industries Served

Retail & E-commerce Government & Public Sector Nonprofit & NGO Manufacturing Sports & Fitness Events & Event Management Automotive Agriculture

Where We Specialize

20% Smart Contract Auditing
Smart Contract Auditing 20%
Bot Development 17%
Mobile App Development 14%
Web Development 14%
IT Services 14%
Virtual Reality 11%
AI Development 10%

Industry Expertise

FinTech65% Travel35%

Typical Project Size

40% Small Business
32% Midmarket Business
28% Enterprise

About

Vertical Motion works with clients to plan, build, and ship digital products. The company's main offerings are Mobile App Development. Its team includes 10 - 49 specialists working across design, development, and delivery. Clients can expect pricing around $100 - $149 / hr/hr, with projects averaging about $50,000. Vertical Motion holds a 4.9-star rating across 8 client reviews. Vertical Motion operates out of Calgary, Canada. This profile is a starting point — reach out to Vertical Motion directly to discuss project specifics.

Vertical Motion Reviews

4.3 8 Reviews
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Technically sharp, commercially sensible, and genuinely easy to work with throughout

Anton Berggren / Chief Technology Officer | Jun 05, 2026

What actually moved the needle wasn't their ability to follow a spec — any competent team can do that. It was their willingness to push back when a requirement didn't make sense, explain clearly why, and help us decide on something better instead. That extra layer of judgment took the final product past what we'd actually asked for and closer to what we genuinely needed, which isn't always the same thing.

Project summary

Expanding internationally meant we suddenly needed multi-currency, multi-language, and multi-warehouse support that our existing platform simply wasn't architected for.

  • Overall Rating 4.0
  • Quality 3.5
  • Schedule 4.5
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Industry-Specific Solutions
Project Cost:
Less than $10,000
Project Duration:
Aug 2025 - Apr 2026
Business Type:
Retail & E-commerce
Location:
Malmö, Sweden

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I run technology for Baltic Cloud AB, a growth-stage Retail & E-commerce company based in Malmö, Sweden. My role as Chief Technology Officer covers product engineering, platform operations, and our vendor relationships. We'd hit a point where our internal capacity just couldn't keep pace with what the roadmap demanded.
What specific problem or business challenge led you to hire this company?
Our Industry-Specific Solutions capability had become the thing slowing everything else down. New feature requests, client asks, internal initiatives — all of it kept queuing up behind a platform that had been stretched way past what it was originally built for. We needed a proper rebuild, not another patch.
What services did the company provide for your project?
The scope ran the full Industry-Specific Solutions lifecycle — discovery, requirements, architecture, development across roughly a dozen sprints, integration testing, performance validation, deployment, and a four-week hypercare window afterward. They also handed over full documentation and ran a knowledge transfer session for our internal team.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their Industry-Specific Solutions approach was specific rather than generic, backed by actual reference projects in Retail & E-commerce — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
Their instinct for never losing the business goal in the middle of technical decisions. I've worked with technically strong teams before who lose that thread once things get complicated. This team kept every architectural call tied back to the outcome we'd actually agreed to, which made the harder trade-off conversations a lot easier.
Would you recommend this company to others, and would you work with them again?
Yes — though I'll add that they're not the cheapest option out there and they're selective about what they take on. If price is your main filter, look elsewhere. If you need a partner you can trust with a serious Industry-Specific Solutions program in Retail & E-commerce and expect them to actually deliver against the brief, this is the team.

Their architecture review steered us away from a vendor decision we would have regretted

Elin Holmqvist / Head of Product Engineering | May 25, 2026

The easiest thing to praise is the technical output itself — solid test coverage, a deployment pipeline that just works, documentation that people actually reference instead of ignoring. But what I keep coming back to is the number of conversations we haven't had to have since launch. No 2am incident calls. No emergency patches. No post-mortems about what went sideways. That absence is really the whole pitch, if you ask me.

Project summary

New digital service standards required every citizen-facing application to hit accessibility and performance benchmarks our legacy systems simply couldn't reach. Patching them wasn't realistic.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 4.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
IT Consulting
Project Cost:
$500,000+
Project Duration:
Sep 2025 - Mar 2026
Business Type:
Government & Public Sector
Location:
Uppsala, Sweden

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Head of Product Engineering at Vinter Digital AB I oversee technology spend and delivery across our Government & Public Sector operations out of Uppsala, Sweden. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
The core of it was IT Consulting, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
The questions they asked during the briefing stage told us most of what we needed to know. Vendors who ask sharp questions during sales tend to bring that same rigor into delivery, and that held up. The technical proposal had real substance, the team was senior from the start, and the pricing was straightforward.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Government & Public Sector experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Government & Public Sector looking for real IT Consulting depth paired with actual delivery discipline should have this team near the top of their list.

The research surfaced friction points we'd stopped noticing because they'd always been there

Henrik Schuster / VP of Technology | May 11, 2026

The easiest thing to praise is the technical output itself — solid test coverage, a deployment pipeline that just works, documentation that people actually reference instead of ignoring. But what I keep coming back to is the number of conversations we haven't had to have since launch. No 2am incident calls. No emergency patches. No post-mortems about what went sideways. That absence is really the whole pitch, if you ask me.

Project summary

Our internal engineering capacity was fully committed to keeping existing systems running, with no room for a build of this size. An outside partner with the right depth was really our only option.

  • Overall Rating 4.0
  • Quality 3.5
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
UI/UX Design
Project Cost:
$150,000 to $499,999
Project Duration:
Aug 2025 - Mar 2026
Business Type:
Nonprofit & NGO
Location:
Bremen, Germany

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I run technology for NordWelle Logistik GmbH, a growth-stage Nonprofit & NGO company based in Bremen, Germany. My role as VP of Technology covers product engineering, platform operations, and our vendor relationships. We'd hit a point where our internal capacity just couldn't keep pace with what the roadmap demanded.
What specific problem or business challenge led you to hire this company?
A competitor move forced our hand and compressed a roadmap item we'd planned for the following year. The UI/UX Design investment we'd scheduled twelve months out suddenly needed to happen in six, and building it internally in that window wasn't realistic.
What services did the company provide for your project?
The core of it was UI/UX Design, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
A peer in the Nonprofit & NGO space had used them for something similar in UI/UX Design and recommended them without hesitation. Our own due diligence backed that up. Domain knowledge, UI/UX Design depth, and a track record of actually delivering — that combination made the decision easy.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
The most structured project management I've dealt with from any outside vendor. Sprint planning was tight, acceptance criteria were specific, and retrospectives actually led to changes rather than just being a box to tick. The backlog and risk register were both treated as live tools, not paperwork. I never once had to chase a status update.
Did the company deliver the project on time and within your expected budget?
Yes to both. I'd quietly built in some contingency given the complexity and the number of integrations involved, and none of it ended up being needed. Delivery landed on the agreed date and the final invoice was within a rounding error of the approved budget — rarer than most people in this industry would admit.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate perfectly given everything else going on in the business, but the numbers we can attribute directly to the UI/UX Design work are solid: session duration up, conversion up, error rate down, and our NPS for that touchpoint has moved noticeably. Our account managers say it's coming up positively in client conversations now too.
What did you like most about working with this company?
Their instinct for never losing the business goal in the middle of technical decisions. I've worked with technically strong teams before who lose that thread once things get complicated. This team kept every architectural call tied back to the outcome we'd actually agreed to, which made the harder trade-off conversations a lot easier.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.

Rare skill: explained serious findings clearly to people with zero security background

Agnieszka Zielińska / CTO | Apr 25, 2026

This was our fourth agency in three years, and I say that with some embarrassment. Every previous engagement had looked promising on paper and fallen apart somewhere in delivery. What was different here was the sequencing: they spent real time understanding the actual problem before proposing anything, rather than pattern-matching to a solution they already knew how to sell. The build ran to schedule, our own engineers had genuinely positive things to say during handover, and four months into live operation we haven't had a single critical incident. We're already talking about the next phase with them.

Project summary

Unplanned downtime had become our biggest single cost line, and our own data suggested predictive maintenance could fix most of it — if we had the infrastructure to act on the signal.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Cybersecurity
Project Cost:
$10,000 to $49,999
Project Duration:
Jul 2025 - Jan 2026
Business Type:
Manufacturing
Location:
Poznań, Poland

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Bug Tech Studio is a Manufacturing business headquartered in Poznań, Poland. As CTO I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
A competitor move forced our hand and compressed a roadmap item we'd planned for the following year. The Cybersecurity investment we'd scheduled twelve months out suddenly needed to happen in six, and building it internally in that window wasn't realistic.
What services did the company provide for your project?
The scope ran the full Cybersecurity lifecycle — discovery, requirements, architecture, development across roughly a dozen sprints, integration testing, performance validation, deployment, and a four-week hypercare window afterward. They also handed over full documentation and ran a knowledge transfer session for our internal team.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Manufacturing experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Yes, no hesitation. I've already referred them twice within my own Manufacturing network, both times to people facing Cybersecurity problems similar to ours. I made those referrals confidently because I know the experience I had was repeatable, not a one-off stroke of luck on our project.

Went live on the date we agreed to, which anyone who's done an ERP rollout knows is rare

Fiona McAllister / Chief Technology Officer | Apr 05, 2026

Our stakeholder list for this project included board members, operations leads, compliance, and end users, all with wildly different levels of technical fluency and different definitions of success. Managing that mix well is genuinely hard, and this team did it better than any vendor we've worked with. They shifted register depending on who they were talking to without ever dumbing down the substance, kept expectations honest the whole way through, and delivered something each group could point to as meeting their own bar. That range is rare.

Project summary

Our internal engineering capacity was fully committed to keeping existing systems running, with no room for a build of this size. An outside partner with the right depth was really our only option.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
ERP Development
Project Cost:
$10,000 to $49,999
Project Duration:
Aug 2025 - Feb 2026
Business Type:
Sports & Fitness
Location:
Glasgow, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Highland FinTech Ltd is a Sports & Fitness business headquartered in Glasgow, UK. As Chief Technology Officer I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
Mainly ERP Development, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
A peer in the Sports & Fitness space had used them for something similar in ERP Development and recommended them without hesitation. Our own due diligence backed that up. Domain knowledge, ERP Development depth, and a track record of actually delivering — that combination made the decision easy.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Sports & Fitness experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
Genuinely excellent, especially given the time difference between Glasgow, UK and the delivery team. Written updates were consistent and specific, anything needing a decision got same-day turnaround, and nothing slipped through the cracks across the whole engagement.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate perfectly given everything else going on in the business, but the numbers we can attribute directly to the ERP Development work are solid: session duration up, conversion up, error rate down, and our NPS for that touchpoint has moved noticeably. Our account managers say it's coming up positively in client conversations now too.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Sports & Fitness looking for real ERP Development depth paired with actual delivery discipline should have this team near the top of their list.

Multiplayer infrastructure held through a launch-day spike we hadn't fully planned for

Roisin Cassidy / VP of Product Engineering | Mar 10, 2026

This was our fourth agency in three years, and I say that with some embarrassment. Every previous engagement had looked promising on paper and fallen apart somewhere in delivery. What was different here was the sequencing: they spent real time understanding the actual problem before proposing anything, rather than pattern-matching to a solution they already knew how to sell. The build ran to schedule, our own engineers had genuinely positive things to say during handover, and four months into live operation we haven't had a single critical incident. We're already talking about the next phase with them.

Project summary

This project had a board-facing deadline tied to a wider strategic push. We needed a partner who'd treat that date like it was their own problem, not just ours.

  • Overall Rating 4.0
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Game Development
Project Cost:
Less than $10,000
Project Duration:
Jul 2025 - Feb 2026
Business Type:
Events & Event Management
Location:
Belfast, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Silverbrook Digital Ltd is a Events & Event Management business headquartered in Belfast, UK. As VP of Product Engineering I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
The core of it was Game Development, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their Game Development approach was specific rather than generic, backed by actual reference projects in Events & Event Management — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Very well. The discovery phase was more thorough than anything we'd been through with prior vendors. They pushed back on requirements that were vague or contradictory, suggested better alternatives where our own thinking was limited, and produced a spec our internal stakeholders agreed was the clearest version of the product they'd ever seen written down.
How was your overall experience with their communication and project management?
The most structured project management I've dealt with from any outside vendor. Sprint planning was tight, acceptance criteria were specific, and retrospectives actually led to changes rather than just being a box to tick. The backlog and risk register were both treated as live tools, not paperwork. I never once had to chase a status update.
Did the company deliver the project on time and within your expected budget?
Yes to both. I'd quietly built in some contingency given the complexity and the number of integrations involved, and none of it ended up being needed. Delivery landed on the agreed date and the final invoice was within a rounding error of the approved budget — rarer than most people in this industry would admit.
What tangible results or business impact have you seen since the project was completed?
The clearest measure is how the system's actually performing in production. In the four months since go-live we've had zero major incidents, our page performance scores improved across every Core Web Vitals metric, and two enterprise clients who'd previously flagged our old platform's limits during renewal talks signed again without raising it.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Yes, no hesitation. I've already referred them twice within my own Events & Event Management network, both times to people facing Game Development problems similar to ours. I made those referrals confidently because I know the experience I had was repeatable, not a one-off stroke of luck on our project.

The return on this investment outpaced the business case we originally approved

Larissa Nogueira / Chief Digital Officer | Mar 10, 2026

This was our fourth agency in three years, and I say that with some embarrassment. Every previous engagement had looked promising on paper and fallen apart somewhere in delivery. What was different here was the sequencing: they spent real time understanding the actual problem before proposing anything, rather than pattern-matching to a solution they already knew how to sell. The build ran to schedule, our own engineers had genuinely positive things to say during handover, and four months into live operation we haven't had a single critical incident. We're already talking about the next phase with them.

Project summary

Our connected vehicle platform needed to handle telemetry from a growing EV fleet while also managing over-the-air update rollouts, and nothing off the shelf handled both well.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Industry-Specific Solutions
Project Cost:
$500,000+
Project Duration:
Oct 2025 - Jan 2026
Business Type:
Automotive
Location:
Porto Alegre, Brazil

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I run technology for Serra Tech SA, a growth-stage Automotive company based in Porto Alegre, Brazil. My role as Chief Digital Officer covers product engineering, platform operations, and our vendor relationships. We'd hit a point where our internal capacity just couldn't keep pace with what the roadmap demanded.
What specific problem or business challenge led you to hire this company?
Regulation in our Automotive segment shifted and the compliance deadline came from the regulator, not from us. The scale of the Industry-Specific Solutions changes required justified bringing in a specialist rather than pulling our internal team off the product roadmap to handle it.
What services did the company provide for your project?
The scope ran the full Industry-Specific Solutions lifecycle — discovery, requirements, architecture, development across roughly a dozen sprints, integration testing, performance validation, deployment, and a four-week hypercare window afterward. They also handed over full documentation and ran a knowledge transfer session for our internal team.
Why did you choose this company over other providers you considered?
A peer in the Automotive space had used them for something similar in Industry-Specific Solutions and recommended them without hesitation. Our own due diligence backed that up. Domain knowledge, Industry-Specific Solutions depth, and a track record of actually delivering — that combination made the decision easy.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
Their instinct for never losing the business goal in the middle of technical decisions. I've worked with technically strong teams before who lose that thread once things get complicated. This team kept every architectural call tied back to the outcome we'd actually agreed to, which made the harder trade-off conversations a lot easier.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Automotive looking for real Industry-Specific Solutions depth paired with actual delivery discipline should have this team near the top of their list.

Daily active usage on the app has stayed well above what we projected at launch

Rashid Al-Marzouqi / Chief Technology Officer | Jan 05, 2026

We handed this team an aggressive deadline, a genuinely complicated scope, and a client-side team on our end that was stretched thin and slow to respond at times. They handled all of it without complaint. When they needed something from us they asked precisely and on time. When they didn't, they just kept moving. The project still landed on schedule despite our side being the weaker link for a good chunk of it, which tells you something about how they operate under pressure.

Project summary

This project had a board-facing deadline tied to a wider strategic push. We needed a partner who'd treat that date like it was their own problem, not just ours.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$50,000 to $149,999
Project Duration:
Aug 2025 - Dec 2025
Business Type:
Agriculture
Location:
Sharjah, UAE

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Chief Technology Officer at Beacon Digital Ventures I oversee technology spend and delivery across our Agriculture operations out of Sharjah, UAE. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
The scope ran the full Mobile App Development lifecycle — discovery, requirements, architecture, development across roughly a dozen sprints, integration testing, performance validation, deployment, and a four-week hypercare window afterward. They also handed over full documentation and ran a knowledge transfer session for our internal team.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their Mobile App Development approach was specific rather than generic, backed by actual reference projects in Agriculture — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Agriculture experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
The most structured project management I've dealt with from any outside vendor. Sprint planning was tight, acceptance criteria were specific, and retrospectives actually led to changes rather than just being a box to tick. The backlog and risk register were both treated as live tools, not paperwork. I never once had to chase a status update.
Did the company deliver the project on time and within your expected budget?
On time and inside the approved budget. Their estimating was notably accurate — they'd broken the work down in enough detail during discovery that the forecast held up the whole way through, instead of drifting with every small change. We had exactly one change request, and it was for scope we added ourselves.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
What they did after launch. A lot of vendors treat go-live as the finish line. This team treated it as the start of a different phase — the hypercare period was substantial, the documentation held up in practice, and they checked back in at the thirty and ninety day marks to go over production metrics with us unprompted.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.
FAQ

Frequently Asked Questions

Got questions about our specialized technology solutions? We have the answers to help you make informed decisions.

Vertical Motion has delivered projects across a range of different industries, including Nonprofit & NGO, Advertising & Marketing, Aerospace & Defense, Food & Beverage and Sports & Fitness.

Generally, yes — companies like Vertical Motion tend to work well with startups because of what they typically offer: MVP builds, product strategy input, architecture that can scale later, and dedicated teams that keep costs manageable while still moving fast. For context, its listed capabilities span E-commerce Development, Mobile App Development, UI-UX Design, Web Design and Web Development, and its typical hourly rate is around $100 - $149.

It depends heavily on scope. A lean MVP might be a matter of weeks, while a full enterprise system or a larger digital transformation project can stretch into months once you factor in development, testing, and deployment. With a team of 2 - 9 professionals, Vertical Motion can scale resources based on project urgency.

Like most established software teams, Vertical Motion typically sticks around post-launch for ongoing maintenance — bug fixes, performance tuning, security patching, new feature work, and general technical support. For context, it has experience across industries such as Nonprofit & NGO, Advertising & Marketing, Aerospace & Defense, Food & Beverage and Sports & Fitness, and its listed capabilities span E-commerce Development, Mobile App Development, UI-UX Design, Web Design and Web Development.

Most businesses reach Vertical Motion through its website, a direct email, or a contact form — any of which works for discussing what you need, booking an initial conversation, or asking for a rough estimate. For context, its listed capabilities span E-commerce Development, Mobile App Development, UI-UX Design, Web Design and Web Development, and it has experience across industries such as Nonprofit & NGO, Advertising & Marketing, Aerospace & Defense, Food & Beverage and Sports & Fitness.

That depends on where Vertical Motion is based and who they primarily serve — some firms like this operate fully offshore, some are local-first, and plenty run a hybrid model that mixes both. For context, it has experience across industries such as Nonprofit & NGO, Advertising & Marketing, Aerospace & Defense, Food & Beverage and Sports & Fitness, and its listed capabilities span E-commerce Development, Mobile App Development, UI-UX Design, Web Design and Web Development.

Most professional shops, including Vertical Motion, expect to sign a Non-Disclosure Agreement before getting into specifics — it's a fairly standard ask and a reasonable one to make before sharing anything sensitive. For context, it has experience across industries such as Nonprofit & NGO, Advertising & Marketing, Aerospace & Defense, Food & Beverage and Sports & Fitness, and its listed capabilities span E-commerce Development, Mobile App Development, UI-UX Design, Web Design and Web Development.

Vertical Motion isn't necessarily limited to one region and may take on clients across several countries, depending on market demand and business partnerships.

Modernizing legacy software is usually within scope for a firm like Vertical Motion — re-platforming, refactoring old code, and moving things onto current frameworks or cloud infrastructure without necessarily rebuilding everything from zero. For context, it has experience across industries such as Nonprofit & NGO, Advertising & Marketing, Aerospace & Defense, Food & Beverage and Sports & Fitness, and its listed capabilities span E-commerce Development, Mobile App Development, UI-UX Design, Web Design and Web Development.

Vertical Motion generally runs something close to a standard structured process — requirements gathering, UI/UX design, development in agile sprints, QA testing along the way, deployment, and support once it's live. For context, its listed capabilities span E-commerce Development, Mobile App Development, UI-UX Design, Web Design and Web Development, and its typical hourly rate is around $100 - $149.
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