THE SENTRY

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Details

Founded:
2017
Hourly Rates:
$25 - $49 / hr
Employees:
2 - 9
Avg. Project Cost:
$5,000,000+
Ratings:
4.3 8 Reviews

Services

  • Mobile App Development
  • Web Development
  • UI-UX Design
  • Custom Software Development
  • Web Design

Industries Served

Insurance Telecommunications Logistics & Supply Chain Real Estate Gaming & Gambling Mining & Metals

Where We Specialize

24% Mobile App Development
Mobile App Development 24%
Web Development 18%
Virtual Reality 16%
Bot Development 15%
Web Design 11%
AI Development 10%
UI/UX 6%

Industry Expertise

Manufacturing100%

Typical Project Size

53% Enterprise
30% Small Business
17% Midmarket Business

About

THE SENTRY works with clients to plan, build, and ship digital products. Their core services include Web Development. With 2 - 9 people on staff, THE SENTRY can take on projects of varying size. Clients can expect pricing around $25 - $49 / hr/hr, with projects averaging about $40,000. Clients have rated THE SENTRY 5.0 out of 5 in 1 reviews. This profile is a starting point — reach out to THE SENTRY directly to discuss project specifics.

THE SENTRY Reviews

4.3 8 Reviews
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Started as a single project and earned a permanent spot on our preferred vendor list

Morgan Ellsworth / Head of Digital Health | Jun 10, 2026

What actually moved the needle wasn't their ability to follow a spec — any competent team can do that. It was their willingness to push back when a requirement didn't make sense, explain clearly why, and help us decide on something better instead. That extra layer of judgment took the final product past what we'd actually asked for and closer to what we genuinely needed, which isn't always the same thing.

Project summary

Our actuarial models had outgrown the reporting pipeline feeding them, and the resulting data lag was introducing real risk into pricing decisions the business wasn't comfortable carrying anymore.

  • Overall Rating 4.0
  • Quality 4.0
  • Schedule 3.5
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
Embedded Systems Development
Project Cost:
Less than $10,000
Project Duration:
Oct 2025 - Mar 2026
Business Type:
Insurance
Location:
Phoenix, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Cedarview Health Systems has been operating in Insurance for a while now, headquartered in Phoenix, USA. As Head of Digital Health I sit across both strategic planning and day-to-day technology delivery. We hold our vendors to a high bar because our own clients hold us to one — it's only fair to expect the same discipline from partners.
What specific problem or business challenge led you to hire this company?
A competitor move forced our hand and compressed a roadmap item we'd planned for the following year. The Embedded Systems Development investment we'd scheduled twelve months out suddenly needed to happen in six, and building it internally in that window wasn't realistic.
What services did the company provide for your project?
Mainly Embedded Systems Development, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
What they did after launch. A lot of vendors treat go-live as the finish line. This team treated it as the start of a different phase — the hypercare period was substantial, the documentation held up in practice, and they checked back in at the thirty and ninety day marks to go over production metrics with us unprompted.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.

Accessibility work broadened our reach and impressed clients we didn't expect it to matter to

Rodrigo Cardoso / VP of Technology | Jun 09, 2026

We handed this team an aggressive deadline, a genuinely complicated scope, and a client-side team on our end that was stretched thin and slow to respond at times. They handled all of it without complaint. When they needed something from us they asked precisely and on time. When they didn't, they just kept moving. The project still landed on schedule despite our side being the weaker link for a good chunk of it, which tells you something about how they operate under pressure.

Project summary

Portal usability complaints were showing up disproportionately among the B2B accounts we were about to lose at renewal. The self-service experience needed a full rebuild before that cycle hit.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
UI/UX Design
Project Cost:
Less than $10,000
Project Duration:
Aug 2025 - May 2026
Business Type:
Telecommunications
Location:
Rio de Janeiro, Brazil

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As VP of Technology at Costa Verde Digital Ltda I oversee technology spend and delivery across our Telecommunications operations out of Rio de Janeiro, Brazil. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
Regulation in our Telecommunications segment shifted and the compliance deadline came from the regulator, not from us. The scale of the UI/UX Design changes required justified bringing in a specialist rather than pulling our internal team off the product roadmap to handle it.
What services did the company provide for your project?
Mainly UI/UX Design, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Very well. The discovery phase was more thorough than anything we'd been through with prior vendors. They pushed back on requirements that were vague or contradictory, suggested better alternatives where our own thinking was limited, and produced a spec our internal stakeholders agreed was the clearest version of the product they'd ever seen written down.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
Their instinct for never losing the business goal in the middle of technical decisions. I've worked with technically strong teams before who lose that thread once things get complicated. This team kept every architectural call tied back to the outcome we'd actually agreed to, which made the harder trade-off conversations a lot easier.
Would you recommend this company to others, and would you work with them again?
Yes, no hesitation. I've already referred them twice within my own Telecommunications network, both times to people facing UI/UX Design problems similar to ours. I made those referrals confidently because I know the experience I had was repeatable, not a one-off stroke of luck on our project.

Treated our product's quality like it was their own reputation on the line

Wei Ling Ong / VP of Engineering | May 28, 2026

This was our fourth agency in three years, and I say that with some embarrassment. Every previous engagement had looked promising on paper and fallen apart somewhere in delivery. What was different here was the sequencing: they spent real time understanding the actual problem before proposing anything, rather than pattern-matching to a solution they already knew how to sell. The build ran to schedule, our own engineers had genuinely positive things to say during handover, and four months into live operation we haven't had a single critical incident. We're already talking about the next phase with them.

Project summary

Portal usability complaints were showing up disproportionately among the B2B accounts we were about to lose at renewal. The self-service experience needed a full rebuild before that cycle hit.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Quality Assurance & Testing
Project Cost:
$50,000 to $149,999
Project Duration:
Nov 2025 - Feb 2026
Business Type:
Telecommunications
Location:
Singapore

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Lion City Technologies Pte Ltd is a Telecommunications business headquartered in Singapore. As VP of Engineering I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
Full Quality Assurance & Testing delivery, with particular depth on the integration and data migration pieces — the riskiest parts of the whole program. On top of that, they kept a dedicated QA person on the project throughout and left our operations team with a proper runbook at handover.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Yes — though I'll add that they're not the cheapest option out there and they're selective about what they take on. If price is your main filter, look elsewhere. If you need a partner you can trust with a serious Quality Assurance & Testing program in Telecommunications and expect them to actually deliver against the brief, this is the team.

Handled twelve times normal traffic on our biggest sale day without a hiccup

Anton Berggren / Chief Technology Officer | May 10, 2026

Going in, the integration work was what worried me most. Our systems landscape is messy, a couple of the third-party APIs we depend on are barely documented, and one of those vendors has a well-earned reputation for slow, inconsistent support. This team absorbed all of that. They documented what the upstream providers wouldn't, built in resilience wherever the upstream behavior was flaky, and shipped something that has worked exactly as specified since go-live. I genuinely couldn't have asked for more on that front.

Project summary

Warehouse errors were becoming visible to clients, not just internal reporting. A modernized WMS was already the agreed direction internally — we just needed someone to actually build it.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
E-commerce Development
Project Cost:
$150,000 to $499,999
Project Duration:
Jul 2025 - Mar 2026
Business Type:
Logistics & Supply Chain
Location:
Malmö, Sweden

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I run technology for Baltic Cloud AB, a growth-stage Logistics & Supply Chain company based in Malmö, Sweden. My role as Chief Technology Officer covers product engineering, platform operations, and our vendor relationships. We'd hit a point where our internal capacity just couldn't keep pace with what the roadmap demanded.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
Mainly E-commerce Development, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their E-commerce Development approach was specific rather than generic, backed by actual reference projects in Logistics & Supply Chain — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Yes — though I'll add that they're not the cheapest option out there and they're selective about what they take on. If price is your main filter, look elsewhere. If you need a partner you can trust with a serious E-commerce Development program in Logistics & Supply Chain and expect them to actually deliver against the brief, this is the team.

Got the outcome we asked for, delivered the way we needed it, by people we'd hire again

Henrik Schuster / VP of Technology | Apr 30, 2026

The easiest thing to praise is the technical output itself — solid test coverage, a deployment pipeline that just works, documentation that people actually reference instead of ignoring. But what I keep coming back to is the number of conversations we haven't had to have since launch. No 2am incident calls. No emergency patches. No post-mortems about what went sideways. That absence is really the whole pitch, if you ask me.

Project summary

First notice of loss was taking us three days on average against a market benchmark of under four hours. Automating that intake and triage step became the clear priority.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
POS System Development
Project Cost:
Less than $10,000
Project Duration:
Jul 2025 - Jan 2026
Business Type:
Insurance
Location:
Bremen, Germany

Questions & Answers

Please describe your company, your role, and the industry you operate in.
NordWelle Logistik GmbH is a Insurance business headquartered in Bremen, Germany. As VP of Technology I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
We had a clear product direction for our next stage of growth in Insurance, but not the internal engineering depth to actually execute it. The POS System Development piece specifically needed specialist skills we couldn't realistically hire for on the timeline our business plan demanded.
What services did the company provide for your project?
Full POS System Development delivery, with particular depth on the integration and data migration pieces — the riskiest parts of the whole program. On top of that, they kept a dedicated QA person on the project throughout and left our operations team with a proper runbook at handover.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
Yes to both. I'd quietly built in some contingency given the complexity and the number of integrations involved, and none of it ended up being needed. Delivery landed on the agreed date and the final invoice was within a rounding error of the approved budget — rarer than most people in this industry would admit.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Insurance looking for real POS System Development depth paired with actual delivery discipline should have this team near the top of their list.

First time our online and in-store inventory have shown the same numbers

Hamza Farooqi / Co-Founder & CTO | Mar 24, 2026

What actually moved the needle wasn't their ability to follow a spec — any competent team can do that. It was their willingness to push back when a requirement didn't make sense, explain clearly why, and help us decide on something better instead. That extra layer of judgment took the final product past what we'd actually asked for and closer to what we genuinely needed, which isn't always the same thing.

Project summary

Buyer behavior had gone fully digital-first and our search experience had quietly become a liability. It needed to match the quality of the listings it was supposed to represent.

  • Overall Rating 4.0
  • Quality 4.5
  • Schedule 4.0
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
E-commerce Development
Project Cost:
$10,000 to $49,999
Project Duration:
Jun 2025 - Feb 2026
Business Type:
Real Estate
Location:
Karachi, Pakistan

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Karakoram Software House is a Real Estate business headquartered in Karachi, Pakistan. As Co-Founder & CTO I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
A competitor move forced our hand and compressed a roadmap item we'd planned for the following year. The E-commerce Development investment we'd scheduled twelve months out suddenly needed to happen in six, and building it internally in that window wasn't realistic.
What services did the company provide for your project?
Mainly E-commerce Development, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their E-commerce Development approach was specific rather than generic, backed by actual reference projects in Real Estate — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Real Estate experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
What they did after launch. A lot of vendors treat go-live as the finish line. This team treated it as the start of a different phase — the hypercare period was substantial, the documentation held up in practice, and they checked back in at the thirty and ninety day marks to go over production metrics with us unprompted.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.

Gave us an honest read of where we stood, then a credible plan to move from there

Soo-Ah Yoon / Director of Platform | Feb 13, 2026

Five months post-launch, we're running at roughly double the transaction volume we'd specified in the original scope document, and the platform hasn't needed a single structural change to handle it. That's the real tell for whether a team designed for what you told them versus what you were actually going to need. We're now scoping a second phase and I expect this to be a multi-year relationship at this point.

Project summary

Our internal engineering capacity was fully committed to keeping existing systems running, with no room for a build of this size. An outside partner with the right depth was really our only option.

  • Overall Rating 4.0
  • Quality 3.5
  • Schedule 4.0
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
IT Consulting
Project Cost:
$50,000 to $149,999
Project Duration:
Apr 2025 - Nov 2025
Business Type:
Gaming & Gambling
Location:
Daegu, South Korea

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Daegu Tech Solutions is a Gaming & Gambling business headquartered in Daegu, South Korea. As Director of Platform I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
We had a clear product direction for our next stage of growth in Gaming & Gambling, but not the internal engineering depth to actually execute it. The IT Consulting piece specifically needed specialist skills we couldn't realistically hire for on the timeline our business plan demanded.
What services did the company provide for your project?
Full IT Consulting delivery, with particular depth on the integration and data migration pieces — the riskiest parts of the whole program. On top of that, they kept a dedicated QA person on the project throughout and left our operations team with a proper runbook at handover.
Why did you choose this company over other providers you considered?
A peer in the Gaming & Gambling space had used them for something similar in IT Consulting and recommended them without hesitation. Our own due diligence backed that up. Domain knowledge, IT Consulting depth, and a track record of actually delivering — that combination made the decision easy.
How clearly did the company understand your requirements and business goals?
Very well. The discovery phase was more thorough than anything we'd been through with prior vendors. They pushed back on requirements that were vague or contradictory, suggested better alternatives where our own thinking was limited, and produced a spec our internal stakeholders agreed was the clearest version of the product they'd ever seen written down.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
The clearest measure is how the system's actually performing in production. In the four months since go-live we've had zero major incidents, our page performance scores improved across every Core Web Vitals metric, and two enterprise clients who'd previously flagged our old platform's limits during renewal talks signed again without raising it.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.

Our SRE team now points new hires to this setup as the reference example

Hamish Bellamy / GM of Technology | Jan 26, 2026

This was our fourth agency in three years, and I say that with some embarrassment. Every previous engagement had looked promising on paper and fallen apart somewhere in delivery. What was different here was the sequencing: they spent real time understanding the actual problem before proposing anything, rather than pattern-matching to a solution they already knew how to sell. The build ran to schedule, our own engineers had genuinely positive things to say during handover, and four months into live operation we haven't had a single critical incident. We're already talking about the next phase with them.

Project summary

Years of incremental patches had left us with a platform that technically worked but was quietly holding the business back strategically. A proper rebuild was the agreed way forward.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 5.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Cloud Services
Project Cost:
Less than $10,000
Project Duration:
Apr 2025 - Oct 2025
Business Type:
Mining & Metals
Location:
Melbourne, Australia

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Tasman Commerce Group is a Mining & Metals business headquartered in Melbourne, Australia. As GM of Technology I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
Regulation in our Mining & Metals segment shifted and the compliance deadline came from the regulator, not from us. The scale of the Cloud Services changes required justified bringing in a specialist rather than pulling our internal team off the product roadmap to handle it.
What services did the company provide for your project?
The scope ran the full Cloud Services lifecycle — discovery, requirements, architecture, development across roughly a dozen sprints, integration testing, performance validation, deployment, and a four-week hypercare window afterward. They also handed over full documentation and ran a knowledge transfer session for our internal team.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Mining & Metals experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
Genuinely excellent, especially given the time difference between Melbourne, Australia and the delivery team. Written updates were consistent and specific, anything needing a decision got same-day turnaround, and nothing slipped through the cracks across the whole engagement.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Mining & Metals looking for real Cloud Services depth paired with actual delivery discipline should have this team near the top of their list.
FAQ

Frequently Asked Questions

Got questions about our specialized technology solutions? We have the answers to help you make informed decisions.

THE SENTRY typically covers the standard range of software development work — mobile apps, web platforms, custom internal tools, UI/UX design, cloud infrastructure, AI integrations, and larger enterprise builds. Its core focus areas include Custom Software Development, Mobile App Development, UI-UX Design, Web Design and Web Development.

The exact stack shifts by project, but THE SENTRY commonly works across things like React, Angular, Vue.js, Node.js, Python, .NET, Java, PHP, Flutter, React Native, native iOS and Android, and cloud platforms like AWS and Azure. For context, it has experience across industries such as Fashion & Apparel, Advertising & Marketing, Pharmaceuticals & Biotechnology, Human Resources, Healthcare and Travel & Hospitality, and its listed capabilities span Custom Software Development, Mobile App Development, UI-UX Design, Web Design and Web Development.

What tends to set THE SENTRY apart usually comes down to some mix of technical depth, relevant industry experience, how clients describe working with them, their development approach, communication habits, and whether they can actually deliver something that scales. Founded in 2017, the company has built a track record of delivering projects across various industries.

Like most established software teams, THE SENTRY typically sticks around post-launch for ongoing maintenance — bug fixes, performance tuning, security patching, new feature work, and general technical support. For context, its listed capabilities span Custom Software Development, Mobile App Development, UI-UX Design, Web Design and Web Development, and it has been operating since 2017.

When you're weighing up a software partner such as THE SENTRY, it's worth looking past the pitch and checking the portfolio, what past clients say, relevant industry background, technical range, how they communicate, pricing structure, project management style, and what support looks like after launch. For context, it has experience across industries such as Fashion & Apparel, Advertising & Marketing, Pharmaceuticals & Biotechnology, Human Resources, Healthcare and Travel & Hospitality, and it reports a team size of 2 - 9 professionals.

Plenty of modern software teams, THE SENTRY included, now build real AI and machine learning features — chatbots, predictive models, computer vision, and automation that goes beyond simple rule-based scripts. For context, it has experience across industries such as Fashion & Apparel, Advertising & Marketing, Pharmaceuticals & Biotechnology, Human Resources, Healthcare and Travel & Hospitality, and its typical hourly rate is around $25 - $49.

Most professional shops, including THE SENTRY, expect to sign a Non-Disclosure Agreement before getting into specifics — it's a fairly standard ask and a reasonable one to make before sharing anything sensitive. For context, its listed capabilities span Custom Software Development, Mobile App Development, UI-UX Design, Web Design and Web Development, and it has been operating since 2017.

It's a common line of work for a company like THE SENTRY — multi-tenant architecture, subscription billing hooked up properly, and cloud-native deployment built for a product meant to scale as a service rather than a one-off build. For context, its listed capabilities span Custom Software Development, Mobile App Development, UI-UX Design, Web Design and Web Development, and it has been operating since 2017.

The most reliable route is giving THE SENTRY a clear, specific brief up front — through their website form, a direct email, or a call — since a vague ask tends to get a vague answer back, while a concrete one usually gets a proper estimate. For context, it has experience across industries such as Fashion & Apparel, Advertising & Marketing, Pharmaceuticals & Biotechnology, Human Resources, Healthcare and Travel & Hospitality, and its listed capabilities span Custom Software Development, Mobile App Development, UI-UX Design, Web Design and Web Development.
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