Softelab

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Details

Founded:
2006
Hourly Rates:
< $25 / hr
Employees:
2 - 9
Ratings:
4.4 9 Reviews

Industries Served

Events & Event Management Mining & Metals Pharmaceuticals & Biotechnology Manufacturing Insurance Real Estate Automotive

Where We Specialize

12% Mobile App Development
Mobile App Development 12%
Web Design 11%
Smart Contract Auditing 11%
AI Development 10%
Virtual Reality 10%
Game Development 8%
E-commerce Development 6%
IoT Development 6%
Augmented Reality 6%
Unity 3D Game Development 5%
Bot Development 4%
IT Services 4%
Web Development 3%
UI/UX 3%
Software Development 1%

Industry Expertise

Hospitality39% Fitness30% Travel25% Sports6%

Typical Project Size

36% Small Business
33% Midmarket Business
31% Enterprise

About

Since 2006, Softelab has operated as a technology services provider. Softelab focuses on Mobile App Development and Custom Software Development. Its team includes 2 - 9 specialists working across design, development, and delivery. Typical hourly rates run around < $25 / hr/hr. Softelab operates out of New York, NY. This gives a quick snapshot of what to expect when working with Softelab.

Softelab Reviews

4.4 9 Reviews
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Solid Game Development Work With Clear Communication Throughout

Omar Fernandes / Founder & CEO | Oct 01, 2026

Honestly, this was one of the smoothest projects we have run with an outside team. They shared working builds regularly, so we could test early and give feedback before things were locked in. The developers were knowledgeable and made a few suggestions that ended up saving us time and money.

Feedback from our customers has been very positive so far. I would recommend Softelab to anyone looking for a dependable Game Development partner.

Project summary

We hired Softelab to build the multiplayer features for our existing game. They also took care of integrations with a couple of third-party tools we already used. We worked together for around 7 months.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Game Development
Project Cost:
$50,000 to $149,999
Project Duration:
Dec 2025 - Jul 2026
Business Type:
Events & Event Management
Location:
Abu Dhabi, UAE

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the Founder & CEO at Lumen Live FZ-LLC, a Events & Event Management company based in Abu Dhabi, UAE. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to build the multiplayer features for our existing game.
What services did the company provide for your project?
End-to-end Game Development — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
They had relevant experience in Events & Event Management and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.

Good results, communication improved as the project went on

Pieter Naidoo / Managing Director | Sep 02, 2026

The final product works well for us, although the process could have been smoother. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. They shared working builds regularly, so we could test early and give feedback before things were locked in.

It has made a real difference to how our team works day to day. There were some early misunderstandings on requirements that took a few rounds to sort out. I would recommend Softelab to anyone looking for a dependable E-commerce Development partner.

Project summary

We partnered with Softelab to build a Shopify store with custom features for our product range. Their team handled planning, development and QA, with our product owner signing off each milestone. We worked together for around 5 months.

  • Overall Rating 3.5
  • Quality 3.5
  • Schedule 3.5
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
E-commerce Development
Project Cost:
$10,000 to $49,999
Project Duration:
Feb 2026 - Jul 2026
Business Type:
Mining & Metals
Location:
Durban, South Africa

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Mining & Metals company based in Durban, South Africa. I'm the Managing Director and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to build a Shopify store with custom features for our product range.
What services did the company provide for your project?
E-commerce Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Very responsive. We usually heard back the same day, even with the time difference.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes. They are a reliable E-commerce Development partner.

Softelab Delivered a Quality UI/UX Design Solution on Time

Nicole Nguyen / Program Manager | Jul 30, 2026

Softelab did good work for us, and we would use them again. The developers were knowledgeable and made a few suggestions that ended up saving us time and money. Communication was consistent. We had a weekly call, a shared Slack channel and a project board we could check at any time. They shared working builds regularly, so we could test early and give feedback before things were locked in.

Feedback from our customers has been very positive so far. We had to follow up a few times on smaller bug fixes after launch. Happy to recommend them.

Project summary

We hired Softelab to run user research and create new designs for our mobile app. The project was split into milestones, with a working build shared at the end of each one. The project took roughly 7 months from kickoff to launch.

  • Overall Rating 4.0
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
UI/UX Design
Project Cost:
$50,000 to $149,999
Project Duration:
Nov 2025 - Jun 2026
Business Type:
Pharmaceuticals & Biotechnology
Location:
Columbus, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Pharmaceuticals & Biotechnology company based in Columbus, USA. I'm the Program Manager and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
We needed to run user research and create new designs for our mobile app, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
Mainly UI/UX Design. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Very responsive. We usually heard back the same day, even with the time difference.
Did the company deliver the project on time and within your expected budget?
Yes. The only extra cost came from features we added ourselves, and they quoted those fairly.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
Their attention to detail and the quality of the final product.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Quality work, a little slower than we planned

Luke O'Brien / Project Manager | Jul 15, 2026

Overall the project was a success, though it was not without some challenges. The team asked a lot of questions early on, which felt slow at first but meant there were very few surprises later. We dealt with the same core team throughout, so we did not have to keep re-explaining things.

Feedback from our customers has been very positive so far. There were some early misunderstandings on requirements that took a few rounds to sort out.

Overall, a team we trust and plan to keep working with.

Project summary

We hired Softelab to add an AI chatbot to our support site that answers questions from our help docs. They worked alongside our in-house team, which mostly handled business requirements and testing. The project took roughly 3 months from kickoff to launch.

  • Overall Rating 3.5
  • Quality 3.5
  • Schedule 3.5
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$50,000 to $149,999
Project Duration:
Mar 2026 - Jun 2026
Business Type:
Manufacturing
Location:
Brisbane, Australia

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Vertex Components is a Manufacturing business in Brisbane, Australia. As Project Manager, I was responsible for this project on our side and the main contact for Softelab.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to add an AI chatbot to our support site that answers questions from our help docs so they could focus on customers.
What services did the company provide for your project?
AI & Machine Learning, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
We compared three or four agencies. Softelab asked the best questions and had good reviews from past clients.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.

Strong Technical Skills and a Very Responsive Game Development Team

Sam Thompson / Owner | Jun 12, 2026

Our experience with Softelab was really positive from start to finish. The team asked a lot of questions early on, which felt slow at first but meant there were very few surprises later. They were upfront about what was realistic within our budget, which helped us prioritise the right features.

Feedback from our customers has been very positive so far.

We would definitely work with them again.

Project summary

We hired Softelab to build the multiplayer features for our existing game. The project was split into milestones, with a working build shared at the end of each one. The engagement ran for about 7 months.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Game Development
Project Cost:
Less than $10,000
Project Duration:
Oct 2025 - May 2026
Business Type:
Events & Event Management
Location:
Wellington, New Zealand

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Stonebridge Live is a Events & Event Management business in Wellington, New Zealand. As Owner, I was responsible for this project on our side and the main contact for Softelab.
What specific problem or business challenge led you to hire this company?
We needed to build the multiplayer features for our existing game, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
Game Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Honest advice and solid execution

Owen Roy / Director | Jun 03, 2026

We were very happy with how this project went. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building. They shared working builds regularly, so we could test early and give feedback before things were locked in.

The result looks great and performs well, and our internal team found it easy to take over. Overall, a team we trust and plan to keep working with.

Project summary

We engaged Softelab to build the multiplayer features for our existing game. They also took care of integrations with a couple of third-party tools we already used. The engagement ran for about 6 months.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 4.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Game Development
Project Cost:
Less than $10,000
Project Duration:
Nov 2025 - May 2026
Business Type:
Insurance
Location:
Ottawa, Canada

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Redwood Cover Inc is a Insurance business in Ottawa, Canada. As Director, I was responsible for this project on our side and the main contact for Softelab.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to build the multiplayer features for our existing game before our busy season.
What services did the company provide for your project?
Game Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Professional Mobile App Development Team, Smooth Delivery From Start to Finish

Vikram Agarwal / IT Director | May 03, 2026

I would rate this engagement highly on almost every front. We dealt with the same core team throughout, so we did not have to keep re-explaining things. Their project manager kept things organised and was quick to flag anything that might affect the timeline.

The Mobile App Development work has already made a noticeable difference — tasks that used to take hours now take minutes.

Happy to recommend them.

Project summary

Our company worked with Softelab to develop a field-staff app with offline mode that syncs back to our main system. The work covered requirements, design, development, testing and launch support. We worked together for around 7 months.

  • Overall Rating 5.0
  • Quality 4.5
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$50,000 to $149,999
Project Duration:
Jul 2025 - Feb 2026
Business Type:
Real Estate
Location:
Gurugram, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as IT Director at Clearfield Homes. We operate in Real Estate and most of our customers are in and around Gurugram, India.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to develop a field-staff app with offline mode that syncs back to our main system before our busy season.
What services did the company provide for your project?
Mobile App Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
We compared three or four agencies. Softelab asked the best questions and had good reviews from past clients.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Exceeded our expectations on quality and communication

Matt Tremblay / CEO | Mar 09, 2026

We were very happy with how this project went. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. We dealt with the same core team throughout, so we did not have to keep re-explaining things.

The result looks great and performs well, and our internal team found it easy to take over. Happy to recommend them.

Project summary

We engaged Softelab to build a customer portal where clients can log in, track orders and download invoices. They worked alongside our in-house team, which mostly handled business requirements and testing. Overall it was a 5-month engagement.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
Less than $10,000
Project Duration:
Aug 2025 - Jan 2026
Business Type:
Manufacturing
Location:
Edmonton, Canada

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Silverline Manufacturing Inc is a Manufacturing business in Edmonton, Canada. As CEO, I was responsible for this project on our side and the main contact for Softelab.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to build a customer portal where clients can log in, track orders and download invoices so they could focus on customers.
What services did the company provide for your project?
Web Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
They had relevant experience in Manufacturing and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Very responsive. We usually heard back the same day, even with the time difference.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
Their attention to detail and the quality of the final product.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.

Delivered on time and stayed involved after launch

Ryan Nguyen / Co-Founder & CTO | Jan 14, 2026

Overall we had a good experience working with Softelab. The developers were knowledgeable and made a few suggestions that ended up saving us time and money. Even with the time zone difference, responses usually came the same day and we never felt left in the dark. They shared working builds regularly, so we could test early and give feedback before things were locked in.

We are already seeing better numbers than before the project. Estimates on a few features were optimistic and those took longer than planned. We are already discussing the next phase with them.

Project summary

We engaged Softelab to take over day-to-day IT support for our offices. They worked alongside our in-house team, which mostly handled business requirements and testing. Overall it was a 6-month engagement.

  • Overall Rating 4.0
  • Quality 4.5
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
IT Managed Services
Project Cost:
$10,000 to $49,999
Project Duration:
Jun 2025 - Dec 2025
Business Type:
Automotive
Location:
Seattle, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Automotive company based in Seattle, USA. I'm the Co-Founder & CTO and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
We needed to take over day-to-day IT support for our offices, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
Mainly IT Managed Services. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes. They are a reliable IT Managed Services partner.
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