Details

Founded:
2013
Hourly Rates:
$25 - $49 / hr
Employees:
50 - 249
Ratings:
4.3 9 Reviews

Industries Served

Sports & Fitness Human Resources Environmental Services Nonprofit & NGO Automotive Insurance Food & Beverage Agriculture

Where We Specialize

29% Web Development
Web Development 29%
AI Development 28%
Mobile App Development 23%
Cross Platform 12%
Bot Development 6%
Web Design 2%

Industry Expertise

FinTech100%

Typical Project Size

48% Midmarket Business
27% Enterprise
25% Small Business

About

SMSIT works with clients to plan, build, and ship digital products. The company's main offerings are Cybersecurity. Its team includes 50 - 249 specialists working across design, development, and delivery. Projects are generally billed around $25 - $49 / hr/hr. The team is based in Riyadh, Saudi Arabia. These details offer a useful starting point when evaluating SMSIT.

SMSIT Reviews

4.3 9 Reviews
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Professional AI & Machine Learning Team, Smooth Delivery From Start to Finish

Sam Wright / Director of IT | Oct 07, 2026

The project went well overall. The developers were knowledgeable and made a few suggestions that ended up saving us time and money. They were upfront about what was realistic within our budget, which helped us prioritise the right features.

The AI & Machine Learning work has already made a noticeable difference — tasks that used to take hours now take minutes. A couple of milestones slipped by a week or so, mostly around testing.

Happy to recommend them.

Project summary

We partnered with SMSIT to add an AI chatbot to our support site that answers questions from our help docs. They also took care of integrations with a couple of third-party tools we already used. Overall it was a 7-month engagement.

  • Overall Rating 4.0
  • Quality 4.0
  • Schedule 4.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$150,000 to $499,999
Project Duration:
Feb 2026 - Sep 2026
Business Type:
Sports & Fitness
Location:
Leeds, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the Director of IT at Atlas Sports Ltd, a Sports & Fitness company based in Leeds, UK. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to add an AI chatbot to our support site that answers questions from our help docs.
What services did the company provide for your project?
AI & Machine Learning, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
They had relevant experience in Sports & Fitness and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Very responsive. We usually heard back the same day, even with the time difference.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
Their attention to detail and the quality of the final product.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Good value and a team that genuinely cares about the result

Wei Jie Wong / Founder & CEO | Oct 03, 2026

We were very happy with how this project went. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. The developers were knowledgeable and made a few suggestions that ended up saving us time and money. They were upfront about what was realistic within our budget, which helped us prioritise the right features.

Feedback from our customers has been very positive so far.

If you need a team that communicates well and delivers, they are a good choice.

Project summary

Our company worked with SMSIT to add an AI chatbot to our support site that answers questions from our help docs. Their team handled planning, development and QA, with our product owner signing off each milestone. We worked together for around 8 months.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$50,000 to $149,999
Project Duration:
Dec 2025 - Aug 2026
Business Type:
Human Resources
Location:
Singapore

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Founder & CEO at Clearfield HR Pte Ltd. We operate in Human Resources and most of our customers are in and around Singapore.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to add an AI chatbot to our support site that answers questions from our help docs before our busy season.
What services did the company provide for your project?
AI & Machine Learning, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
We compared three or four agencies. SMSIT asked the best questions and had good reviews from past clients.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Capable AI & Machine Learning team — happy with the end result

Ahmed Qureshi / Head of Engineering | Sep 27, 2026

We got a good result in the end, but the road there had a few bumps. Their project manager kept things organised and was quick to flag anything that might affect the timeline. We dealt with the same core team throughout, so we did not have to keep re-explaining things. They were upfront about what was realistic within our budget, which helped us prioritise the right features.

The result looks great and performs well, and our internal team found it easy to take over. We had to follow up a few times on smaller bug fixes after launch. I would recommend SMSIT to anyone looking for a dependable AI & Machine Learning partner.

Project summary

We engaged SMSIT to automate document data extraction that our team was doing by hand. Scope included discovery workshops, development in two-week sprints and a short support period after launch. The project took roughly 5 months from kickoff to launch.

  • Overall Rating 3.5
  • Quality 3.5
  • Schedule 3.5
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$50,000 to $149,999
Project Duration:
Feb 2026 - Jul 2026
Business Type:
Environmental Services
Location:
Dubai, UAE

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Environmental Services company based in Dubai, UAE. I'm the Head of Engineering and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
We needed to automate document data extraction that our team was doing by hand, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
AI & Machine Learning, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
We compared three or four agencies. SMSIT asked the best questions and had good reviews from past clients.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Skilled Web Development Team That Understood Our Business

Oliver Shaw / Founder & CEO | Aug 05, 2026

We were very happy with how this project went. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building. The team asked a lot of questions early on, which felt slow at first but meant there were very few surprises later.

The Web Development work has already made a noticeable difference — tasks that used to take hours now take minutes.

If you need a team that communicates well and delivers, they are a good choice.

Project summary

We hired SMSIT to redesign and rebuild our company website on a modern stack. The work covered requirements, design, development, testing and launch support. The engagement ran for about 7 months.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
Less than $10,000
Project Duration:
Oct 2025 - May 2026
Business Type:
Nonprofit & NGO
Location:
Manchester, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Northgate Foundation is a Nonprofit & NGO business in Manchester, UK. As Founder & CEO, I was responsible for this project on our side and the main contact for SMSIT.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to redesign and rebuild our company website on a modern stack before our busy season.
What services did the company provide for your project?
Web Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
They had relevant experience in Nonprofit & NGO and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Nonprofit & NGO clients before.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
Their attention to detail and the quality of the final product.
Would you recommend this company to others, and would you work with them again?
Yes. They are a reliable Web Development partner.

Strong Technical Skills and a Very Responsive Web Development Team

Sam Thompson / Engineering Manager | May 24, 2026

SMSIT did good work for us, and we would use them again. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building. They were upfront about what was realistic within our budget, which helped us prioritise the right features.

We launched on schedule and have not had any major issues since. Their team changed one developer midway, which slowed things down for a couple of weeks. If you need a team that communicates well and delivers, they are a good choice.

Project summary

Our company worked with SMSIT to rebuild a slow, outdated web app and move it to a new framework. They also took care of integrations with a couple of third-party tools we already used. We worked together for around 4 months.

  • Overall Rating 4.0
  • Quality 4.0
  • Schedule 3.5
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$50,000 to $149,999
Project Duration:
Dec 2025 - Apr 2026
Business Type:
Automotive
Location:
Auckland, New Zealand

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Lumen Mobility Ltd is a Automotive business in Auckland, New Zealand. As Engineering Manager, I was responsible for this project on our side and the main contact for SMSIT.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to rebuild a slow, outdated web app and move it to a new framework.
What services did the company provide for your project?
Web Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
They had relevant experience in Automotive and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Automotive clients before.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Yes. The only extra cost came from features we added ourselves, and they quoted those fairly.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Honest advice and solid execution

Sam Wilson / Engineering Manager | May 02, 2026

Overall we had a good experience working with SMSIT. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building. Their project manager kept things organised and was quick to flag anything that might affect the timeline.

We are already seeing better numbers than before the project. There were some early misunderstandings on requirements that took a few rounds to sort out. We would definitely work with them again.

Project summary

We partnered with SMSIT to build a customer portal where clients can log in, track orders and download invoices. Their team handled planning, development and QA, with our product owner signing off each milestone. The project took roughly 3 months from kickoff to launch.

  • Overall Rating 4.0
  • Quality 4.0
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$150,000 to $499,999
Project Duration:
Dec 2025 - Mar 2026
Business Type:
Insurance
Location:
Auckland, New Zealand

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Insurance company based in Auckland, New Zealand. I'm the Engineering Manager and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to build a customer portal where clients can log in, track orders and download invoices before our busy season.
What services did the company provide for your project?
Web Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
They had relevant experience in Insurance and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Insurance clients before.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Yes. The only extra cost came from features we added ourselves, and they quoted those fairly.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
Their attention to detail and the quality of the final product.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Great team to work with — professional, responsive and reliable

Nikhil Desai / Managing Director | Mar 12, 2026

Our experience with SMSIT was really positive from start to finish. Even with the time zone difference, responses usually came the same day and we never felt left in the dark. They were upfront about what was realistic within our budget, which helped us prioritise the right features.

Feedback from our customers has been very positive so far.

Overall, a team we trust and plan to keep working with.

Project summary

SMSIT was brought in to rebuild our existing mobile app, which had poor reviews and frequent crashes. The work covered requirements, design, development, testing and launch support. The project took roughly 9 months from kickoff to launch.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$10,000 to $49,999
Project Duration:
May 2025 - Feb 2026
Business Type:
Food & Beverage
Location:
Noida, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Food & Beverage company based in Noida, India. I'm the Managing Director and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to rebuild our existing mobile app, which had poor reviews and frequent crashes so they could focus on customers.
What services did the company provide for your project?
Mobile App Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Very responsive. We usually heard back the same day, even with the time difference.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
Their attention to detail and the quality of the final product.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Solid UI/UX Design Work With Clear Communication Throughout

Vikram Desai / General Manager | Feb 27, 2026

I would rate this engagement highly on almost every front. They shared working builds regularly, so we could test early and give feedback before things were locked in. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building.

It has made a real difference to how our team works day to day. I would recommend SMSIT to anyone looking for a dependable UI/UX Design partner.

Project summary

We engaged SMSIT to redesign the user experience of our SaaS product. They worked alongside our in-house team, which mostly handled business requirements and testing. Overall it was a 6-month engagement.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
UI/UX Design
Project Cost:
$150,000 to $499,999
Project Duration:
Jul 2025 - Jan 2026
Business Type:
Insurance
Location:
Mumbai, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the General Manager at Stonebridge Insurance, a Insurance company based in Mumbai, India. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to redesign the user experience of our SaaS product.
What services did the company provide for your project?
End-to-end UI/UX Design — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
They had relevant experience in Insurance and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.

They listened, asked the right questions, and delivered

Nicole Foster / Head of Digital Transformation | Feb 07, 2026

We were very happy with how this project went. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building. The developers were knowledgeable and made a few suggestions that ended up saving us time and money.

The result looks great and performs well, and our internal team found it easy to take over.

We would definitely work with them again.

Project summary

We engaged SMSIT to build a customer portal where clients can log in, track orders and download invoices. The work covered requirements, design, development, testing and launch support. We worked together for around 3 months.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$500,000+
Project Duration:
Sep 2025 - Dec 2025
Business Type:
Agriculture
Location:
Boston, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the Head of Digital Transformation at Northgate Farms, a Agriculture company based in Boston, USA. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
We needed to build a customer portal where clients can log in, track orders and download invoices, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
Web Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Agriculture clients before.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.
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