Simple Alliance

Details

Founded: 2008
Hourly Rates: N/A
Employees: 2 - 9
Avg. Project Cost: $5,000,000+
Ratings:
4.7
8 Reviews

Services

  • Mobile App Development
  • Web Development
  • UI-UX Design
  • Web Design
  • E-commerce Development
  • Social Media Marketing
  • SEO
  • Content Management System

Industries Served

Food & Beverage Construction Travel & Hospitality Automotive Real Estate Environmental Services Pharmaceuticals & Biotechnology Aerospace & Defense

About

Simple Alliance provides custom web and mobile solutions. They develop a unique online platform that fits your brand, heightens user experience and increases conversions. Their mobile apps and websites are designed to increase user engagement. They pride themselves in serving closely with every client that they take on so that they can provide a product in a suitable manner.

Simple Alliance Reviews

4.7 8 Reviews

Rare skill: explained serious findings clearly to people with zero security background

Roisin Cassidy / VP of Product Engineering | May 26, 2026

What actually moved the needle wasn't their ability to follow a spec — any competent team can do that. It was their willingness to push back when a requirement didn't make sense, explain clearly why, and help us decide on something better instead. That extra layer of judgment took the final product past what we'd actually asked for and closer to what we genuinely needed, which isn't always the same thing.


Project summary

This project had a board-facing deadline tied to a wider strategic push. We needed a partner who'd treat that date like it was their own problem, not just ours.

4.5   Overall Rating
4.0   Quality
4.5   Schedule
4.0   Project Cost
5.0   Willing To Refer

Project Type:Cybersecurity
Project Cost:$150,000 to $499,999
Project Duration:Jul 2025 - Mar 2026
Business Type:Food & Beverage
Location:Belfast, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Silverbrook Digital Ltd is a Food & Beverage business headquartered in Belfast, UK. As VP of Product Engineering I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
Our Cybersecurity capability had become the thing slowing everything else down. New feature requests, client asks, internal initiatives — all of it kept queuing up behind a platform that had been stretched way past what it was originally built for. We needed a proper rebuild, not another patch.
What services did the company provide for your project?
The scope ran the full Cybersecurity lifecycle — discovery, requirements, architecture, development across roughly a dozen sprints, integration testing, performance validation, deployment, and a four-week hypercare window afterward. They also handed over full documentation and ran a knowledge transfer session for our internal team.
Why did you choose this company over other providers you considered?
The questions they asked during the briefing stage told us most of what we needed to know. Vendors who ask sharp questions during sales tend to bring that same rigor into delivery, and that held up. The technical proposal had real substance, the team was senior from the start, and the pricing was straightforward.
How clearly did the company understand your requirements and business goals?
Very well. The discovery phase was more thorough than anything we'd been through with prior vendors. They pushed back on requirements that were vague or contradictory, suggested better alternatives where our own thinking was limited, and produced a spec our internal stakeholders agreed was the clearest version of the product they'd ever seen written down.
How was your overall experience with their communication and project management?
Genuinely excellent, especially given the time difference between Belfast, UK and the delivery team. Written updates were consistent and specific, anything needing a decision got same-day turnaround, and nothing slipped through the cracks across the whole engagement.
Did the company deliver the project on time and within your expected budget?
Yes to both. I'd quietly built in some contingency given the complexity and the number of integrations involved, and none of it ended up being needed. Delivery landed on the agreed date and the final invoice was within a rounding error of the approved budget — rarer than most people in this industry would admit.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
Their instinct for never losing the business goal in the middle of technical decisions. I've worked with technically strong teams before who lose that thread once things get complicated. This team kept every architectural call tied back to the outcome we'd actually agreed to, which made the harder trade-off conversations a lot easier.
Would you recommend this company to others, and would you work with them again?
Yes, no hesitation. I've already referred them twice within my own Food & Beverage network, both times to people facing Cybersecurity problems similar to ours. I made those referrals confidently because I know the experience I had was repeatable, not a one-off stroke of luck on our project.

Makes you wonder why we tolerated the previous site's load times for as long as we did

Franziska Wagner / Chief Innovation Officer | May 18, 2026

Going in, the integration work was what worried me most. Our systems landscape is messy, a couple of the third-party APIs we depend on are barely documented, and one of those vendors has a well-earned reputation for slow, inconsistent support. This team absorbed all of that. They documented what the upstream providers wouldn't, built in resilience wherever the upstream behavior was flaky, and shipped something that has worked exactly as specified since go-live. I genuinely couldn't have asked for more on that front.


Project summary

Our product thinking internally was solid, but our execution depth in this particular technical domain wasn't. We needed real specialists, not another generalist team.

4.5   Overall Rating
4.0   Quality
4.5   Schedule
4.0   Project Cost
5.0   Willing To Refer

Project Type:Web Development
Project Cost:Less than $10,000
Project Duration:Sep 2025 - Mar 2026
Business Type:Construction
Location:Frankfurt, Germany

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Chief Innovation Officer at Elbtal Digital AG I oversee technology spend and delivery across our Construction operations out of Frankfurt, Germany. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
The core of it was Web Development, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Construction experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Yes — though I'll add that they're not the cheapest option out there and they're selective about what they take on. If price is your main filter, look elsewhere. If you need a partner you can trust with a serious Web Development program in Construction and expect them to actually deliver against the brief, this is the team.

Improved both the outcome and the monthly cost line at the same time

Larissa Nogueira / Chief Digital Officer | May 12, 2026

Looking back, the thing that stands out most is how uneventful the whole project was. Technology projects of this size tend to generate their share of fire drills and awkward escalation calls. This one really didn't. Issues got flagged early enough that they never became incidents, scope changes went through an actual process instead of a tense phone call, and risks were tracked rather than just hoped away. That kind of quiet competence is unusual in my experience, and it made the whole thing feel easier on our end than I know it was on theirs.


Project summary

Dynamic pricing had been run manually for years. We knew the revenue upside was real but had no in-house way to build the models and wire them into the booking engine.

5.0   Overall Rating
5.0   Quality
5.0   Schedule
4.5   Project Cost
5.0   Willing To Refer

Project Type:IT Managed Services
Project Cost:Less than $10,000
Project Duration:Jun 2025 - Mar 2026
Business Type:Travel & Hospitality
Location:Porto Alegre, Brazil

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Serra Tech SA is a Travel & Hospitality business headquartered in Porto Alegre, Brazil. As Chief Digital Officer I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
We had a clear product direction for our next stage of growth in Travel & Hospitality, but not the internal engineering depth to actually execute it. The IT Managed Services piece specifically needed specialist skills we couldn't realistically hire for on the timeline our business plan demanded.
What services did the company provide for your project?
Full IT Managed Services delivery, with particular depth on the integration and data migration pieces — the riskiest parts of the whole program. On top of that, they kept a dedicated QA person on the project throughout and left our operations team with a proper runbook at handover.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Yes — though I'll add that they're not the cheapest option out there and they're selective about what they take on. If price is your main filter, look elsewhere. If you need a partner you can trust with a serious IT Managed Services program in Travel & Hospitality and expect them to actually deliver against the brief, this is the team.

Delivered exactly what the brief asked for, then kept improving past that point anyway

Rashid Al-Marzouqi / Chief Technology Officer | Apr 17, 2026

Five months post-launch, we're running at roughly double the transaction volume we'd specified in the original scope document, and the platform hasn't needed a single structural change to handle it. That's the real tell for whether a team designed for what you told them versus what you were actually going to need. We're now scoping a second phase and I expect this to be a multi-year relationship at this point.


Project summary

The shift to EVs created dealer network management needs our existing system was never designed for. A targeted rebuild was the path the leadership team had already agreed on.

4.5   Overall Rating
4.5   Quality
4.5   Schedule
4.5   Project Cost
5.0   Willing To Refer

Project Type:AR/VR Development
Project Cost:$500,000+
Project Duration:Dec 2025 - Mar 2026
Business Type:Automotive
Location:Sharjah, UAE

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Beacon Digital Ventures is a Automotive business headquartered in Sharjah, UAE. As Chief Technology Officer I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
We had a clear product direction for our next stage of growth in Automotive, but not the internal engineering depth to actually execute it. The AR/VR Development piece specifically needed specialist skills we couldn't realistically hire for on the timeline our business plan demanded.
What services did the company provide for your project?
The core of it was AR/VR Development, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
A peer in the Automotive space had used them for something similar in AR/VR Development and recommended them without hesitation. Our own due diligence backed that up. Domain knowledge, AR/VR Development depth, and a track record of actually delivering — that combination made the decision easy.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
Yes to both. I'd quietly built in some contingency given the complexity and the number of integrations involved, and none of it ended up being needed. Delivery landed on the agreed date and the final invoice was within a rounding error of the approved budget — rarer than most people in this industry would admit.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Automotive looking for real AR/VR Development depth paired with actual delivery discipline should have this team near the top of their list.

Designed around how our users actually behave, not the persona slide we'd been assuming

Grayson Whitfield / VP of Engineering | Apr 06, 2026

Five months post-launch, we're running at roughly double the transaction volume we'd specified in the original scope document, and the platform hasn't needed a single structural change to handle it. That's the real tell for whether a team designed for what you told them versus what you were actually going to need. We're now scoping a second phase and I expect this to be a multi-year relationship at this point.


Project summary

Buyer behavior had gone fully digital-first and our search experience had quietly become a liability. It needed to match the quality of the listings it was supposed to represent.

5.0   Overall Rating
5.0   Quality
5.0   Schedule
4.5   Project Cost
5.0   Willing To Refer

Project Type:UI/UX Design
Project Cost:$10,000 to $49,999
Project Duration:May 2025 - Mar 2026
Business Type:Real Estate
Location:Boston, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I run technology for Meridian Cloud Partners, a growth-stage Real Estate company based in Boston, USA. My role as VP of Engineering covers product engineering, platform operations, and our vendor relationships. We'd hit a point where our internal capacity just couldn't keep pace with what the roadmap demanded.
What specific problem or business challenge led you to hire this company?
We had a clear product direction for our next stage of growth in Real Estate, but not the internal engineering depth to actually execute it. The UI/UX Design piece specifically needed specialist skills we couldn't realistically hire for on the timeline our business plan demanded.
What services did the company provide for your project?
The core of it was UI/UX Design, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
On time and inside the approved budget. Their estimating was notably accurate — they'd broken the work down in enough detail during discovery that the forecast held up the whole way through, instead of drifting with every small change. We had exactly one change request, and it was for scope we added ourselves.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.

Editorial team adopted this without escalating a single support ticket

Konstantin Bauer / Leiter Digitalisierung | Feb 23, 2026

Going in, the integration work was what worried me most. Our systems landscape is messy, a couple of the third-party APIs we depend on are barely documented, and one of those vendors has a well-earned reputation for slow, inconsistent support. This team absorbed all of that. They documented what the upstream providers wouldn't, built in resilience wherever the upstream behavior was flaky, and shipped something that has worked exactly as specified since go-live. I genuinely couldn't have asked for more on that front.


Project summary

A previous project had worked fine in staging and fallen apart in production. We approached vendor selection this time with a lot more scrutiny as a direct result.

5.0   Overall Rating
5.0   Quality
4.5   Schedule
5.0   Project Cost
5.0   Willing To Refer

Project Type:CMS Development
Project Cost:Less than $10,000
Project Duration:Jun 2025 - Nov 2025
Business Type:Environmental Services
Location:Munich, Germany

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Leiter Digitalisierung at Bauer Industrie GmbH I oversee technology spend and delivery across our Environmental Services operations out of Munich, Germany. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
Our CMS Development capability had become the thing slowing everything else down. New feature requests, client asks, internal initiatives — all of it kept queuing up behind a platform that had been stretched way past what it was originally built for. We needed a proper rebuild, not another patch.
What services did the company provide for your project?
Mainly CMS Development, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their CMS Development approach was specific rather than generic, backed by actual reference projects in Environmental Services — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Environmental Services experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
The most structured project management I've dealt with from any outside vendor. Sprint planning was tight, acceptance criteria were specific, and retrospectives actually led to changes rather than just being a box to tick. The backlog and risk register were both treated as live tools, not paperwork. I never once had to chase a status update.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Yes, no hesitation. I've already referred them twice within my own Environmental Services network, both times to people facing CMS Development problems similar to ours. I made those referrals confidently because I know the experience I had was repeatable, not a one-off stroke of luck on our project.

Explained the blockchain concepts in plain terms instead of burying us in jargon

Delphine Rousseau / Director of Platform Engineering | Feb 02, 2026

We handed this team an aggressive deadline, a genuinely complicated scope, and a client-side team on our end that was stretched thin and slow to respond at times. They handled all of it without complaint. When they needed something from us they asked precisely and on time. When they didn't, they just kept moving. The project still landed on schedule despite our side being the weaker link for a good chunk of it, which tells you something about how they operate under pressure.


Project summary

New traceability legislation brought a hard serialization deadline. Our supply chain system needed targeted, specialist development to meet it — general-purpose expertise wasn't going to cut it.

4.5   Overall Rating
4.5   Quality
4.5   Schedule
4.5   Project Cost
5.0   Willing To Refer

Project Type:Blockchain Development
Project Cost:$50,000 to $149,999
Project Duration:Mar 2025 - Nov 2025
Business Type:Pharmaceuticals & Biotechnology
Location:Vancouver, Canada

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Pacific Crest Ventures has been operating in Pharmaceuticals & Biotechnology for a while now, headquartered in Vancouver, Canada. As Director of Platform Engineering I sit across both strategic planning and day-to-day technology delivery. We hold our vendors to a high bar because our own clients hold us to one — it's only fair to expect the same discipline from partners.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
Mainly Blockchain Development, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
A peer in the Pharmaceuticals & Biotechnology space had used them for something similar in Blockchain Development and recommended them without hesitation. Our own due diligence backed that up. Domain knowledge, Blockchain Development depth, and a track record of actually delivering — that combination made the decision easy.
How clearly did the company understand your requirements and business goals?
Very well. The discovery phase was more thorough than anything we'd been through with prior vendors. They pushed back on requirements that were vague or contradictory, suggested better alternatives where our own thinking was limited, and produced a spec our internal stakeholders agreed was the clearest version of the product they'd ever seen written down.
How was your overall experience with their communication and project management?
Genuinely excellent, especially given the time difference between Vancouver, Canada and the delivery team. Written updates were consistent and specific, anything needing a decision got same-day turnaround, and nothing slipped through the cracks across the whole engagement.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate perfectly given everything else going on in the business, but the numbers we can attribute directly to the Blockchain Development work are solid: session duration up, conversion up, error rate down, and our NPS for that touchpoint has moved noticeably. Our account managers say it's coming up positively in client conversations now too.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Pharmaceuticals & Biotechnology looking for real Blockchain Development depth paired with actual delivery discipline should have this team near the top of their list.

Hit a 4.7 average in the App Store within the first six weeks of release

Mahnoor Sheikh / Head of Technology | Jan 01, 2026

Looking back, the thing that stands out most is how uneventful the whole project was. Technology projects of this size tend to generate their share of fire drills and awkward escalation calls. This one really didn't. Issues got flagged early enough that they never became incidents, scope changes went through an actual process instead of a tense phone call, and risks were tracked rather than just hoped away. That kind of quiet competence is unusual in my experience, and it made the whole thing feel easier on our end than I know it was on theirs.


Project summary

Years of incremental patches had left us with a platform that technically worked but was quietly holding the business back strategically. A proper rebuild was the agreed way forward.

4.5   Overall Rating
4.5   Quality
5.0   Schedule
4.5   Project Cost
5.0   Willing To Refer

Project Type:Mobile App Development
Project Cost:Less than $10,000
Project Duration:Jun 2025 - Nov 2025
Business Type:Aerospace & Defense
Location:Faisalabad, Pakistan

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Head of Technology at Chenab Digital Agency I oversee technology spend and delivery across our Aerospace & Defense operations out of Faisalabad, Pakistan. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
Our Mobile App Development capability had become the thing slowing everything else down. New feature requests, client asks, internal initiatives — all of it kept queuing up behind a platform that had been stretched way past what it was originally built for. We needed a proper rebuild, not another patch.
What services did the company provide for your project?
Mainly Mobile App Development, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Aerospace & Defense experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
The most structured project management I've dealt with from any outside vendor. Sprint planning was tight, acceptance criteria were specific, and retrospectives actually led to changes rather than just being a box to tick. The backlog and risk register were both treated as live tools, not paperwork. I never once had to chase a status update.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Aerospace & Defense looking for real Mobile App Development depth paired with actual delivery discipline should have this team near the top of their list.
FAQ

Frequently Asked Questions

Got questions about our specialized technology solutions? We have the answers to help you make informed decisions.

What Simple Alliance charges comes down to a handful of variables — how complex the project is, the number of development hours involved, the tech stack required, team size, and which engagement model you pick. Based on available data, Simple Alliance's typical hourly rate is around N/A.

It depends heavily on scope. A lean MVP might be a matter of weeks, while a full enterprise system or a larger digital transformation project can stretch into months once you factor in development, testing, and deployment. With a team of 2 - 9 professionals, Simple Alliance can scale resources based on project urgency.

Like most established software teams, Simple Alliance typically sticks around post-launch for ongoing maintenance — bug fixes, performance tuning, security patching, new feature work, and general technical support. For context, it has experience across industries such as Retail & E-commerce, Sports & Fitness, Fashion & Apparel, Environmental Services, Travel & Hospitality and Media & Entertainment, and it has been operating since 2008.

When you're weighing up a software partner such as Simple Alliance, it's worth looking past the pitch and checking the portfolio, what past clients say, relevant industry background, technical range, how they communicate, pricing structure, project management style, and what support looks like after launch. For context, its listed capabilities span Content Management System, E-commerce Development, Mobile App Development, SEO and Social Media Marketing, and it has been operating since 2008.

That depends on where Simple Alliance is based and who they primarily serve — some firms like this operate fully offshore, some are local-first, and plenty run a hybrid model that mixes both. For context, its listed capabilities span Content Management System, E-commerce Development, Mobile App Development, SEO and Social Media Marketing, and it reports a team size of 2 - 9 professionals.

Usually, yes — a dedicated developer arrangement is a common option with firms like Simple Alliance, where you get engineers working exclusively on your project as an extension of your in-house team rather than as a separate outsourced unit. For context, its listed capabilities span Content Management System, E-commerce Development, Mobile App Development, SEO and Social Media Marketing, and it reports a team size of 2 - 9 professionals.

Plenty of modern software teams, Simple Alliance included, now build real AI and machine learning features — chatbots, predictive models, computer vision, and automation that goes beyond simple rule-based scripts. For context, its listed capabilities span Content Management System, E-commerce Development, Mobile App Development, SEO and Social Media Marketing, and it reports a team size of 2 - 9 professionals.

Most professional shops, including Simple Alliance, expect to sign a Non-Disclosure Agreement before getting into specifics — it's a fairly standard ask and a reasonable one to make before sharing anything sensitive. For context, its listed capabilities span Content Management System, E-commerce Development, Mobile App Development, SEO and Social Media Marketing, and it has been operating since 2008.

Simple Alliance isn't necessarily limited to one region and may take on clients across several countries, depending on market demand and business partnerships.

It's a common line of work for a company like Simple Alliance — multi-tenant architecture, subscription billing hooked up properly, and cloud-native deployment built for a product meant to scale as a service rather than a one-off build. For context, it has experience across industries such as Retail & E-commerce, Sports & Fitness, Fashion & Apparel, Environmental Services, Travel & Hospitality and Media & Entertainment, and its typical hourly rate is around N/A.
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