Details

Founded:
2023
Hourly Rates:
$25 - $49 / hr
Employees:
10 - 49
Ratings:
4.2 9 Reviews

Industries Served

Information Technology Legal Services Automotive Healthcare Logistics & Supply Chain Energy & Utilities Media & Entertainment Education

Where We Specialize

11% Software Development
Software Development 11%
MongoDB 10%
IT Services 9%
Cloud Computing Services 8%
IoT Development 8%
Wallet Development 7%
Blockchain Development 7%
Augmented Reality 7%
Virtual Reality 6%
Cross Platform 5%
Smart Contract Auditing 5%
Mobile App Development 4%
Web Development 3%
Ruby on Rails 3%
AI Development 3%
Bot Development 2%
IT Consulting 2%

Industry Expertise

Retail100%

Typical Project Size

38% Midmarket Business
33% Enterprise
29% Small Business

About

Setoo is a software development company that turns ideas into working products. Setoo focuses on Web Development for clients in industries such as Retail & E-commerce. With 10 - 49 people on staff, Setoo can take on projects of varying size. Typical hourly rates run around $25 - $49 / hr/hr. Clients have rated Setoo 4.7 out of 5 in 7 reviews. Overall, Setoo is one of the options worth shortlisting for a technology project.

Setoo Reviews

4.2 9 Reviews
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Professional Web Development Team, Smooth Delivery From Start to Finish

Sneha Menon / IT Director | Aug 30, 2026

Honestly, this was one of the smoothest projects we have run with an outside team. The team asked a lot of questions early on, which felt slow at first but meant there were very few surprises later. The developers were knowledgeable and made a few suggestions that ended up saving us time and money. Even with the time zone difference, responses usually came the same day and we never felt left in the dark.

We launched on schedule and have not had any major issues since. Overall, a team we trust and plan to keep working with.

Project summary

We hired Setoo to redesign and rebuild our company website on a modern stack. Their team handled planning, development and QA, with our product owner signing off each milestone. The project took roughly 4 months from kickoff to launch.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$500,000+
Project Duration:
Apr 2026 - Aug 2026
Business Type:
Information Technology
Location:
Mumbai, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as IT Director at Cobalt Systems Pvt Ltd. We operate in Information Technology and most of our customers are in and around Mumbai, India.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to redesign and rebuild our company website on a modern stack.
What services did the company provide for your project?
Web Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
They had relevant experience in Information Technology and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes. They are a reliable Web Development partner.

Professional Software Development Team, Smooth Delivery From Start to Finish

Ruben Bakker / VP of Engineering | Jul 15, 2026

The project went well overall. They were upfront about what was realistic within our budget, which helped us prioritise the right features. Their project manager kept things organised and was quick to flag anything that might affect the timeline. We dealt with the same core team throughout, so we did not have to keep re-explaining things.

Feedback from our customers has been very positive so far. There were some early misunderstandings on requirements that took a few rounds to sort out. Overall, a team we trust and plan to keep working with.

Project summary

We partnered with Setoo to rebuild an internal order management system that had outgrown its original design. Scope included discovery workshops, development in two-week sprints and a short support period after launch. We worked together for around 6 months.

  • Overall Rating 4.0
  • Quality 4.0
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Software Development
Project Cost:
$500,000+
Project Duration:
Dec 2025 - Jun 2026
Business Type:
Information Technology
Location:
Eindhoven, Netherlands

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as VP of Engineering at Pinecrest Labs BV. We operate in Information Technology and most of our customers are in and around Eindhoven, Netherlands.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to rebuild an internal order management system that had outgrown its original design.
What services did the company provide for your project?
End-to-end Software Development — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Information Technology clients before.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Yes. The only extra cost came from features we added ourselves, and they quoted those fairly.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.

Capable AI & Machine Learning team — happy with the end result

Olivia Nguyen / Owner | Jun 24, 2026

We got a good result in the end, but the road there had a few bumps. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building. They shared working builds regularly, so we could test early and give feedback before things were locked in.

The AI & Machine Learning work has already made a noticeable difference — tasks that used to take hours now take minutes. There were some early misunderstandings on requirements that took a few rounds to sort out. Happy to recommend them.

Project summary

We hired Setoo to add an AI chatbot to our support site that answers questions from our help docs. They also took care of integrations with a couple of third-party tools we already used. The engagement ran for about 5 months.

  • Overall Rating 3.5
  • Quality 3.5
  • Schedule 3.5
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$10,000 to $49,999
Project Duration:
Dec 2025 - May 2026
Business Type:
Legal Services
Location:
Melbourne, Australia

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the Owner at Oakline Law Group Pty Ltd, a Legal Services company based in Melbourne, Australia. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to add an AI chatbot to our support site that answers questions from our help docs.
What services did the company provide for your project?
Mainly AI & Machine Learning. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
They had relevant experience in Legal Services and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes. They are a reliable AI & Machine Learning partner.

They listened, asked the right questions, and delivered

Siddharth Agarwal / Program Manager | May 25, 2026

Setoo did an excellent job for us. They were upfront about what was realistic within our budget, which helped us prioritise the right features. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. They shared working builds regularly, so we could test early and give feedback before things were locked in.

The Blockchain Development work has already made a noticeable difference — tasks that used to take hours now take minutes.

Happy to recommend them.

Project summary

We hired Setoo to build a supply chain traceability prototype on a permissioned blockchain. They also took care of integrations with a couple of third-party tools we already used. The engagement ran for about 7 months.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 5.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Blockchain Development
Project Cost:
$500,000+
Project Duration:
Sep 2025 - Apr 2026
Business Type:
Automotive
Location:
Bengaluru, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the Program Manager at Ironwood Automotive Pvt Ltd, a Automotive company based in Bengaluru, India. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to build a supply chain traceability prototype on a permissioned blockchain.
What services did the company provide for your project?
Blockchain Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Skilled Software Development Team That Understood Our Business

Ananya Gupta / Director | Mar 31, 2026

Setoo did an excellent job for us. Their project manager kept things organised and was quick to flag anything that might affect the timeline. They shared working builds regularly, so we could test early and give feedback before things were locked in.

The result looks great and performs well, and our internal team found it easy to take over. I would recommend Setoo to anyone looking for a dependable Software Development partner.

Project summary

We hired Setoo to develop a scheduling and dispatch tool for our field team. The project was split into milestones, with a working build shared at the end of each one. The engagement ran for about 6 months.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Software Development
Project Cost:
$10,000 to $49,999
Project Duration:
Sep 2025 - Mar 2026
Business Type:
Healthcare
Location:
Ahmedabad, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the Director at Northgate Medical Pvt Ltd, a Healthcare company based in Ahmedabad, India. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
We needed to develop a scheduling and dispatch tool for our field team, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
Software Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
They had relevant experience in Healthcare and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Healthcare clients before.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Strong Technical Skills and a Very Responsive Mobile App Development Team

Marcus Chua / Head of Digital | Mar 20, 2026

We were very happy with how this project went. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building. Their project manager kept things organised and was quick to flag anything that might affect the timeline.

Since launch, everything has been stable and our team has adapted to it quickly.

We would definitely work with them again.

Project summary

We partnered with Setoo to rebuild our existing mobile app, which had poor reviews and frequent crashes. Scope included discovery workshops, development in two-week sprints and a short support period after launch. Overall it was a 5-month engagement.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$150,000 to $499,999
Project Duration:
Sep 2025 - Feb 2026
Business Type:
Logistics & Supply Chain
Location:
Singapore

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Cobalt Freight Pte Ltd is a Logistics & Supply Chain business in Singapore. As Head of Digital, I was responsible for this project on our side and the main contact for Setoo.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to rebuild our existing mobile app, which had poor reviews and frequent crashes so they could focus on customers.
What services did the company provide for your project?
Mobile App Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
They had relevant experience in Logistics & Supply Chain and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Logistics & Supply Chain clients before.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Setoo Delivered a Quality Web Development Solution on Time

Amit Desai / Founder & CEO | Mar 09, 2026

Setoo did good work for us, and we would use them again. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. They shared working builds regularly, so we could test early and give feedback before things were locked in. Communication was consistent. We had a weekly call, a shared Slack channel and a project board we could check at any time.

The Web Development work has already made a noticeable difference — tasks that used to take hours now take minutes. Their team changed one developer midway, which slowed things down for a couple of weeks. We would definitely work with them again.

Project summary

Setoo was brought in to rebuild a slow, outdated web app and move it to a new framework. The project was split into milestones, with a working build shared at the end of each one. The engagement ran for about 5 months.

  • Overall Rating 4.0
  • Quality 4.0
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
Less than $10,000
Project Duration:
Jul 2025 - Dec 2025
Business Type:
Energy & Utilities
Location:
Noida, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Founder & CEO at Bridgewater Utilities. We operate in Energy & Utilities and most of our customers are in and around Noida, India.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to rebuild a slow, outdated web app and move it to a new framework before our busy season.
What services did the company provide for your project?
End-to-end Web Development — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
It is still early, but the numbers are trending in the right direction and the system has been stable.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Good results, communication improved as the project went on

Dan Fisher / CEO | Jan 11, 2026

We got a good result in the end, but the road there had a few bumps. Even with the time zone difference, responses usually came the same day and we never felt left in the dark. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building.

We launched on schedule and have not had any major issues since. Documentation at handover was a bit thin and we had to ask for more detail.

We would definitely work with them again.

Project summary

We hired Setoo to rebuild our existing mobile app, which had poor reviews and frequent crashes. The work covered requirements, design, development, testing and launch support. We worked together for around 8 months.

  • Overall Rating 3.5
  • Quality 3.5
  • Schedule 4.0
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$150,000 to $499,999
Project Duration:
Mar 2025 - Nov 2025
Business Type:
Media & Entertainment
Location:
Nashville, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the CEO at Lumen Studios, a Media & Entertainment company based in Nashville, USA. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to rebuild our existing mobile app, which had poor reviews and frequent crashes.
What services did the company provide for your project?
Mobile App Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Yes. They are a reliable Mobile App Development partner.

Quality work, a little slower than we planned

Ananya Menon / Founder | Jan 10, 2026

We got a good result in the end, but the road there had a few bumps. They shared working builds regularly, so we could test early and give feedback before things were locked in. Communication was consistent. We had a weekly call, a shared Slack channel and a project board we could check at any time. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline.

Feedback from our customers has been very positive so far. There were some early misunderstandings on requirements that took a few rounds to sort out.

We would definitely work with them again.

Project summary

We partnered with Setoo to add an AI chatbot to our support site that answers questions from our help docs. Their team handled planning, development and QA, with our product owner signing off each milestone. The engagement ran for about 6 months.

  • Overall Rating 3.5
  • Quality 3.5
  • Schedule 3.5
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$10,000 to $49,999
Project Duration:
May 2025 - Nov 2025
Business Type:
Education
Location:
Gurugram, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the Founder at Stonebridge Tutors Pvt Ltd, a Education company based in Gurugram, India. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to add an AI chatbot to our support site that answers questions from our help docs before our busy season.
What services did the company provide for your project?
AI & Machine Learning, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Very responsive. We usually heard back the same day, even with the time difference.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.
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