Details

Founded:
2010
Hourly Rates:
$25 - $49 / hr
Employees:
10 - 49
Ratings:
4.5 9 Reviews

Industries Served

Financial Services Manufacturing Logistics & Supply Chain Travel & Hospitality Environmental Services Sports & Fitness Retail & E-commerce

Where We Specialize

28% Bot Development
Bot Development 28%
Mobile App Development 19%
Web Development 19%
E-commerce Development 15%
Virtual Reality 12%
AI Development 7%

Industry Expertise

Fitness36% Sports35% Retail29%

Typical Project Size

47% Enterprise
38% Small Business
15% Midmarket Business

About

Businesses looking for a reliable technology partner often consider SERTI. SERTI focuses on Custom Software Development and E-commerce Development for clients in industries such as Retail & E-commerce. With 10 - 49 people on staff, SERTI can take on projects of varying size. Projects are generally billed around $25 - $49 / hr/hr. Overall, SERTI is one of the options worth shortlisting for a technology project.

SERTI Reviews

4.5 9 Reviews
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Good value and a team that genuinely cares about the result

Lucy Ahmed / IT Director | Sep 08, 2026

We were very happy with how this project went. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building. The developers were knowledgeable and made a few suggestions that ended up saving us time and money.

We launched on schedule and have not had any major issues since. I would recommend SERTI to anyone looking for a dependable AI & Machine Learning partner.

Project summary

SERTI was brought in to add an AI chatbot to our support site that answers questions from our help docs. Their team handled planning, development and QA, with our product owner signing off each milestone. We worked together for around 3 months.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$150,000 to $499,999
Project Duration:
Apr 2026 - Jul 2026
Business Type:
Financial Services
Location:
Cambridge, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as IT Director at Swift Payments. We operate in Financial Services and most of our customers are in and around Cambridge, UK.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to add an AI chatbot to our support site that answers questions from our help docs so they could focus on customers.
What services did the company provide for your project?
AI & Machine Learning, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Yes. The only extra cost came from features we added ourselves, and they quoted those fairly.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Honest advice and solid execution

Jessica Patel / Co-Founder | Aug 26, 2026

SERTI did an excellent job for us. The developers were knowledgeable and made a few suggestions that ended up saving us time and money. They shared working builds regularly, so we could test early and give feedback before things were locked in.

It has made a real difference to how our team works day to day. Happy to recommend them.

Project summary

We engaged SERTI to build a customer portal where clients can log in, track orders and download invoices. The work covered requirements, design, development, testing and launch support. The project took roughly 9 months from kickoff to launch.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$50,000 to $149,999
Project Duration:
Oct 2025 - Jul 2026
Business Type:
Manufacturing
Location:
Chicago, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Manufacturing company based in Chicago, USA. I'm the Co-Founder and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to build a customer portal where clients can log in, track orders and download invoices so they could focus on customers.
What services did the company provide for your project?
End-to-end Web Development — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
It is still early, but the numbers are trending in the right direction and the system has been stable.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Yes. They are a reliable Web Development partner.

A reliable long-term partner for our tech needs

Carlos Hughes / IT Director | Aug 25, 2026

Our experience with SERTI was really positive from start to finish. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. Their project manager kept things organised and was quick to flag anything that might affect the timeline.

Since launch, everything has been stable and our team has adapted to it quickly.

If you need a team that communicates well and delivers, they are a good choice.

Project summary

SERTI was brought in to rebuild our existing mobile app, which had poor reviews and frequent crashes. They also took care of integrations with a couple of third-party tools we already used. The project took roughly 2 months from kickoff to launch.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$500,000+
Project Duration:
Apr 2026 - Jun 2026
Business Type:
Logistics & Supply Chain
Location:
San Diego, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Westbridge Freight is a Logistics & Supply Chain business in San Diego, USA. As IT Director, I was responsible for this project on our side and the main contact for SERTI.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to rebuild our existing mobile app, which had poor reviews and frequent crashes.
What services did the company provide for your project?
End-to-end Mobile App Development — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
They had relevant experience in Logistics & Supply Chain and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.

Quality work, a little slower than we planned

Jason Miller / Project Manager | Jul 31, 2026

Overall the project was a success, though it was not without some challenges. We dealt with the same core team throughout, so we did not have to keep re-explaining things. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. The team asked a lot of questions early on, which felt slow at first but meant there were very few surprises later.

The result looks great and performs well, and our internal team found it easy to take over. Their team changed one developer midway, which slowed things down for a couple of weeks. If you need a team that communicates well and delivers, they are a good choice.

Project summary

We engaged SERTI to build a Shopify store with custom features for our product range. The work covered requirements, design, development, testing and launch support. The project took roughly 5 months from kickoff to launch.

  • Overall Rating 3.5
  • Quality 3.5
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
E-commerce Development
Project Cost:
$50,000 to $149,999
Project Duration:
Feb 2026 - Jul 2026
Business Type:
Travel & Hospitality
Location:
San Jose, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the Project Manager at Cobalt Travel Inc, a Travel & Hospitality company based in San Jose, USA. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to build a Shopify store with custom features for our product range so they could focus on customers.
What services did the company provide for your project?
Mainly E-commerce Development. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Travel & Hospitality clients before.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
Their attention to detail and the quality of the final product.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Dependable Web Development Partner for a Growing Travel & Hospitality Business

Pooja Reddy / Chief Digital Officer | Jun 29, 2026

We were very happy with how this project went. We dealt with the same core team throughout, so we did not have to keep re-explaining things. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building.

It has made a real difference to how our team works day to day. I would recommend SERTI to anyone looking for a dependable Web Development partner.

Project summary

We engaged SERTI to rebuild a slow, outdated web app and move it to a new framework. They worked alongside our in-house team, which mostly handled business requirements and testing. We worked together for around 7 months.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$150,000 to $499,999
Project Duration:
Oct 2025 - May 2026
Business Type:
Travel & Hospitality
Location:
Jaipur, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Chief Digital Officer at Stonebridge Hotels Pvt Ltd. We operate in Travel & Hospitality and most of our customers are in and around Jaipur, India.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to rebuild a slow, outdated web app and move it to a new framework before our busy season.
What services did the company provide for your project?
Mainly Web Development. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Very responsive. We usually heard back the same day, even with the time difference.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Exceeded our expectations on quality and communication

Jessica Morgan / Director of Technology | Jun 28, 2026

Honestly, this was one of the smoothest projects we have run with an outside team. Communication was consistent. We had a weekly call, a shared Slack channel and a project board we could check at any time. Even with the time zone difference, responses usually came the same day and we never felt left in the dark.

It has made a real difference to how our team works day to day. Happy to recommend them.

Project summary

SERTI was brought in to redesign and rebuild our company website on a modern stack. They also took care of integrations with a couple of third-party tools we already used. We worked together for around 4 months.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$500,000+
Project Duration:
Jan 2026 - May 2026
Business Type:
Logistics & Supply Chain
Location:
Columbus, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Silverline Supply LLC is a Logistics & Supply Chain business in Columbus, USA. As Director of Technology, I was responsible for this project on our side and the main contact for SERTI.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to redesign and rebuild our company website on a modern stack before our busy season.
What services did the company provide for your project?
End-to-end Web Development — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
They had relevant experience in Logistics & Supply Chain and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
It is still early, but the numbers are trending in the right direction and the system has been stable.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

SERTI Delivered a Quality Mobile App Development Solution on Time

Hannah Holmes / Head of Digital | Feb 19, 2026

SERTI did an excellent job for us. Their project manager kept things organised and was quick to flag anything that might affect the timeline. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline.

The result looks great and performs well, and our internal team found it easy to take over.

We are already discussing the next phase with them.

Project summary

Our company worked with SERTI to develop a field-staff app with offline mode that syncs back to our main system. The project was split into milestones, with a working build shared at the end of each one. The project took roughly 6 months from kickoff to launch.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$50,000 to $149,999
Project Duration:
Jul 2025 - Jan 2026
Business Type:
Environmental Services
Location:
Birmingham, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Greenfield Environmental is a Environmental Services business in Birmingham, UK. As Head of Digital, I was responsible for this project on our side and the main contact for SERTI.
What specific problem or business challenge led you to hire this company?
We needed to develop a field-staff app with offline mode that syncs back to our main system, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
Mainly Mobile App Development. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
They had relevant experience in Environmental Services and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.

Professional Web Development Team, Smooth Delivery From Start to Finish

Ruby Walker / Owner | Feb 06, 2026

I would rate this engagement highly on almost every front. They were upfront about what was realistic within our budget, which helped us prioritise the right features. We dealt with the same core team throughout, so we did not have to keep re-explaining things. The team asked a lot of questions early on, which felt slow at first but meant there were very few surprises later.

Since launch, everything has been stable and our team has adapted to it quickly.

Happy to recommend them.

Project summary

We partnered with SERTI to rebuild a slow, outdated web app and move it to a new framework. They also took care of integrations with a couple of third-party tools we already used. The engagement ran for about 8 months.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 4.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
Less than $10,000
Project Duration:
Apr 2025 - Dec 2025
Business Type:
Sports & Fitness
Location:
Christchurch, New Zealand

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the Owner at Stonebridge Athletics Ltd, a Sports & Fitness company based in Christchurch, New Zealand. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to rebuild a slow, outdated web app and move it to a new framework so they could focus on customers.
What services did the company provide for your project?
End-to-end Web Development — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Sports & Fitness clients before.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
Their attention to detail and the quality of the final product.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Professional Mobile App Development Team, Smooth Delivery From Start to Finish

Arjun Menon / Founder & CEO | Feb 02, 2026

I would rate this engagement highly on almost every front. Communication was consistent. We had a weekly call, a shared Slack channel and a project board we could check at any time. They shared working builds regularly, so we could test early and give feedback before things were locked in.

Feedback from our customers has been very positive so far.

We would definitely work with them again.

Project summary

SERTI was brought in to rebuild our existing mobile app, which had poor reviews and frequent crashes. They also took care of integrations with a couple of third-party tools we already used. The engagement ran for about 2 months.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$10,000 to $49,999
Project Duration:
Sep 2025 - Nov 2025
Business Type:
Retail & E-commerce
Location:
Mumbai, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Founder & CEO at Lakeshore Goods Pvt Ltd. We operate in Retail & E-commerce and most of our customers are in and around Mumbai, India.
What specific problem or business challenge led you to hire this company?
We needed to rebuild our existing mobile app, which had poor reviews and frequent crashes, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
Mobile App Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
They had relevant experience in Retail & E-commerce and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Yes. The only extra cost came from features we added ourselves, and they quoted those fairly.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.
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