Root Creative

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Details

Founded:
N/A
Hourly Rates:
Undisclosed
Employees:
10 - 49
Avg. Project Cost:
$50,000+
Ratings:
4.6 8 Reviews

Services

  • Mobile App Development
  • Web Development
  • UI-UX Design
  • Web Design

Industries Served

Fashion & Apparel Construction Legal Services Mining & Metals Agriculture Retail & E-commerce Nonprofit & NGO Events & Event Management

Where We Specialize

14% Bot Development
Bot Development 14%
Tokenization Platform 14%
Mobile App Development 13%
No Code/ Low Code 13%
Blockchain Development 11%
Metaverse Development 10%
Implementation Services 7%
Web Development 6%
DevOps 5%
Big Data Analytics 5%
Software Development 2%

Industry Expertise

Retail72% Entertainment28%

Typical Project Size

40% Small Business
40% Midmarket Business
20% Enterprise

About

Root Creative works with clients to plan, build, and ship digital products. Root Creative focuses on Web Development for clients in industries such as Retail & E-commerce. Its team includes 10 - 49 specialists working across design, development, and delivery. The average project on record costs around $60,000. Root Creative holds a 5.0-star rating across 1 client reviews. Overall, Root Creative is one of the options worth shortlisting for a technology project.

Root Creative Reviews

4.6 8 Reviews
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Test automation got adopted by developers as a genuine tool, not a box-ticking exercise

Fiona McAllister / Chief Technology Officer | May 28, 2026

We had proposals in hand ranging from roughly half to well over double what we eventually paid this team. What set their proposal apart wasn't the price — it was that the number matched what they actually delivered, almost line for line. I've been burned before by proposals that were really just opening offers in a negotiation that continues throughout the project. That wasn't the case here, and I don't say that lightly.

Project summary

A previous project had worked fine in staging and fallen apart in production. We approached vendor selection this time with a lot more scrutiny as a direct result.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 5.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Quality Assurance & Testing
Project Cost:
$150,000 to $499,999
Project Duration:
Dec 2025 - Apr 2026
Business Type:
Fashion & Apparel
Location:
Glasgow, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I run technology for Highland FinTech Ltd, a growth-stage Fashion & Apparel company based in Glasgow, UK. My role as Chief Technology Officer covers product engineering, platform operations, and our vendor relationships. We'd hit a point where our internal capacity just couldn't keep pace with what the roadmap demanded.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
The core of it was Quality Assurance & Testing, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
Yes to both. I'd quietly built in some contingency given the complexity and the number of integrations involved, and none of it ended up being needed. Delivery landed on the agreed date and the final invoice was within a rounding error of the approved budget — rarer than most people in this industry would admit.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Yes, no hesitation. I've already referred them twice within my own Fashion & Apparel network, both times to people facing Quality Assurance & Testing problems similar to ours. I made those referrals confidently because I know the experience I had was repeatable, not a one-off stroke of luck on our project.

Rare skill: explained serious findings clearly to people with zero security background

Griffin Ashcombe / Managing Director, Tech | May 12, 2026

Five months post-launch, we're running at roughly double the transaction volume we'd specified in the original scope document, and the platform hasn't needed a single structural change to handle it. That's the real tell for whether a team designed for what you told them versus what you were actually going to need. We're now scoping a second phase and I expect this to be a multi-year relationship at this point.

Project summary

This project had a board-facing deadline tied to a wider strategic push. We needed a partner who'd treat that date like it was their own problem, not just ours.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 4.5
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Cybersecurity
Project Cost:
$150,000 to $499,999
Project Duration:
Aug 2025 - Feb 2026
Business Type:
Construction
Location:
San Francisco, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Managing Director, Tech at Ridgeline Capital Partners I oversee technology spend and delivery across our Construction operations out of San Francisco, USA. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
A competitor move forced our hand and compressed a roadmap item we'd planned for the following year. The Cybersecurity investment we'd scheduled twelve months out suddenly needed to happen in six, and building it internally in that window wasn't realistic.
What services did the company provide for your project?
Mainly Cybersecurity, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
The questions they asked during the briefing stage told us most of what we needed to know. Vendors who ask sharp questions during sales tend to bring that same rigor into delivery, and that held up. The technical proposal had real substance, the team was senior from the start, and the pricing was straightforward.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
The clearest measure is how the system's actually performing in production. In the four months since go-live we've had zero major incidents, our page performance scores improved across every Core Web Vitals metric, and two enterprise clients who'd previously flagged our old platform's limits during renewal talks signed again without raising it.
What did you like most about working with this company?
Their instinct for never losing the business goal in the middle of technical decisions. I've worked with technically strong teams before who lose that thread once things get complicated. This team kept every architectural call tied back to the outcome we'd actually agreed to, which made the harder trade-off conversations a lot easier.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Construction looking for real Cybersecurity depth paired with actual delivery discipline should have this team near the top of their list.

They built what we actually needed, which wasn't quite what we originally asked for

Grayson Whitfield / VP of Engineering | Apr 22, 2026

Looking back, the thing that stands out most is how uneventful the whole project was. Technology projects of this size tend to generate their share of fire drills and awkward escalation calls. This one really didn't. Issues got flagged early enough that they never became incidents, scope changes went through an actual process instead of a tense phone call, and risks were tracked rather than just hoped away. That kind of quiet competence is unusual in my experience, and it made the whole thing feel easier on our end than I know it was on theirs.

Project summary

Our client portal hadn't been touched since it launched years earlier, and clients had started comparing it unfavorably to competitors' portals in live pitches.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 4.5
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Software Development
Project Cost:
Less than $10,000
Project Duration:
Oct 2025 - Feb 2026
Business Type:
Legal Services
Location:
Boston, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I run technology for Meridian Cloud Partners, a growth-stage Legal Services company based in Boston, USA. My role as VP of Engineering covers product engineering, platform operations, and our vendor relationships. We'd hit a point where our internal capacity just couldn't keep pace with what the roadmap demanded.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
The core of it was Software Development, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their Software Development approach was specific rather than generic, backed by actual reference projects in Legal Services — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
On time and inside the approved budget. Their estimating was notably accurate — they'd broken the work down in enough detail during discovery that the forecast held up the whole way through, instead of drifting with every small change. We had exactly one change request, and it was for scope we added ourselves.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Legal Services looking for real Software Development depth paired with actual delivery discipline should have this team near the top of their list.

Started as a single project and earned a permanent spot on our preferred vendor list

Airi Kobayashi / Head of Product Development | Feb 27, 2026

Going in, the integration work was what worried me most. Our systems landscape is messy, a couple of the third-party APIs we depend on are barely documented, and one of those vendors has a well-earned reputation for slow, inconsistent support. This team absorbed all of that. They documented what the upstream providers wouldn't, built in resilience wherever the upstream behavior was flaky, and shipped something that has worked exactly as specified since go-live. I genuinely couldn't have asked for more on that front.

Project summary

This project had a board-facing deadline tied to a wider strategic push. We needed a partner who'd treat that date like it was their own problem, not just ours.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Industry-Specific Solutions
Project Cost:
$500,000+
Project Duration:
Jun 2025 - Dec 2025
Business Type:
Mining & Metals
Location:
Nagoya, Japan

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Rising Sun Commerce KK is a Mining & Metals business headquartered in Nagoya, Japan. As Head of Product Development I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
Our Industry-Specific Solutions capability had become the thing slowing everything else down. New feature requests, client asks, internal initiatives — all of it kept queuing up behind a platform that had been stretched way past what it was originally built for. We needed a proper rebuild, not another patch.
What services did the company provide for your project?
The scope ran the full Industry-Specific Solutions lifecycle — discovery, requirements, architecture, development across roughly a dozen sprints, integration testing, performance validation, deployment, and a four-week hypercare window afterward. They also handed over full documentation and ran a knowledge transfer session for our internal team.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their Industry-Specific Solutions approach was specific rather than generic, backed by actual reference projects in Mining & Metals — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
On time and inside the approved budget. Their estimating was notably accurate — they'd broken the work down in enough detail during discovery that the forecast held up the whole way through, instead of drifting with every small change. We had exactly one change request, and it was for scope we added ourselves.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
Their instinct for never losing the business goal in the middle of technical decisions. I've worked with technically strong teams before who lose that thread once things get complicated. This team kept every architectural call tied back to the outcome we'd actually agreed to, which made the harder trade-off conversations a lot easier.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Mining & Metals looking for real Industry-Specific Solutions depth paired with actual delivery discipline should have this team near the top of their list.

Went live on the date we agreed to, which anyone who's done an ERP rollout knows is rare

Faisal Al-Dosari / Head of Innovation | Feb 25, 2026

Our stakeholder list for this project included board members, operations leads, compliance, and end users, all with wildly different levels of technical fluency and different definitions of success. Managing that mix well is genuinely hard, and this team did it better than any vendor we've worked with. They shifted register depending on who they were talking to without ever dumbing down the substance, kept expectations honest the whole way through, and delivered something each group could point to as meeting their own bar. That range is rare.

Project summary

Our product thinking internally was solid, but our execution depth in this particular technical domain wasn't. We needed real specialists, not another generalist team.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
ERP Development
Project Cost:
$10,000 to $49,999
Project Duration:
Jul 2025 - Jan 2026
Business Type:
Agriculture
Location:
Dammam, Saudi Arabia

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Head of Innovation at Oasis Tech Ventures I oversee technology spend and delivery across our Agriculture operations out of Dammam, Saudi Arabia. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
Regulation in our Agriculture segment shifted and the compliance deadline came from the regulator, not from us. The scale of the ERP Development changes required justified bringing in a specialist rather than pulling our internal team off the product roadmap to handle it.
What services did the company provide for your project?
The scope ran the full ERP Development lifecycle — discovery, requirements, architecture, development across roughly a dozen sprints, integration testing, performance validation, deployment, and a four-week hypercare window afterward. They also handed over full documentation and ran a knowledge transfer session for our internal team.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Agriculture experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
Genuinely excellent, especially given the time difference between Dammam, Saudi Arabia and the delivery team. Written updates were consistent and specific, anything needing a decision got same-day turnaround, and nothing slipped through the cracks across the whole engagement.
Did the company deliver the project on time and within your expected budget?
On time and inside the approved budget. Their estimating was notably accurate — they'd broken the work down in enough detail during discovery that the forecast held up the whole way through, instead of drifting with every small change. We had exactly one change request, and it was for scope we added ourselves.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate perfectly given everything else going on in the business, but the numbers we can attribute directly to the ERP Development work are solid: session duration up, conversion up, error rate down, and our NPS for that touchpoint has moved noticeably. Our account managers say it's coming up positively in client conversations now too.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Agriculture looking for real ERP Development depth paired with actual delivery discipline should have this team near the top of their list.

The infrastructure paid for itself inside of two quarters

Karthik Iyengar / Head of Platform | Feb 19, 2026

I went into this engagement genuinely skeptical. A previous vendor had left us with a system that technically worked but that nobody trusted, and I wasn't interested in repeating that experience. This team earned trust the slow way — solid discovery documentation, technical proposals that held up under scrutiny, sprints that landed when promised, and ultimately a production system that has simply behaved. I don't open conversations about them with caveats anymore.

Project summary

Our funnel data made it obvious exactly where we were losing customers, and it wasn't subtle. We needed a platform capable of the experience our competitors were already delivering.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
IoT Development
Project Cost:
Less than $10,000
Project Duration:
Jun 2025 - Nov 2025
Business Type:
Retail & E-commerce
Location:
Coimbatore, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I run technology for Novus EdTech Solutions, a growth-stage Retail & E-commerce company based in Coimbatore, India. My role as Head of Platform covers product engineering, platform operations, and our vendor relationships. We'd hit a point where our internal capacity just couldn't keep pace with what the roadmap demanded.
What specific problem or business challenge led you to hire this company?
A competitor move forced our hand and compressed a roadmap item we'd planned for the following year. The IoT Development investment we'd scheduled twelve months out suddenly needed to happen in six, and building it internally in that window wasn't realistic.
What services did the company provide for your project?
The scope ran the full IoT Development lifecycle — discovery, requirements, architecture, development across roughly a dozen sprints, integration testing, performance validation, deployment, and a four-week hypercare window afterward. They also handed over full documentation and ran a knowledge transfer session for our internal team.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Genuinely excellent, especially given the time difference between Coimbatore, India and the delivery team. Written updates were consistent and specific, anything needing a decision got same-day turnaround, and nothing slipped through the cracks across the whole engagement.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate perfectly given everything else going on in the business, but the numbers we can attribute directly to the IoT Development work are solid: session duration up, conversion up, error rate down, and our NPS for that touchpoint has moved noticeably. Our account managers say it's coming up positively in client conversations now too.
What did you like most about working with this company?
Their instinct for never losing the business goal in the middle of technical decisions. I've worked with technically strong teams before who lose that thread once things get complicated. This team kept every architectural call tied back to the outcome we'd actually agreed to, which made the harder trade-off conversations a lot easier.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.

First time our online and in-store inventory have shown the same numbers

Konstantin Bauer / Leiter Digitalisierung | Jan 25, 2026

This was our fourth agency in three years, and I say that with some embarrassment. Every previous engagement had looked promising on paper and fallen apart somewhere in delivery. What was different here was the sequencing: they spent real time understanding the actual problem before proposing anything, rather than pattern-matching to a solution they already knew how to sell. The build ran to schedule, our own engineers had genuinely positive things to say during handover, and four months into live operation we haven't had a single critical incident. We're already talking about the next phase with them.

Project summary

Our internal engineering capacity was fully committed to keeping existing systems running, with no room for a build of this size. An outside partner with the right depth was really our only option.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
E-commerce Development
Project Cost:
$10,000 to $49,999
Project Duration:
Jan 2025 - Oct 2025
Business Type:
Nonprofit & NGO
Location:
Munich, Germany

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Bauer Industrie GmbH has been operating in Nonprofit & NGO for a while now, headquartered in Munich, Germany. As Leiter Digitalisierung I sit across both strategic planning and day-to-day technology delivery. We hold our vendors to a high bar because our own clients hold us to one — it's only fair to expect the same discipline from partners.
What specific problem or business challenge led you to hire this company?
Regulation in our Nonprofit & NGO segment shifted and the compliance deadline came from the regulator, not from us. The scale of the E-commerce Development changes required justified bringing in a specialist rather than pulling our internal team off the product roadmap to handle it.
What services did the company provide for your project?
The scope ran the full E-commerce Development lifecycle — discovery, requirements, architecture, development across roughly a dozen sprints, integration testing, performance validation, deployment, and a four-week hypercare window afterward. They also handed over full documentation and ran a knowledge transfer session for our internal team.
Why did you choose this company over other providers you considered?
A peer in the Nonprofit & NGO space had used them for something similar in E-commerce Development and recommended them without hesitation. Our own due diligence backed that up. Domain knowledge, E-commerce Development depth, and a track record of actually delivering — that combination made the decision easy.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Nonprofit & NGO experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
The most structured project management I've dealt with from any outside vendor. Sprint planning was tight, acceptance criteria were specific, and retrospectives actually led to changes rather than just being a box to tick. The backlog and risk register were both treated as live tools, not paperwork. I never once had to chase a status update.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
The clearest measure is how the system's actually performing in production. In the four months since go-live we've had zero major incidents, our page performance scores improved across every Core Web Vitals metric, and two enterprise clients who'd previously flagged our old platform's limits during renewal talks signed again without raising it.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Nonprofit & NGO looking for real E-commerce Development depth paired with actual delivery discipline should have this team near the top of their list.

Headless CMS let our designers and developers finally work in parallel instead of in sequence

Rodrigo Cardoso / VP of Technology | Jan 22, 2026

Five months post-launch, we're running at roughly double the transaction volume we'd specified in the original scope document, and the platform hasn't needed a single structural change to handle it. That's the real tell for whether a team designed for what you told them versus what you were actually going to need. We're now scoping a second phase and I expect this to be a multi-year relationship at this point.

Project summary

A previous project had worked fine in staging and fallen apart in production. We approached vendor selection this time with a lot more scrutiny as a direct result.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
CMS Development
Project Cost:
$150,000 to $499,999
Project Duration:
Mar 2025 - Dec 2025
Business Type:
Events & Event Management
Location:
Rio de Janeiro, Brazil

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Costa Verde Digital Ltda has been operating in Events & Event Management for a while now, headquartered in Rio de Janeiro, Brazil. As VP of Technology I sit across both strategic planning and day-to-day technology delivery. We hold our vendors to a high bar because our own clients hold us to one — it's only fair to expect the same discipline from partners.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
The core of it was CMS Development, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Genuinely excellent, especially given the time difference between Rio de Janeiro, Brazil and the delivery team. Written updates were consistent and specific, anything needing a decision got same-day turnaround, and nothing slipped through the cracks across the whole engagement.
Did the company deliver the project on time and within your expected budget?
On time and inside the approved budget. Their estimating was notably accurate — they'd broken the work down in enough detail during discovery that the forecast held up the whole way through, instead of drifting with every small change. We had exactly one change request, and it was for scope we added ourselves.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate perfectly given everything else going on in the business, but the numbers we can attribute directly to the CMS Development work are solid: session duration up, conversion up, error rate down, and our NPS for that touchpoint has moved noticeably. Our account managers say it's coming up positively in client conversations now too.
What did you like most about working with this company?
What they did after launch. A lot of vendors treat go-live as the finish line. This team treated it as the start of a different phase — the hypercare period was substantial, the documentation held up in practice, and they checked back in at the thirty and ninety day marks to go over production metrics with us unprompted.
Would you recommend this company to others, and would you work with them again?
Yes, no hesitation. I've already referred them twice within my own Events & Event Management network, both times to people facing CMS Development problems similar to ours. I made those referrals confidently because I know the experience I had was repeatable, not a one-off stroke of luck on our project.
FAQ

Frequently Asked Questions

Got questions about our specialized technology solutions? We have the answers to help you make informed decisions.

Root Creative typically covers the standard range of software development work — mobile apps, web platforms, custom internal tools, UI/UX design, cloud infrastructure, AI integrations, and larger enterprise builds. Its core focus areas include Mobile App Development, UI-UX Design, Web Design and Web Development.

What tends to set Root Creative apart usually comes down to some mix of technical depth, relevant industry experience, how clients describe working with them, their development approach, communication habits, and whether they can actually deliver something that scales. Founded in N/A, the company has built a track record of delivering projects across various industries.

Most businesses reach Root Creative through its website, a direct email, or a contact form — any of which works for discussing what you need, booking an initial conversation, or asking for a rough estimate. For context, it has experience across industries such as Fashion & Apparel, Logistics & Supply Chain, Government & Public Sector, Telecommunications, Agriculture and Real Estate, and it reports a team size of 2 - 9 professionals.

Usually, yes — a dedicated developer arrangement is a common option with firms like Root Creative, where you get engineers working exclusively on your project as an extension of your in-house team rather than as a separate outsourced unit. For context, its listed capabilities span Mobile App Development, UI-UX Design, Web Design and Web Development, and it has been operating since N/A.

Most companies structured like Root Creative give you a choice between a fixed-price contract, a dedicated team arrangement, or time-and-materials billing, so you can pick whichever lines up with your budget and how well-defined your scope already is. For context, it has experience across industries such as Fashion & Apparel, Logistics & Supply Chain, Government & Public Sector, Telecommunications, Agriculture and Real Estate, and it reports a team size of 2 - 9 professionals.

Most professional shops, including Root Creative, expect to sign a Non-Disclosure Agreement before getting into specifics — it's a fairly standard ask and a reasonable one to make before sharing anything sensitive. For context, its listed capabilities span Mobile App Development, UI-UX Design, Web Design and Web Development, and its typical hourly rate is around $150 - $199.

Root Creative isn't necessarily limited to one region and may take on clients across several countries, depending on market demand and business partnerships.

It's a common line of work for a company like Root Creative — multi-tenant architecture, subscription billing hooked up properly, and cloud-native deployment built for a product meant to scale as a service rather than a one-off build. For context, its listed capabilities span Mobile App Development, UI-UX Design, Web Design and Web Development, and it has been operating since N/A.

Modernizing legacy software is usually within scope for a firm like Root Creative — re-platforming, refactoring old code, and moving things onto current frameworks or cloud infrastructure without necessarily rebuilding everything from zero. For context, it has experience across industries such as Fashion & Apparel, Logistics & Supply Chain, Government & Public Sector, Telecommunications, Agriculture and Real Estate, and it has been operating since N/A.
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