Details

Founded:
2009
Hourly Rates:
Undisclosed
Employees:
2 - 9
Ratings:
4.1 8 Reviews

Industries Served

Events & Event Management Sports & Fitness Government & Public Sector Mining & Metals Financial Services Gaming & Gambling Food & Beverage

Where We Specialize

20% Software Development
Software Development 20%
Web Development 19%
AI Development 18%
Ruby on Rails 17%
Bot Development 16%
Mobile App Development 10%

Industry Expertise

Logistics100%

Typical Project Size

57% Midmarket Business
32% Enterprise
11% Small Business

About

Doodle Innovation is a technology company. Doodle Innovation focuses on Mobile App Development. Doodle Innovation employs 2 - 9 people. Their home base is Makati, Philippines. This profile is a starting point — reach out to Doodle Innovation directly to discuss project specifics.

Doodle Innovation Reviews

4.1 8 Reviews
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Solid delivery, though timelines needed some pushing

Ravi Saleh / Director of Technology | Oct 07, 2026

The final product works well for us, although the process could have been smoother. We dealt with the same core team throughout, so we did not have to keep re-explaining things. The developers were knowledgeable and made a few suggestions that ended up saving us time and money.

The Web Development work has already made a noticeable difference — tasks that used to take hours now take minutes. There were some early misunderstandings on requirements that took a few rounds to sort out. Overall, a team we trust and plan to keep working with.

Project summary

We partnered with Doodle Innovation to rebuild a slow, outdated web app and move it to a new framework. The work covered requirements, design, development, testing and launch support. We worked together for around 2 months.

  • Overall Rating 4.0
  • Quality 3.5
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$500,000+
Project Duration:
Jun 2026 - Aug 2026
Business Type:
Events & Event Management
Location:
Sharjah, UAE

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Riverbend Live LLC is a Events & Event Management business in Sharjah, UAE. As Director of Technology, I was responsible for this project on our side and the main contact for Doodle Innovation.
What specific problem or business challenge led you to hire this company?
We needed to rebuild a slow, outdated web app and move it to a new framework, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
End-to-end Web Development — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Yes. The only extra cost came from features we added ourselves, and they quoted those fairly.
What tangible results or business impact have you seen since the project was completed?
It is still early, but the numbers are trending in the right direction and the system has been stable.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Good results, communication improved as the project went on

Khalid Al Mansoori / CEO | Sep 04, 2026

We got a good result in the end, but the road there had a few bumps. We dealt with the same core team throughout, so we did not have to keep re-explaining things. The developers were knowledgeable and made a few suggestions that ended up saving us time and money.

We are already seeing better numbers than before the project. We had to follow up a few times on smaller bug fixes after launch.

If you need a team that communicates well and delivers, they are a good choice.

Project summary

We engaged Doodle Innovation to build a customer portal where clients can log in, track orders and download invoices. The work covered requirements, design, development, testing and launch support. The project took roughly 6 months from kickoff to launch.

  • Overall Rating 3.5
  • Quality 3.5
  • Schedule 3.5
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$10,000 to $49,999
Project Duration:
Jan 2026 - Jul 2026
Business Type:
Sports & Fitness
Location:
Abu Dhabi, UAE

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Sports & Fitness company based in Abu Dhabi, UAE. I'm the CEO and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to build a customer portal where clients can log in, track orders and download invoices so they could focus on customers.
What services did the company provide for your project?
Mainly Web Development. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Sports & Fitness clients before.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Professional Web Development Team, Smooth Delivery From Start to Finish

Ella Walker / Managing Director | Aug 21, 2026

Doodle Innovation did an excellent job for us. Communication was consistent. We had a weekly call, a shared Slack channel and a project board we could check at any time. We dealt with the same core team throughout, so we did not have to keep re-explaining things.

The result looks great and performs well, and our internal team found it easy to take over. We are already discussing the next phase with them.

Project summary

We engaged Doodle Innovation to redesign and rebuild our company website on a modern stack. Their team handled planning, development and QA, with our product owner signing off each milestone. Overall it was a 4-month engagement.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$10,000 to $49,999
Project Duration:
Feb 2026 - Jun 2026
Business Type:
Government & Public Sector
Location:
Christchurch, New Zealand

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Managing Director at Greenfield Civic Solutions Ltd. We operate in Government & Public Sector and most of our customers are in and around Christchurch, New Zealand.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to redesign and rebuild our company website on a modern stack so they could focus on customers.
What services did the company provide for your project?
Mainly Web Development. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
We compared three or four agencies. Doodle Innovation asked the best questions and had good reviews from past clients.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Honest advice and solid execution

Oliver Clarke / Product Manager | Aug 06, 2026

Our experience with Doodle Innovation was really positive from start to finish. They shared working builds regularly, so we could test early and give feedback before things were locked in. They were upfront about what was realistic within our budget, which helped us prioritise the right features. We dealt with the same core team throughout, so we did not have to keep re-explaining things.

We launched on schedule and have not had any major issues since.

We are already discussing the next phase with them.

Project summary

Our company worked with Doodle Innovation to rebuild an internal order management system that had outgrown its original design. The project was split into milestones, with a working build shared at the end of each one. The engagement ran for about 9 months.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Software Development
Project Cost:
$50,000 to $149,999
Project Duration:
Oct 2025 - Jul 2026
Business Type:
Mining & Metals
Location:
Birmingham, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Product Manager at Vertex Metals Ltd. We operate in Mining & Metals and most of our customers are in and around Birmingham, UK.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to rebuild an internal order management system that had outgrown its original design so they could focus on customers.
What services did the company provide for your project?
Software Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Skilled AI & Machine Learning Team That Understood Our Business

Amit Joshi / Head of Digital Transformation | Aug 01, 2026

Honestly, this was one of the smoothest projects we have run with an outside team. The developers were knowledgeable and made a few suggestions that ended up saving us time and money. Their project manager kept things organised and was quick to flag anything that might affect the timeline.

Since launch, everything has been stable and our team has adapted to it quickly.

If you need a team that communicates well and delivers, they are a good choice.

Project summary

Our company worked with Doodle Innovation to automate document data extraction that our team was doing by hand. The project was split into milestones, with a working build shared at the end of each one. Overall it was a 9-month engagement.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$500,000+
Project Duration:
Aug 2025 - May 2026
Business Type:
Financial Services
Location:
Noida, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Stonebridge Lending Pvt Ltd is a Financial Services business in Noida, India. As Head of Digital Transformation, I was responsible for this project on our side and the main contact for Doodle Innovation.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to automate document data extraction that our team was doing by hand before our busy season.
What services did the company provide for your project?
Mainly AI & Machine Learning. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Financial Services clients before.
How was your overall experience with their communication and project management?
Very responsive. We usually heard back the same day, even with the time difference.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Delivered on time and stayed involved after launch

Georgia Smith / Founder | Jul 03, 2026

The project went well overall. They were upfront about what was realistic within our budget, which helped us prioritise the right features. They shared working builds regularly, so we could test early and give feedback before things were locked in. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building.

We are already seeing better numbers than before the project. A couple of milestones slipped by a week or so, mostly around testing. We would definitely work with them again.

Project summary

Our company worked with Doodle Innovation to automate document data extraction that our team was doing by hand. Scope included discovery workshops, development in two-week sprints and a short support period after launch. The engagement ran for about 8 months.

  • Overall Rating 4.0
  • Quality 4.5
  • Schedule 3.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$10,000 to $49,999
Project Duration:
Oct 2025 - Jun 2026
Business Type:
Gaming & Gambling
Location:
Adelaide, Australia

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Kinetic Play Pty Ltd is a Gaming & Gambling business in Adelaide, Australia. As Founder, I was responsible for this project on our side and the main contact for Doodle Innovation.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to automate document data extraction that our team was doing by hand before our busy season.
What services did the company provide for your project?
AI & Machine Learning, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Good work overall, with a few bumps along the way

Nathan Martin / Product Manager | Mar 24, 2026

The final product works well for us, although the process could have been smoother. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. They shared working builds regularly, so we could test early and give feedback before things were locked in.

Feedback from our customers has been very positive so far. There were some early misunderstandings on requirements that took a few rounds to sort out. Overall, a team we trust and plan to keep working with.

Project summary

Doodle Innovation was brought in to rebuild a slow, outdated web app and move it to a new framework. Scope included discovery workshops, development in two-week sprints and a short support period after launch. Overall it was a 2-month engagement.

  • Overall Rating 3.5
  • Quality 3.5
  • Schedule 3.5
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$50,000 to $149,999
Project Duration:
Dec 2025 - Feb 2026
Business Type:
Food & Beverage
Location:
Brisbane, Australia

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Product Manager at Keystone Bakery. We operate in Food & Beverage and most of our customers are in and around Brisbane, Australia.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to rebuild a slow, outdated web app and move it to a new framework so they could focus on customers.
What services did the company provide for your project?
End-to-end Web Development — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
We compared three or four agencies. Doodle Innovation asked the best questions and had good reviews from past clients.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes. They are a reliable Web Development partner.

Quality work, a little slower than we planned

Divya Gupta / Managing Director | Jan 10, 2026

Overall the project was a success, though it was not without some challenges. Their project manager kept things organised and was quick to flag anything that might affect the timeline. The developers were knowledgeable and made a few suggestions that ended up saving us time and money.

The result looks great and performs well, and our internal team found it easy to take over. There were some early misunderstandings on requirements that took a few rounds to sort out.

Happy to recommend them.

Project summary

We engaged Doodle Innovation to add an AI chatbot to our support site that answers questions from our help docs. They worked alongside our in-house team, which mostly handled business requirements and testing. The project took roughly 7 months from kickoff to launch.

  • Overall Rating 3.5
  • Quality 4.0
  • Schedule 4.0
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$10,000 to $49,999
Project Duration:
May 2025 - Dec 2025
Business Type:
Mining & Metals
Location:
Pune, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Vertex Metals is a Mining & Metals business in Pune, India. As Managing Director, I was responsible for this project on our side and the main contact for Doodle Innovation.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to add an AI chatbot to our support site that answers questions from our help docs so they could focus on customers.
What services did the company provide for your project?
Mainly AI & Machine Learning. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.
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