Custom Coding

Visit Website Write a Review Claim this Company

Details

Founded:
2018
Hourly Rates:
$25 - $49 / hr
Employees:
2 - 9
Ratings:
4.1 8 Reviews

Industries Served

Advertising & Marketing Events & Event Management Automotive Aerospace & Defense Gaming & Gambling Mining & Metals

Where We Specialize

26% MongoDB
MongoDB 26%
Web Development 21%
Bot Development 18%
Mobile App Development 17%
Software Development 13%
AI Development 5%

Industry Expertise

Manufacturing74% Entertainment26%

Typical Project Size

35% Enterprise
34% Small Business
31% Midmarket Business

About

Custom Coding is a technology company founded in 2018. The company's day-to-day work covers web platforms, mobile apps, and bespoke software. The company operates with a team of 2 - 9 professionals. Typical hourly rates run around $25 - $49 / hr/hr. The team is based in Centurion, South Africa. Overall, Custom Coding is one of the options worth shortlisting for a technology project.

Custom Coding Reviews

4.1 8 Reviews
Submit Review

Quality work, a little slower than we planned

Niamh Walsh / Chief Digital Officer | Oct 19, 2026

We got a good result in the end, but the road there had a few bumps. The team asked a lot of questions early on, which felt slow at first but meant there were very few surprises later. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building.

The Mobile App Development work has already made a noticeable difference — tasks that used to take hours now take minutes. We had to follow up a few times on smaller bug fixes after launch. Overall, a team we trust and plan to keep working with.

Project summary

Custom Coding was brought in to rebuild our existing mobile app, which had poor reviews and frequent crashes. Their team handled planning, development and QA, with our product owner signing off each milestone. We worked together for around 7 months.

  • Overall Rating 3.5
  • Quality 4.0
  • Schedule 3.5
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$50,000 to $149,999
Project Duration:
Feb 2026 - Sep 2026
Business Type:
Advertising & Marketing
Location:
Dublin, Ireland

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Chief Digital Officer at Trueline Media Group Ltd. We operate in Advertising & Marketing and most of our customers are in and around Dublin, Ireland.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to rebuild our existing mobile app, which had poor reviews and frequent crashes before our busy season.
What services did the company provide for your project?
End-to-end Mobile App Development — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
We compared three or four agencies. Custom Coding asked the best questions and had good reviews from past clients.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Yes. The only extra cost came from features we added ourselves, and they quoted those fairly.
What tangible results or business impact have you seen since the project was completed?
It is still early, but the numbers are trending in the right direction and the system has been stable.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Great team to work with — professional, responsive and reliable

Darren Chua / CEO | Jun 07, 2026

Overall we had a good experience working with Custom Coding. They shared working builds regularly, so we could test early and give feedback before things were locked in. The developers were knowledgeable and made a few suggestions that ended up saving us time and money. They were upfront about what was realistic within our budget, which helped us prioritise the right features.

The Mobile App Development work has already made a noticeable difference — tasks that used to take hours now take minutes. There were some early misunderstandings on requirements that took a few rounds to sort out.

We are already discussing the next phase with them.

Project summary

We hired Custom Coding to build iOS and Android apps for our customers, including booking, payments and push notifications. Scope included discovery workshops, development in two-week sprints and a short support period after launch. We worked together for around 9 months.

  • Overall Rating 4.0
  • Quality 3.5
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$10,000 to $49,999
Project Duration:
Aug 2025 - May 2026
Business Type:
Events & Event Management
Location:
Singapore

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as CEO at Bluepeak Productions Pte Ltd. We operate in Events & Event Management and most of our customers are in and around Singapore.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to build iOS and Android apps for our customers, including booking, payments and push notifications so they could focus on customers.
What services did the company provide for your project?
Mobile App Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
They had relevant experience in Events & Event Management and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
Their attention to detail and the quality of the final product.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.

Strong Technical Skills and a Very Responsive Mobile App Development Team

Sean O'Connor / Co-Founder & CTO | May 07, 2026

We were very happy with how this project went. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. They were upfront about what was realistic within our budget, which helped us prioritise the right features.

Feedback from our customers has been very positive so far. Happy to recommend them.

Project summary

We partnered with Custom Coding to rebuild our existing mobile app, which had poor reviews and frequent crashes. The project was split into milestones, with a working build shared at the end of each one. We worked together for around 6 months.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$10,000 to $49,999
Project Duration:
Oct 2025 - Apr 2026
Business Type:
Advertising & Marketing
Location:
Dublin, Ireland

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Co-Founder & CTO at Keystone Marketing. We operate in Advertising & Marketing and most of our customers are in and around Dublin, Ireland.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to rebuild our existing mobile app, which had poor reviews and frequent crashes so they could focus on customers.
What services did the company provide for your project?
Mobile App Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
They had relevant experience in Advertising & Marketing and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.

Good results, communication improved as the project went on

Amanda Reed / Co-Founder & CTO | Apr 24, 2026

The final product works well for us, although the process could have been smoother. Even with the time zone difference, responses usually came the same day and we never felt left in the dark. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building. We dealt with the same core team throughout, so we did not have to keep re-explaining things.

Feedback from our customers has been very positive so far. Estimates on a few features were optimistic and those took longer than planned.

Happy to recommend them.

Project summary

Custom Coding was brought in to rebuild an internal order management system that had outgrown its original design. The work covered requirements, design, development, testing and launch support. The project took roughly 5 months from kickoff to launch.

  • Overall Rating 4.0
  • Quality 3.5
  • Schedule 3.5
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
Software Development
Project Cost:
$10,000 to $49,999
Project Duration:
Oct 2025 - Mar 2026
Business Type:
Automotive
Location:
New York, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Automotive company based in New York, USA. I'm the Co-Founder & CTO and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to rebuild an internal order management system that had outgrown its original design so they could focus on customers.
What services did the company provide for your project?
Software Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Automotive clients before.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Dependable AI & Machine Learning Partner for a Growing Aerospace & Defense Business

Darren Wong / Director | Feb 13, 2026

Overall we had a good experience working with Custom Coding. The team asked a lot of questions early on, which felt slow at first but meant there were very few surprises later. They shared working builds regularly, so we could test early and give feedback before things were locked in.

It has made a real difference to how our team works day to day. We had to follow up a few times on smaller bug fixes after launch.

We are already discussing the next phase with them.

Project summary

Our company worked with Custom Coding to add an AI chatbot to our support site that answers questions from our help docs. The project was split into milestones, with a working build shared at the end of each one. The project took roughly 2 months from kickoff to launch.

  • Overall Rating 4.0
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
Less than $10,000
Project Duration:
Nov 2025 - Jan 2026
Business Type:
Aerospace & Defense
Location:
Singapore

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Director at Maple Defense Systems Pte Ltd. We operate in Aerospace & Defense and most of our customers are in and around Singapore.
What specific problem or business challenge led you to hire this company?
We needed to add an AI chatbot to our support site that answers questions from our help docs, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
AI & Machine Learning, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Customer feedback has been positive, and we have seen better engagement since going live.
What did you like most about working with this company?
Their attention to detail and the quality of the final product.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Good work overall, with a few bumps along the way

Kelly Ramirez / Co-Founder | Jan 15, 2026

We got a good result in the end, but the road there had a few bumps. Communication was consistent. We had a weekly call, a shared Slack channel and a project board we could check at any time. They shared working builds regularly, so we could test early and give feedback before things were locked in. Their project manager kept things organised and was quick to flag anything that might affect the timeline.

We are already seeing better numbers than before the project. There were some early misunderstandings on requirements that took a few rounds to sort out. I would recommend Custom Coding to anyone looking for a dependable AI & Machine Learning partner.

Project summary

We hired Custom Coding to build a demand forecasting model on top of our sales data. Scope included discovery workshops, development in two-week sprints and a short support period after launch. We worked together for around 8 months.

  • Overall Rating 3.5
  • Quality 3.5
  • Schedule 3.5
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$10,000 to $49,999
Project Duration:
Mar 2025 - Nov 2025
Business Type:
Gaming & Gambling
Location:
Boston, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Co-Founder at Bridgewater Interactive. We operate in Gaming & Gambling and most of our customers are in and around Boston, USA.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to build a demand forecasting model on top of our sales data.
What services did the company provide for your project?
AI & Machine Learning, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
They had relevant experience in Gaming & Gambling and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Gaming & Gambling clients before.
How was your overall experience with their communication and project management?
Very responsive. We usually heard back the same day, even with the time difference.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Great Experience With Custom Coding on Our Web Development Project

Siddharth Iyer / Owner | Jan 13, 2026

Custom Coding did an excellent job for us. They were upfront about what was realistic within our budget, which helped us prioritise the right features. They shared working builds regularly, so we could test early and give feedback before things were locked in.

We launched on schedule and have not had any major issues since. Overall, a team we trust and plan to keep working with.

Project summary

We partnered with Custom Coding to build a customer portal where clients can log in, track orders and download invoices. Their team handled planning, development and QA, with our product owner signing off each milestone. The engagement ran for about 5 months.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Web Development
Project Cost:
$50,000 to $149,999
Project Duration:
Jul 2025 - Dec 2025
Business Type:
Gaming & Gambling
Location:
Chennai, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Owner at Trueline Games. We operate in Gaming & Gambling and most of our customers are in and around Chennai, India.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to build a customer portal where clients can log in, track orders and download invoices before our busy season.
What services did the company provide for your project?
End-to-end Web Development — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Yes. The only extra cost came from features we added ourselves, and they quoted those fairly.
What tangible results or business impact have you seen since the project was completed?
It is still early, but the numbers are trending in the right direction and the system has been stable.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Custom Coding Delivered a Quality Mobile App Development Solution on Time

Owen Tremblay / Director of Technology | Jan 05, 2026

We were very happy with how this project went. We dealt with the same core team throughout, so we did not have to keep re-explaining things. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. Even with the time zone difference, responses usually came the same day and we never felt left in the dark.

The result looks great and performs well, and our internal team found it easy to take over. We are already discussing the next phase with them.

Project summary

We hired Custom Coding to rebuild our existing mobile app, which had poor reviews and frequent crashes. The work covered requirements, design, development, testing and launch support. The project took roughly 6 months from kickoff to launch.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 5.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$500,000+
Project Duration:
May 2025 - Nov 2025
Business Type:
Mining & Metals
Location:
Waterloo, Canada

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Mining & Metals company based in Waterloo, Canada. I'm the Director of Technology and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
We needed to rebuild our existing mobile app, which had poor reviews and frequent crashes, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
Mobile App Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
They had relevant experience in Mining & Metals and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Mining & Metals clients before.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Yes. The only extra cost came from features we added ourselves, and they quoted those fairly.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
That they were proactive — they suggested improvements instead of just doing what was asked.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.
Get Listed