CabForward

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Details

Founded:
2011
Hourly Rates:
$100 - $149 / hr
Employees:
10 - 49
Avg. Project Cost:
$2,500,000+
Ratings:
4.5 8 Reviews

Services

  • Mobile App Development
  • Web Development
  • UI-UX Design
  • Branding

Industries Served

Automotive Gaming & Gambling Advertising & Marketing Government & Public Sector Energy & Utilities Manufacturing Sports & Fitness Travel & Hospitality

Where We Specialize

23% Testing Services
Testing Services 23%
Big Data Analytics 14%
UI/UX 13%
Salesforce Development 12%
Web Design 12%
Web Development 10%
Mobile App Development 8%
Progressive Web App 8%

Industry Expertise

Manufacturing100%

Typical Project Size

62% Enterprise
30% Small Business
8% Midmarket Business

About

CabForward is a software development company that turns ideas into working products. The company's main offerings are Mobile App Development. CabForward employs 10 - 49 people. Clients can expect pricing around $100 - $149/hr, with projects averaging about $35,000. This profile is a starting point — reach out to CabForward directly to discuss project specifics.

CabForward Reviews

4.5 8 Reviews
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Rare skill: explained serious findings clearly to people with zero security background

Rodrigo Cardoso / VP of Technology | May 10, 2026

Going in, the integration work was what worried me most. Our systems landscape is messy, a couple of the third-party APIs we depend on are barely documented, and one of those vendors has a well-earned reputation for slow, inconsistent support. This team absorbed all of that. They documented what the upstream providers wouldn't, built in resilience wherever the upstream behavior was flaky, and shipped something that has worked exactly as specified since go-live. I genuinely couldn't have asked for more on that front.

Project summary

The shift to EVs created dealer network management needs our existing system was never designed for. A targeted rebuild was the path the leadership team had already agreed on.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Cybersecurity
Project Cost:
$50,000 to $149,999
Project Duration:
May 2025 - Mar 2026
Business Type:
Automotive
Location:
Rio de Janeiro, Brazil

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As VP of Technology at Costa Verde Digital Ltda I oversee technology spend and delivery across our Automotive operations out of Rio de Janeiro, Brazil. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
We had a clear product direction for our next stage of growth in Automotive, but not the internal engineering depth to actually execute it. The Cybersecurity piece specifically needed specialist skills we couldn't realistically hire for on the timeline our business plan demanded.
What services did the company provide for your project?
Full Cybersecurity delivery, with particular depth on the integration and data migration pieces — the riskiest parts of the whole program. On top of that, they kept a dedicated QA person on the project throughout and left our operations team with a proper runbook at handover.
Why did you choose this company over other providers you considered?
A peer in the Automotive space had used them for something similar in Cybersecurity and recommended them without hesitation. Our own due diligence backed that up. Domain knowledge, Cybersecurity depth, and a track record of actually delivering — that combination made the decision easy.
How clearly did the company understand your requirements and business goals?
Very well. The discovery phase was more thorough than anything we'd been through with prior vendors. They pushed back on requirements that were vague or contradictory, suggested better alternatives where our own thinking was limited, and produced a spec our internal stakeholders agreed was the clearest version of the product they'd ever seen written down.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
The clearest measure is how the system's actually performing in production. In the four months since go-live we've had zero major incidents, our page performance scores improved across every Core Web Vitals metric, and two enterprise clients who'd previously flagged our old platform's limits during renewal talks signed again without raising it.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Yes, no hesitation. I've already referred them twice within my own Automotive network, both times to people facing Cybersecurity problems similar to ours. I made those referrals confidently because I know the experience I had was repeatable, not a one-off stroke of luck on our project.

Delivered with the change management and documentation a project this size actually needs

Rashid Al-Marzouqi / Chief Technology Officer | May 09, 2026

Five months post-launch, we're running at roughly double the transaction volume we'd specified in the original scope document, and the platform hasn't needed a single structural change to handle it. That's the real tell for whether a team designed for what you told them versus what you were actually going to need. We're now scoping a second phase and I expect this to be a multi-year relationship at this point.

Project summary

A previous project had worked fine in staging and fallen apart in production. We approached vendor selection this time with a lot more scrutiny as a direct result.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 5.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
ERP Development
Project Cost:
$10,000 to $49,999
Project Duration:
Oct 2025 - Apr 2026
Business Type:
Gaming & Gambling
Location:
Sharjah, UAE

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Beacon Digital Ventures is a Gaming & Gambling business headquartered in Sharjah, UAE. As Chief Technology Officer I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
Regulation in our Gaming & Gambling segment shifted and the compliance deadline came from the regulator, not from us. The scale of the ERP Development changes required justified bringing in a specialist rather than pulling our internal team off the product roadmap to handle it.
What services did the company provide for your project?
Full ERP Development delivery, with particular depth on the integration and data migration pieces — the riskiest parts of the whole program. On top of that, they kept a dedicated QA person on the project throughout and left our operations team with a proper runbook at handover.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their ERP Development approach was specific rather than generic, backed by actual reference projects in Gaming & Gambling — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
On time and inside the approved budget. Their estimating was notably accurate — they'd broken the work down in enough detail during discovery that the forecast held up the whole way through, instead of drifting with every small change. We had exactly one change request, and it was for scope we added ourselves.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
What they did after launch. A lot of vendors treat go-live as the finish line. This team treated it as the start of a different phase — the hypercare period was substantial, the documentation held up in practice, and they checked back in at the thirty and ninety day marks to go over production metrics with us unprompted.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Gaming & Gambling looking for real ERP Development depth paired with actual delivery discipline should have this team near the top of their list.

Changed how our engineers think about release risk, not just how fast they can ship

Elin Holmqvist / Head of Product Engineering | Apr 28, 2026

Five months post-launch, we're running at roughly double the transaction volume we'd specified in the original scope document, and the platform hasn't needed a single structural change to handle it. That's the real tell for whether a team designed for what you told them versus what you were actually going to need. We're now scoping a second phase and I expect this to be a multi-year relationship at this point.

Project summary

Our campaign workflow had sprawled across a dozen disconnected tools with constant manual reconciliation. It was slowing us down and introducing errors we couldn't afford.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
DevOps Services
Project Cost:
Less than $10,000
Project Duration:
Jun 2025 - Feb 2026
Business Type:
Advertising & Marketing
Location:
Uppsala, Sweden

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Vinter Digital AB has been operating in Advertising & Marketing for a while now, headquartered in Uppsala, Sweden. As Head of Product Engineering I sit across both strategic planning and day-to-day technology delivery. We hold our vendors to a high bar because our own clients hold us to one — it's only fair to expect the same discipline from partners.
What specific problem or business challenge led you to hire this company?
Our DevOps Services capability had become the thing slowing everything else down. New feature requests, client asks, internal initiatives — all of it kept queuing up behind a platform that had been stretched way past what it was originally built for. We needed a proper rebuild, not another patch.
What services did the company provide for your project?
Mainly DevOps Services, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
The questions they asked during the briefing stage told us most of what we needed to know. Vendors who ask sharp questions during sales tend to bring that same rigor into delivery, and that held up. The technical proposal had real substance, the team was senior from the start, and the pricing was straightforward.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Advertising & Marketing experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
Yes to both. I'd quietly built in some contingency given the complexity and the number of integrations involved, and none of it ended up being needed. Delivery landed on the agreed date and the final invoice was within a rounding error of the approved budget — rarer than most people in this industry would admit.
What tangible results or business impact have you seen since the project was completed?
The clearest measure is how the system's actually performing in production. In the four months since go-live we've had zero major incidents, our page performance scores improved across every Core Web Vitals metric, and two enterprise clients who'd previously flagged our old platform's limits during renewal talks signed again without raising it.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.

Every conversion metric on the platform moved in the right direction after this redesign

Larissa Nogueira / Chief Digital Officer | Apr 01, 2026

Going in, the integration work was what worried me most. Our systems landscape is messy, a couple of the third-party APIs we depend on are barely documented, and one of those vendors has a well-earned reputation for slow, inconsistent support. This team absorbed all of that. They documented what the upstream providers wouldn't, built in resilience wherever the upstream behavior was flaky, and shipped something that has worked exactly as specified since go-live. I genuinely couldn't have asked for more on that front.

Project summary

New digital service standards required every citizen-facing application to hit accessibility and performance benchmarks our legacy systems simply couldn't reach. Patching them wasn't realistic.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 4.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
UI/UX Design
Project Cost:
Less than $10,000
Project Duration:
Jul 2025 - Feb 2026
Business Type:
Government & Public Sector
Location:
Porto Alegre, Brazil

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Serra Tech SA is a Government & Public Sector business headquartered in Porto Alegre, Brazil. As Chief Digital Officer I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
A competitor move forced our hand and compressed a roadmap item we'd planned for the following year. The UI/UX Design investment we'd scheduled twelve months out suddenly needed to happen in six, and building it internally in that window wasn't realistic.
What services did the company provide for your project?
The core of it was UI/UX Design, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
On time and inside the approved budget. Their estimating was notably accurate — they'd broken the work down in enough detail during discovery that the forecast held up the whole way through, instead of drifting with every small change. We had exactly one change request, and it was for scope we added ourselves.
What tangible results or business impact have you seen since the project was completed?
The clearest measure is how the system's actually performing in production. In the four months since go-live we've had zero major incidents, our page performance scores improved across every Core Web Vitals metric, and two enterprise clients who'd previously flagged our old platform's limits during renewal talks signed again without raising it.
What did you like most about working with this company?
What they did after launch. A lot of vendors treat go-live as the finish line. This team treated it as the start of a different phase — the hypercare period was substantial, the documentation held up in practice, and they checked back in at the thirty and ninety day marks to go over production metrics with us unprompted.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.

Launched at a 4.6 store rating with no critical bugs reported in the first two weeks

Anjali Raghunathan / VP of Data Science | Feb 20, 2026

What actually moved the needle wasn't their ability to follow a spec — any competent team can do that. It was their willingness to push back when a requirement didn't make sense, explain clearly why, and help us decide on something better instead. That extra layer of judgment took the final product past what we'd actually asked for and closer to what we genuinely needed, which isn't always the same thing.

Project summary

Grid modernization funding required us to prove demand-response capability. The models existed on paper — we needed engineers to actually build and run them in production.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 4.5
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Game Development
Project Cost:
$10,000 to $49,999
Project Duration:
Feb 2025 - Nov 2025
Business Type:
Energy & Utilities
Location:
Seattle, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As VP of Data Science at Clearwave Analytics Inc I oversee technology spend and delivery across our Energy & Utilities operations out of Seattle, USA. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
Mainly Game Development, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
The questions they asked during the briefing stage told us most of what we needed to know. Vendors who ask sharp questions during sales tend to bring that same rigor into delivery, and that held up. The technical proposal had real substance, the team was senior from the start, and the pricing was straightforward.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Genuinely excellent, especially given the time difference between Seattle, USA and the delivery team. Written updates were consistent and specific, anything needing a decision got same-day turnaround, and nothing slipped through the cracks across the whole engagement.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
Their instinct for never losing the business goal in the middle of technical decisions. I've worked with technically strong teams before who lose that thread once things get complicated. This team kept every architectural call tied back to the outcome we'd actually agreed to, which made the harder trade-off conversations a lot easier.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.

Performance testing caught a latency problem three weeks ahead of our busiest traffic day

Morgan Ellsworth / Head of Digital Health | Feb 11, 2026

Five months post-launch, we're running at roughly double the transaction volume we'd specified in the original scope document, and the platform hasn't needed a single structural change to handle it. That's the real tell for whether a team designed for what you told them versus what you were actually going to need. We're now scoping a second phase and I expect this to be a multi-year relationship at this point.

Project summary

Unplanned downtime had become our biggest single cost line, and our own data suggested predictive maintenance could fix most of it — if we had the infrastructure to act on the signal.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Quality Assurance & Testing
Project Cost:
$10,000 to $49,999
Project Duration:
May 2025 - Nov 2025
Business Type:
Manufacturing
Location:
Phoenix, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Head of Digital Health at Cedarview Health Systems I oversee technology spend and delivery across our Manufacturing operations out of Phoenix, USA. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
Regulation in our Manufacturing segment shifted and the compliance deadline came from the regulator, not from us. The scale of the Quality Assurance & Testing changes required justified bringing in a specialist rather than pulling our internal team off the product roadmap to handle it.
What services did the company provide for your project?
Mainly Quality Assurance & Testing, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
A peer in the Manufacturing space had used them for something similar in Quality Assurance & Testing and recommended them without hesitation. Our own due diligence backed that up. Domain knowledge, Quality Assurance & Testing depth, and a track record of actually delivering — that combination made the decision easy.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Genuinely excellent, especially given the time difference between Phoenix, USA and the delivery team. Written updates were consistent and specific, anything needing a decision got same-day turnaround, and nothing slipped through the cracks across the whole engagement.
Did the company deliver the project on time and within your expected budget?
Yes to both. I'd quietly built in some contingency given the complexity and the number of integrations involved, and none of it ended up being needed. Delivery landed on the agreed date and the final invoice was within a rounding error of the approved budget — rarer than most people in this industry would admit.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate perfectly given everything else going on in the business, but the numbers we can attribute directly to the Quality Assurance & Testing work are solid: session duration up, conversion up, error rate down, and our NPS for that touchpoint has moved noticeably. Our account managers say it's coming up positively in client conversations now too.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Yes — though I'll add that they're not the cheapest option out there and they're selective about what they take on. If price is your main filter, look elsewhere. If you need a partner you can trust with a serious Quality Assurance & Testing program in Manufacturing and expect them to actually deliver against the brief, this is the team.

Multiplayer infrastructure held through a launch-day spike we hadn't fully planned for

Griffin Ashcombe / Managing Director, Tech | Feb 05, 2026

This was our fourth agency in three years, and I say that with some embarrassment. Every previous engagement had looked promising on paper and fallen apart somewhere in delivery. What was different here was the sequencing: they spent real time understanding the actual problem before proposing anything, rather than pattern-matching to a solution they already knew how to sell. The build ran to schedule, our own engineers had genuinely positive things to say during handover, and four months into live operation we haven't had a single critical incident. We're already talking about the next phase with them.

Project summary

Our product thinking internally was solid, but our execution depth in this particular technical domain wasn't. We needed real specialists, not another generalist team.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Game Development
Project Cost:
$10,000 to $49,999
Project Duration:
Jul 2025 - Jan 2026
Business Type:
Sports & Fitness
Location:
San Francisco, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Managing Director, Tech at Ridgeline Capital Partners I oversee technology spend and delivery across our Sports & Fitness operations out of San Francisco, USA. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
A competitor move forced our hand and compressed a roadmap item we'd planned for the following year. The Game Development investment we'd scheduled twelve months out suddenly needed to happen in six, and building it internally in that window wasn't realistic.
What services did the company provide for your project?
Full Game Development delivery, with particular depth on the integration and data migration pieces — the riskiest parts of the whole program. On top of that, they kept a dedicated QA person on the project throughout and left our operations team with a proper runbook at handover.
Why did you choose this company over other providers you considered?
The questions they asked during the briefing stage told us most of what we needed to know. Vendors who ask sharp questions during sales tend to bring that same rigor into delivery, and that held up. The technical proposal had real substance, the team was senior from the start, and the pricing was straightforward.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate perfectly given everything else going on in the business, but the numbers we can attribute directly to the Game Development work are solid: session duration up, conversion up, error rate down, and our NPS for that touchpoint has moved noticeably. Our account managers say it's coming up positively in client conversations now too.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Yes — though I'll add that they're not the cheapest option out there and they're selective about what they take on. If price is your main filter, look elsewhere. If you need a partner you can trust with a serious Game Development program in Sports & Fitness and expect them to actually deliver against the brief, this is the team.

The first CMS rollout where editors asked for more of it, not less

Preston Locke / Director of Technology | Jan 31, 2026

We had proposals in hand ranging from roughly half to well over double what we eventually paid this team. What set their proposal apart wasn't the price — it was that the number matched what they actually delivered, almost line for line. I've been burned before by proposals that were really just opening offers in a negotiation that continues throughout the project. That wasn't the case here, and I don't say that lightly.

Project summary

Our app was sitting at a 2.9-star average, and nearly every negative review mentioned the same two things: speed and how convoluted the booking flow had become.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
CMS Development
Project Cost:
$50,000 to $149,999
Project Duration:
Mar 2025 - Dec 2025
Business Type:
Travel & Hospitality
Location:
Philadelphia, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Anchorpoint Insurance Co has been operating in Travel & Hospitality for a while now, headquartered in Philadelphia, USA. As Director of Technology I sit across both strategic planning and day-to-day technology delivery. We hold our vendors to a high bar because our own clients hold us to one — it's only fair to expect the same discipline from partners.
What specific problem or business challenge led you to hire this company?
A competitor move forced our hand and compressed a roadmap item we'd planned for the following year. The CMS Development investment we'd scheduled twelve months out suddenly needed to happen in six, and building it internally in that window wasn't realistic.
What services did the company provide for your project?
The core of it was CMS Development, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
The questions they asked during the briefing stage told us most of what we needed to know. Vendors who ask sharp questions during sales tend to bring that same rigor into delivery, and that held up. The technical proposal had real substance, the team was senior from the start, and the pricing was straightforward.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Travel & Hospitality experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
Genuinely excellent, especially given the time difference between Philadelphia, USA and the delivery team. Written updates were consistent and specific, anything needing a decision got same-day turnaround, and nothing slipped through the cracks across the whole engagement.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate perfectly given everything else going on in the business, but the numbers we can attribute directly to the CMS Development work are solid: session duration up, conversion up, error rate down, and our NPS for that touchpoint has moved noticeably. Our account managers say it's coming up positively in client conversations now too.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Travel & Hospitality looking for real CMS Development depth paired with actual delivery discipline should have this team near the top of their list.
FAQ

Frequently Asked Questions

Got questions about our specialized technology solutions? We have the answers to help you make informed decisions.

CabForward typically covers the standard range of software development work — mobile apps, web platforms, custom internal tools, UI/UX design, cloud infrastructure, AI integrations, and larger enterprise builds. Its core focus areas include Branding, Mobile App Development, UI-UX Design and Web Development.

Generally, yes — companies like CabForward tend to work well with startups because of what they typically offer: MVP builds, product strategy input, architecture that can scale later, and dedicated teams that keep costs manageable while still moving fast. For context, it has experience across industries such as Food & Beverage, Travel & Hospitality, Events & Event Management, Healthcare, Gaming & Gambling and Insurance, and it reports a team size of 10 - 49 professionals.

The exact stack shifts by project, but CabForward commonly works across things like React, Angular, Vue.js, Node.js, Python, .NET, Java, PHP, Flutter, React Native, native iOS and Android, and cloud platforms like AWS and Azure. For context, its listed capabilities span Branding, Mobile App Development, UI-UX Design and Web Development, and it reports a team size of 10 - 49 professionals.

When you're weighing up a software partner such as CabForward, it's worth looking past the pitch and checking the portfolio, what past clients say, relevant industry background, technical range, how they communicate, pricing structure, project management style, and what support looks like after launch. For context, it has experience across industries such as Food & Beverage, Travel & Hospitality, Events & Event Management, Healthcare, Gaming & Gambling and Insurance, and it reports a team size of 10 - 49 professionals.

That depends on where CabForward is based and who they primarily serve — some firms like this operate fully offshore, some are local-first, and plenty run a hybrid model that mixes both. For context, its listed capabilities span Branding, Mobile App Development, UI-UX Design and Web Development, and its typical hourly rate is around $100 - $149.

Usually, yes — a dedicated developer arrangement is a common option with firms like CabForward, where you get engineers working exclusively on your project as an extension of your in-house team rather than as a separate outsourced unit. For context, its listed capabilities span Branding, Mobile App Development, UI-UX Design and Web Development, and it reports a team size of 10 - 49 professionals.

Most companies structured like CabForward give you a choice between a fixed-price contract, a dedicated team arrangement, or time-and-materials billing, so you can pick whichever lines up with your budget and how well-defined your scope already is. For context, it has experience across industries such as Food & Beverage, Travel & Hospitality, Events & Event Management, Healthcare, Gaming & Gambling and Insurance, and its typical hourly rate is around $100 - $149.

CabForward isn't necessarily limited to one region and may take on clients across several countries, depending on market demand and business partnerships.

It's a common line of work for a company like CabForward — multi-tenant architecture, subscription billing hooked up properly, and cloud-native deployment built for a product meant to scale as a service rather than a one-off build. For context, it has experience across industries such as Food & Beverage, Travel & Hospitality, Events & Event Management, Healthcare, Gaming & Gambling and Insurance, and its typical hourly rate is around $100 - $149.

Modernizing legacy software is usually within scope for a firm like CabForward — re-platforming, refactoring old code, and moving things onto current frameworks or cloud infrastructure without necessarily rebuilding everything from zero. For context, it has experience across industries such as Food & Beverage, Travel & Hospitality, Events & Event Management, Healthcare, Gaming & Gambling and Insurance, and it has been operating since 2011.
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