Please describe your company, your role, and the industry you operate in.
Hijaz Digital Solutions is a Fashion & Apparel business headquartered in Riyadh, Saudi Arabia. As VP of Engineering I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
Regulation in our Fashion & Apparel segment shifted and the compliance deadline came from the regulator, not from us. The scale of the Game Development changes required justified bringing in a specialist rather than pulling our internal team off the product roadmap to handle it.
What services did the company provide for your project?
The core of it was Game Development, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their Game Development approach was specific rather than generic, backed by actual reference projects in Fashion & Apparel — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
The most structured project management I've dealt with from any outside vendor. Sprint planning was tight, acceptance criteria were specific, and retrospectives actually led to changes rather than just being a box to tick. The backlog and risk register were both treated as live tools, not paperwork. I never once had to chase a status update.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Yes, no hesitation. I've already referred them twice within my own Fashion & Apparel network, both times to people facing Game Development problems similar to ours. I made those referrals confidently because I know the experience I had was repeatable, not a one-off stroke of luck on our project.