Alexander + Tom

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Details

Founded:
1996
Hourly Rates:
$50 - $99 / hr
Employees:
10 - 49
Avg. Project Cost:
$2,500,000+
Ratings:
4.4 7 Reviews

Services

  • Mobile App Development
  • Web Development
  • VR App Development
  • AR App Development
  • Social Media Marketing
  • Digital Strategy

Industries Served

Environmental Services Human Resources Advertising & Marketing Food & Beverage Logistics & Supply Chain Gaming & Gambling

Where We Specialize

25% AI Development
AI Development 25%
Cloud Computing Services 25%
Mobile App Development 18%
IT Consulting 13%
Software Development 7%
IT Services 7%
Bot Development 5%

Industry Expertise

Manufacturing100%

Typical Project Size

47% Small Business
29% Midmarket Business
24% Enterprise

About

Alexander + Tom is a software development company that turns ideas into working products. Their core services include Mobile App Development and Web Development. Its team includes 10 - 49 specialists working across design, development, and delivery. Typical hourly rates run around $50 - $99 / hr/hr, with an average project cost near $30,000. Their home base is Baltimore, MD. Overall, Alexander + Tom is one of the options worth shortlisting for a technology project.

Alexander + Tom Reviews

4.4 7 Reviews
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Got the outcome we asked for, delivered the way we needed it, by people we'd hire again

Faisal Al-Dosari / Head of Innovation | Apr 29, 2026

Looking back, the thing that stands out most is how uneventful the whole project was. Technology projects of this size tend to generate their share of fire drills and awkward escalation calls. This one really didn't. Issues got flagged early enough that they never became incidents, scope changes went through an actual process instead of a tense phone call, and risks were tracked rather than just hoped away. That kind of quiet competence is unusual in my experience, and it made the whole thing feel easier on our end than I know it was on theirs.

Project summary

Our internal engineering capacity was fully committed to keeping existing systems running, with no room for a build of this size. An outside partner with the right depth was really our only option.

  • Overall Rating 4.0
  • Quality 4.5
  • Schedule 4.0
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
Industry-Specific Solutions
Project Cost:
$500,000+
Project Duration:
Oct 2025 - Jan 2026
Business Type:
Environmental Services
Location:
Dammam, Saudi Arabia

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I run technology for Oasis Tech Ventures, a growth-stage Environmental Services company based in Dammam, Saudi Arabia. My role as Head of Innovation covers product engineering, platform operations, and our vendor relationships. We'd hit a point where our internal capacity just couldn't keep pace with what the roadmap demanded.
What specific problem or business challenge led you to hire this company?
Our Industry-Specific Solutions capability had become the thing slowing everything else down. New feature requests, client asks, internal initiatives — all of it kept queuing up behind a platform that had been stretched way past what it was originally built for. We needed a proper rebuild, not another patch.
What services did the company provide for your project?
Full Industry-Specific Solutions delivery, with particular depth on the integration and data migration pieces — the riskiest parts of the whole program. On top of that, they kept a dedicated QA person on the project throughout and left our operations team with a proper runbook at handover.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate perfectly given everything else going on in the business, but the numbers we can attribute directly to the Industry-Specific Solutions work are solid: session duration up, conversion up, error rate down, and our NPS for that touchpoint has moved noticeably. Our account managers say it's coming up positively in client conversations now too.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Environmental Services looking for real Industry-Specific Solutions depth paired with actual delivery discipline should have this team near the top of their list.

Every conversion metric on the platform moved in the right direction after this redesign

Alexis Faraday / Chief Digital Officer | Apr 28, 2026

Looking back, the thing that stands out most is how uneventful the whole project was. Technology projects of this size tend to generate their share of fire drills and awkward escalation calls. This one really didn't. Issues got flagged early enough that they never became incidents, scope changes went through an actual process instead of a tense phone call, and risks were tracked rather than just hoped away. That kind of quiet competence is unusual in my experience, and it made the whole thing feel easier on our end than I know it was on theirs.

Project summary

A previous project had worked fine in staging and fallen apart in production. We approached vendor selection this time with a lot more scrutiny as a direct result.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
UI/UX Design
Project Cost:
Less than $10,000
Project Duration:
Aug 2025 - Feb 2026
Business Type:
Human Resources
Location:
Miami, USA

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Chief Digital Officer at Coastline Retail Group I oversee technology spend and delivery across our Human Resources operations out of Miami, USA. We're a commercially minded business, so every technology decision gets judged on what it actually contributes to the bottom line, not on how elegant it looks on paper.
What specific problem or business challenge led you to hire this company?
Regulation in our Human Resources segment shifted and the compliance deadline came from the regulator, not from us. The scale of the UI/UX Design changes required justified bringing in a specialist rather than pulling our internal team off the product roadmap to handle it.
What services did the company provide for your project?
Mainly UI/UX Design, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their UI/UX Design approach was specific rather than generic, backed by actual reference projects in Human Resources — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
Genuinely excellent, especially given the time difference between Miami, USA and the delivery team. Written updates were consistent and specific, anything needing a decision got same-day turnaround, and nothing slipped through the cracks across the whole engagement.
Did the company deliver the project on time and within your expected budget?
Yes to both. I'd quietly built in some contingency given the complexity and the number of integrations involved, and none of it ended up being needed. Delivery landed on the agreed date and the final invoice was within a rounding error of the approved budget — rarer than most people in this industry would admit.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
What they did after launch. A lot of vendors treat go-live as the finish line. This team treated it as the start of a different phase — the hypercare period was substantial, the documentation held up in practice, and they checked back in at the thirty and ninety day marks to go over production metrics with us unprompted.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.

Executives open these dashboards before they open anything else in the morning

Agnieszka Zielińska / CTO | Mar 20, 2026

Looking back, the thing that stands out most is how uneventful the whole project was. Technology projects of this size tend to generate their share of fire drills and awkward escalation calls. This one really didn't. Issues got flagged early enough that they never became incidents, scope changes went through an actual process instead of a tense phone call, and risks were tracked rather than just hoped away. That kind of quiet competence is unusual in my experience, and it made the whole thing feel easier on our end than I know it was on theirs.

Project summary

Our campaign workflow had sprawled across a dozen disconnected tools with constant manual reconciliation. It was slowing us down and introducing errors we couldn't afford.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 5.0
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Data & Analytics
Project Cost:
Less than $10,000
Project Duration:
Apr 2025 - Jan 2026
Business Type:
Advertising & Marketing
Location:
Poznań, Poland

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Bug Tech Studio is a Advertising & Marketing business headquartered in Poznań, Poland. As CTO I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
We had a clear product direction for our next stage of growth in Advertising & Marketing, but not the internal engineering depth to actually execute it. The Data & Analytics piece specifically needed specialist skills we couldn't realistically hire for on the timeline our business plan demanded.
What services did the company provide for your project?
Mainly Data & Analytics, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Professional throughout. The project manager always had a clear view of the critical path and flagged changes to it honestly, without spin. The one significant scope change we made mid-project went through a clean process — fairly priced, clearly documented, and absorbed without knocking the rest of the timeline off course.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
Their willingness to just be direct. If our requirements were unclear, they said so. If our priorities contradicted each other, they explained why. If an approach we'd assumed was right actually had real downsides, they told us before we'd committed to it. That kind of honesty is exactly what I look for in a long-term partner.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Advertising & Marketing looking for real Data & Analytics depth paired with actual delivery discipline should have this team near the top of their list.

Built once, felt native on both platforms — no compromise either side noticed

Percy Wren / Director of eCommerce | Mar 03, 2026

Looking back, the thing that stands out most is how uneventful the whole project was. Technology projects of this size tend to generate their share of fire drills and awkward escalation calls. This one really didn't. Issues got flagged early enough that they never became incidents, scope changes went through an actual process instead of a tense phone call, and risks were tracked rather than just hoped away. That kind of quiet competence is unusual in my experience, and it made the whole thing feel easier on our end than I know it was on theirs.

Project summary

Our product thinking internally was solid, but our execution depth in this particular technical domain wasn't. We needed real specialists, not another generalist team.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$10,000 to $49,999
Project Duration:
Jul 2025 - Feb 2026
Business Type:
Food & Beverage
Location:
Birmingham, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Wren & Holt Retail PLC is a Food & Beverage business headquartered in Birmingham, UK. As Director of eCommerce I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
We had a clear product direction for our next stage of growth in Food & Beverage, but not the internal engineering depth to actually execute it. The Mobile App Development piece specifically needed specialist skills we couldn't realistically hire for on the timeline our business plan demanded.
What services did the company provide for your project?
Mainly Mobile App Development, with some adjacent architecture and QA work folded in. They owned the whole thing from requirements to go-live, including hooking it into four of our existing systems. Not needing a second vendor to cover that ground was genuinely useful, both cost-wise and logistically.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Better than we understood them ourselves, honestly. The workshops they ran surfaced assumptions we'd never questioned and exposed a few requirements that flatly contradicted each other. Sorting that out before development started saved us from what would have been serious rework later.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Yes — though I'll add that they're not the cheapest option out there and they're selective about what they take on. If price is your main filter, look elsewhere. If you need a partner you can trust with a serious Mobile App Development program in Food & Beverage and expect them to actually deliver against the brief, this is the team.

Smart contract audit was rigorous enough that our legal team signed off without a single note

Franziska Wagner / Chief Innovation Officer | Feb 22, 2026

Five months post-launch, we're running at roughly double the transaction volume we'd specified in the original scope document, and the platform hasn't needed a single structural change to handle it. That's the real tell for whether a team designed for what you told them versus what you were actually going to need. We're now scoping a second phase and I expect this to be a multi-year relationship at this point.

Project summary

Warehouse errors were becoming visible to clients, not just internal reporting. A modernized WMS was already the agreed direction internally — we just needed someone to actually build it.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Blockchain Development
Project Cost:
$500,000+
Project Duration:
Jun 2025 - Dec 2025
Business Type:
Logistics & Supply Chain
Location:
Frankfurt, Germany

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Elbtal Digital AG has been operating in Logistics & Supply Chain for a while now, headquartered in Frankfurt, Germany. As Chief Innovation Officer I sit across both strategic planning and day-to-day technology delivery. We hold our vendors to a high bar because our own clients hold us to one — it's only fair to expect the same discipline from partners.
What specific problem or business challenge led you to hire this company?
Our previous vendor had maintained this platform for a few years, and the technical debt had piled up to the point where our delivery speed had dropped to a fraction of what it used to be. We needed fresh engineering eyes and an actual plan to deal with the underlying mess.
What services did the company provide for your project?
Full Blockchain Development delivery, with particular depth on the integration and data migration pieces — the riskiest parts of the whole program. On top of that, they kept a dedicated QA person on the project throughout and left our operations team with a proper runbook at handover.
Why did you choose this company over other providers you considered?
We shortlisted five vendors through a structured process. The technical review knocked two out right away. Of the remaining three, this team stood out because their Blockchain Development approach was specific rather than generic, backed by actual reference projects in Logistics & Supply Chain — not just case studies pulled off a website. The reference calls confirmed everything the proposal claimed.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Logistics & Supply Chain experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
On time and inside the approved budget. Their estimating was notably accurate — they'd broken the work down in enough detail during discovery that the forecast held up the whole way through, instead of drifting with every small change. We had exactly one change request, and it was for scope we added ourselves.
What tangible results or business impact have you seen since the project was completed?
We went live about three months ago. User adoption beat the target we'd set by roughly 20 percent in the first month, and support ticket volume has dropped noticeably since. Features we'd shelved because the old architecture made them too expensive to build are now back on the roadmap.
What did you like most about working with this company?
Their instinct for never losing the business goal in the middle of technical decisions. I've worked with technically strong teams before who lose that thread once things get complicated. This team kept every architectural call tied back to the outcome we'd actually agreed to, which made the harder trade-off conversations a lot easier.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Logistics & Supply Chain looking for real Blockchain Development depth paired with actual delivery discipline should have this team near the top of their list.

Improved both the outcome and the monthly cost line at the same time

Soo-Ah Yoon / Director of Platform | Feb 05, 2026

What actually moved the needle wasn't their ability to follow a spec — any competent team can do that. It was their willingness to push back when a requirement didn't make sense, explain clearly why, and help us decide on something better instead. That extra layer of judgment took the final product past what we'd actually asked for and closer to what we genuinely needed, which isn't always the same thing.

Project summary

Our product thinking internally was solid, but our execution depth in this particular technical domain wasn't. We needed real specialists, not another generalist team.

  • Overall Rating 4.5
  • Quality 4.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
IT Managed Services
Project Cost:
$500,000+
Project Duration:
Jan 2025 - Nov 2025
Business Type:
Gaming & Gambling
Location:
Daegu, South Korea

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Daegu Tech Solutions is a Gaming & Gambling business headquartered in Daegu, South Korea. As Director of Platform I'm responsible for the whole technology agenda — infrastructure, product, and how we pick vendors. Every decision we make on the technology side has to tie back to a clear business case before it gets approved.
What specific problem or business challenge led you to hire this company?
A competitor move forced our hand and compressed a roadmap item we'd planned for the following year. The IT Managed Services investment we'd scheduled twelve months out suddenly needed to happen in six, and building it internally in that window wasn't realistic.
What services did the company provide for your project?
The core of it was IT Managed Services, though their involvement grew to include technical consulting during discovery that meaningfully sharpened our own requirements. They also took full ownership of the third-party integration work, which had been a coordination headache on past projects, and just handled it themselves.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Really well, partly because they already had Gaming & Gambling experience that cut down on the amount of context we had to provide. They knew the terminology, asked the right questions, and translated our business requirements into technical specs accurately enough that development barely needed any clarification cycles.
How was your overall experience with their communication and project management?
Proactive and well-calibrated. Technical detail for the engineering side, plain summaries for the steering group, and risk flags that came with a proposed fix attached rather than just a problem statement. The biweekly sprint reviews kept our stakeholders in the loop without requiring them to sit in on every working session.
Did the company deliver the project on time and within your expected budget?
Both, yes. One sprint hit a one-week delay from a third-party API dependency outside anyone's control. The team flagged it three weeks ahead of time, laid out two options, and we picked an approach that clawed the schedule back within the same sprint. That's the kind of foresight that separates real project management from just reacting to problems.
What tangible results or business impact have you seen since the project was completed?
The clearest measure is how the system's actually performing in production. In the four months since go-live we've had zero major incidents, our page performance scores improved across every Core Web Vitals metric, and two enterprise clients who'd previously flagged our old platform's limits during renewal talks signed again without raising it.
What did you like most about working with this company?
What they did after launch. A lot of vendors treat go-live as the finish line. This team treated it as the start of a different phase — the hypercare period was substantial, the documentation held up in practice, and they checked back in at the thirty and ninety day marks to go over production metrics with us unprompted.
Would you recommend this company to others, and would you work with them again?
Absolutely, with one caveat worth mentioning: the value really starts in discovery, so clients who take that phase seriously will get the most out of it. We put real effort in upfront and it clearly paid off in what got delivered.

Got the outcome we asked for, delivered the way we needed it, by people we'd hire again

Fiona McAllister / Chief Technology Officer | Jan 06, 2026

What actually moved the needle wasn't their ability to follow a spec — any competent team can do that. It was their willingness to push back when a requirement didn't make sense, explain clearly why, and help us decide on something better instead. That extra layer of judgment took the final product past what we'd actually asked for and closer to what we genuinely needed, which isn't always the same thing.

Project summary

Multi-touch attribution across our media mix was the single most requested capability from clients across our whole portfolio, and we couldn't deliver it without rebuilding the data layer underneath.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.0
  • Project Cost 4.0
  • Willing To Refer 5.0
Project Type:
Industry-Specific Solutions
Project Cost:
$150,000 to $499,999
Project Duration:
May 2025 - Oct 2025
Business Type:
Advertising & Marketing
Location:
Glasgow, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Highland FinTech Ltd has been operating in Advertising & Marketing for a while now, headquartered in Glasgow, UK. As Chief Technology Officer I sit across both strategic planning and day-to-day technology delivery. We hold our vendors to a high bar because our own clients hold us to one — it's only fair to expect the same discipline from partners.
What specific problem or business challenge led you to hire this company?
Regulation in our Advertising & Marketing segment shifted and the compliance deadline came from the regulator, not from us. The scale of the Industry-Specific Solutions changes required justified bringing in a specialist rather than pulling our internal team off the product roadmap to handle it.
What services did the company provide for your project?
Full Industry-Specific Solutions delivery, with particular depth on the integration and data migration pieces — the riskiest parts of the whole program. On top of that, they kept a dedicated QA person on the project throughout and left our operations team with a proper runbook at handover.
Why did you choose this company over other providers you considered?
We were coming off a failed engagement and went into vendor selection this time with a lot more scrutiny. We asked pointed questions about how they handle scope changes, how they estimate, how they communicate bad news. The answers were specific and consistent across everyone we spoke to on their team, which gave us confidence it wasn't a rehearsed pitch.
How clearly did the company understand your requirements and business goals?
Thoroughly. The requirements document was detailed enough that our own QA team used it directly to build acceptance criteria. Every user story had a clear business reason attached, and nothing was left open to interpretation. That discipline early on paid off through the rest of development and testing.
How was your overall experience with their communication and project management?
The most structured project management I've dealt with from any outside vendor. Sprint planning was tight, acceptance criteria were specific, and retrospectives actually led to changes rather than just being a box to tick. The backlog and risk register were both treated as live tools, not paperwork. I never once had to chase a status update.
Did the company deliver the project on time and within your expected budget?
The project came in on schedule. Budget stayed within the agreed ceiling, including one scope addition we asked for ourselves, which was quoted fairly and handled without disturbing the rest of the timeline. Nothing about the invoice came as a surprise.
What tangible results or business impact have you seen since the project was completed?
The ROI model we took to the board was deliberately conservative. Current performance against that model puts us on track to hit payback well ahead of the eighteen-month target we set. The operational efficiency gains in particular have outpaced the model, partly because the new platform's data quality supports decisions the old system simply couldn't.
What did you like most about working with this company?
The team stayed the same the whole way through. The engineers in the discovery sessions were the same ones who built the system. That continuity matters more than people expect, and you really only notice it when it's missing. Every conversation picked up where the last one left off.
Would you recommend this company to others, and would you work with them again?
Without reservation. We're already in early conversations about a second engagement, and I expect this to turn into a multi-year relationship. Anyone in Advertising & Marketing looking for real Industry-Specific Solutions depth paired with actual delivery discipline should have this team near the top of their list.
FAQ

Frequently Asked Questions

Got questions about our specialized technology solutions? We have the answers to help you make informed decisions.

Alexander + Tom typically covers the standard range of software development work — mobile apps, web platforms, custom internal tools, UI/UX design, cloud infrastructure, AI integrations, and larger enterprise builds. Its core focus areas include AR App Development, Digital Strategy, Mobile App Development, Social Media Marketing and VR App Development.

Alexander + Tom has delivered projects across a range of different industries, including Telecommunications, Travel & Hospitality, Retail & E-commerce, Advertising & Marketing, Mining & Metals and Agriculture.

What tends to set Alexander + Tom apart usually comes down to some mix of technical depth, relevant industry experience, how clients describe working with them, their development approach, communication habits, and whether they can actually deliver something that scales. Founded in 1996, the company has built a track record of delivering projects across various industries.

Most businesses reach Alexander + Tom through its website, a direct email, or a contact form — any of which works for discussing what you need, booking an initial conversation, or asking for a rough estimate. For context, it has experience across industries such as Telecommunications, Travel & Hospitality, Retail & E-commerce, Advertising & Marketing, Mining & Metals and Agriculture, and its typical hourly rate is around $50 - $99.

Usually, yes — a dedicated developer arrangement is a common option with firms like Alexander + Tom, where you get engineers working exclusively on your project as an extension of your in-house team rather than as a separate outsourced unit. For context, its listed capabilities span AR App Development, Digital Strategy, Mobile App Development, Social Media Marketing and VR App Development, and it has experience across industries such as Telecommunications, Travel & Hospitality, Retail & E-commerce, Advertising & Marketing, Mining & Metals and Agriculture.

Most professional shops, including Alexander + Tom, expect to sign a Non-Disclosure Agreement before getting into specifics — it's a fairly standard ask and a reasonable one to make before sharing anything sensitive. For context, its listed capabilities span AR App Development, Digital Strategy, Mobile App Development, Social Media Marketing and VR App Development, and it reports a team size of 10 - 49 professionals.

Alexander + Tom isn't necessarily limited to one region and may take on clients across several countries, depending on market demand and business partnerships.

Modernizing legacy software is usually within scope for a firm like Alexander + Tom — re-platforming, refactoring old code, and moving things onto current frameworks or cloud infrastructure without necessarily rebuilding everything from zero. For context, it has experience across industries such as Telecommunications, Travel & Hospitality, Retail & E-commerce, Advertising & Marketing, Mining & Metals and Agriculture, and it has been operating since 1996.

Alexander + Tom generally runs something close to a standard structured process — requirements gathering, UI/UX design, development in agile sprints, QA testing along the way, deployment, and support once it's live. For context, its listed capabilities span AR App Development, Digital Strategy, Mobile App Development, Social Media Marketing and VR App Development, and it has been operating since 1996.
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