Details

Founded:
2008
Hourly Rates:
$100 - $149 / hr
Employees:
10 - 49
Ratings:
4.8 10 Reviews

Industries Served

Telecommunications Agriculture Government & Public Sector Pharmaceuticals & Biotechnology Fashion & Apparel Gaming & Gambling Advertising & Marketing Automotive Sports & Fitness

Where We Specialize

11% IoT Development
IoT Development 11%
Augmented Reality 11%
UI/UX 11%
Mobile App Development 10%
AI Development 10%
Game Development 9%
No Code/ Low Code 9%
Bot Development 6%
Web Design 6%
IT Services 6%
Software Development 5%
Virtual Reality 3%
Blockchain Development 2%
E-commerce Development 1%

Industry Expertise

Insurance39% Travel32% Manufacturing17% Hospitality12%

Typical Project Size

46% Enterprise
36% Midmarket Business
18% Small Business

About

Businesses looking for a reliable technology partner often consider Action Item Software. Their core services include UI/UX Design and IoT Solutions. Its team includes 10 - 49 specialists working across design, development, and delivery. Projects are generally billed around $100 - $149 / hr/hr. The team is based in Tel Aviv-Yafo, Israel. This gives a quick snapshot of what to expect when working with Action Item Software.

Action Item Software Reviews

4.8 10 Reviews
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Good value and a team that genuinely cares about the result

Luke O'Brien / Co-Founder | Aug 18, 2026

Our experience with Action Item Software was really positive from start to finish. The team asked a lot of questions early on, which felt slow at first but meant there were very few surprises later. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline.

Since launch, everything has been stable and our team has adapted to it quickly.

We would definitely work with them again.

Project summary

Our company worked with Action Item Software to build a custom operations platform to replace the spreadsheets and email threads we were running the business on. The work covered requirements, design, development, testing and launch support. Overall it was a 2-month engagement.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Software Development
Project Cost:
$10,000 to $49,999
Project Duration:
May 2026 - Jul 2026
Business Type:
Telecommunications
Location:
Perth, Australia

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Crestview Communications Pty Ltd is a Telecommunications business in Perth, Australia. As Co-Founder, I was responsible for this project on our side and the main contact for Action Item Software.
What specific problem or business challenge led you to hire this company?
Our existing setup was holding us back. We wanted to build a custom operations platform to replace the spreadsheets and email threads we were running the business on before our busy season.
What services did the company provide for your project?
Software Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Telecommunications clients before.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
It is still early, but the numbers are trending in the right direction and the system has been stable.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes, I would recommend them and we plan to work with them again.

They listened, asked the right questions, and delivered

Rahul Joshi / Chief Digital Officer | Aug 15, 2026

Action Item Software did good work for us, and we would use them again. Their project manager kept things organised and was quick to flag anything that might affect the timeline. We dealt with the same core team throughout, so we did not have to keep re-explaining things. They shared working builds regularly, so we could test early and give feedback before things were locked in.

It has made a real difference to how our team works day to day. Their team changed one developer midway, which slowed things down for a couple of weeks.

We would definitely work with them again.

Project summary

We partnered with Action Item Software to take over day-to-day IT support for our offices. The work covered requirements, design, development, testing and launch support. The project took roughly 3 months from kickoff to launch.

  • Overall Rating 4.0
  • Quality 3.5
  • Schedule 4.0
  • Project Cost 3.5
  • Willing To Refer 5.0
Project Type:
IT Managed Services
Project Cost:
$500,000+
Project Duration:
Mar 2026 - Jun 2026
Business Type:
Agriculture
Location:
Jaipur, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the Chief Digital Officer at Keystone Agri Pvt Ltd, a Agriculture company based in Jaipur, India. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to take over day-to-day IT support for our offices so they could focus on customers.
What services did the company provide for your project?
End-to-end IT Managed Services — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
Better than we expected. They pointed out a few things we had not thought about.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes. They are a reliable IT Managed Services partner.

Would happily work with them again

Marcus Chua / Founder & CEO | Jul 14, 2026

Action Item Software did an excellent job for us. Their project manager kept things organised and was quick to flag anything that might affect the timeline. The developers were knowledgeable and made a few suggestions that ended up saving us time and money. The team asked a lot of questions early on, which felt slow at first but meant there were very few surprises later.

It has made a real difference to how our team works day to day.

We would definitely work with them again.

Project summary

We engaged Action Item Software to rebuild an internal order management system that had outgrown its original design. Scope included discovery workshops, development in two-week sprints and a short support period after launch. The engagement ran for about 2 months.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Software Development
Project Cost:
$50,000 to $149,999
Project Duration:
Mar 2026 - May 2026
Business Type:
Government & Public Sector
Location:
Singapore

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I work as Founder & CEO at Lumen Civic Solutions Pte Ltd. We operate in Government & Public Sector and most of our customers are in and around Singapore.
What specific problem or business challenge led you to hire this company?
We needed to rebuild an internal order management system that had outgrown its original design, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
Software Development, plus QA and some consulting on how to structure the project.
Why did you choose this company over other providers you considered?
They had relevant experience in Government & Public Sector and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Government & Public Sector clients before.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Reliable Game Development Partner That Delivered What They Promised

Neha Mehta / Head of Digital Transformation | Jun 28, 2026

Honestly, this was one of the smoothest projects we have run with an outside team. Their project manager kept things organised and was quick to flag anything that might affect the timeline. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. We dealt with the same core team throughout, so we did not have to keep re-explaining things.

It has made a real difference to how our team works day to day.

Overall, a team we trust and plan to keep working with.

Project summary

We partnered with Action Item Software to develop a casual mobile game from concept to launch. They also took care of integrations with a couple of third-party tools we already used. We worked together for around 7 months.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
Game Development
Project Cost:
$500,000+
Project Duration:
Oct 2025 - May 2026
Business Type:
Pharmaceuticals & Biotechnology
Location:
Chennai, India

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Crestview Therapeutics Pvt Ltd is a Pharmaceuticals & Biotechnology business in Chennai, India. As Head of Digital Transformation, I was responsible for this project on our side and the main contact for Action Item Software.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to develop a casual mobile game from concept to launch so they could focus on customers.
What services did the company provide for your project?
Game Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
We compared three or four agencies. Action Item Software asked the best questions and had good reviews from past clients.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Very responsive. We usually heard back the same day, even with the time difference.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Great Experience With Action Item Software on Our Mobile App Development Project

Nora Al Zahrani / Head of Engineering | May 23, 2026

Honestly, this was one of the smoothest projects we have run with an outside team. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building. The developers were knowledgeable and made a few suggestions that ended up saving us time and money.

We are already seeing better numbers than before the project. If you need a team that communicates well and delivers, they are a good choice.

Project summary

We partnered with Action Item Software to build iOS and Android apps for our customers, including booking, payments and push notifications. Scope included discovery workshops, development in two-week sprints and a short support period after launch. Overall it was a 6-month engagement.

  • Overall Rating 4.5
  • Quality 5.0
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
Mobile App Development
Project Cost:
$50,000 to $149,999
Project Duration:
Oct 2025 - Apr 2026
Business Type:
Fashion & Apparel
Location:
Jeddah, Saudi Arabia

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Fashion & Apparel company based in Jeddah, Saudi Arabia. I'm the Head of Engineering and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
We needed to build iOS and Android apps for our customers, including booking, payments and push notifications, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
Mainly Mobile App Development. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
They had relevant experience in Fashion & Apparel and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Fashion & Apparel clients before.
How was your overall experience with their communication and project management?
Good. Weekly calls, regular updates and a shared board meant we always knew where things stood.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
The consistency. Same team, same standard, from the first week to the last.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Honest advice and solid execution

Darren Lim / Product Manager | May 09, 2026

Honestly, this was one of the smoothest projects we have run with an outside team. Even with the time zone difference, responses usually came the same day and we never felt left in the dark. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. Communication was consistent. We had a weekly call, a shared Slack channel and a project board we could check at any time.

We launched on schedule and have not had any major issues since.

Happy to recommend them.

Project summary

Action Item Software was brought in to run user research and create new designs for our mobile app. Their team handled planning, development and QA, with our product owner signing off each milestone. We worked together for around 6 months.

  • Overall Rating 5.0
  • Quality 4.5
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
UI/UX Design
Project Cost:
$150,000 to $499,999
Project Duration:
Oct 2025 - Apr 2026
Business Type:
Gaming & Gambling
Location:
Singapore

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Gaming & Gambling company based in Singapore. I'm the Product Manager and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to run user research and create new designs for our mobile app so they could focus on customers.
What services did the company provide for your project?
Mainly UI/UX Design. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
Their pricing was fair and they were honest about timelines instead of just telling us what we wanted to hear.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Yes, on time and within budget.
What tangible results or business impact have you seen since the project was completed?
Our team saves several hours a week, and we have had very few issues since launch.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Definitely. We have already started talking about the next phase.

Solid UI/UX Design Work With Clear Communication Throughout

Sophie Ahmed / Head of Engineering | Apr 08, 2026

Action Item Software did an excellent job for us. We dealt with the same core team throughout, so we did not have to keep re-explaining things. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building.

We launched on schedule and have not had any major issues since. We would definitely work with them again.

Project summary

We partnered with Action Item Software to redesign the user experience of our SaaS product. Scope included discovery workshops, development in two-week sprints and a short support period after launch. We worked together for around 6 months.

  • Overall Rating 4.5
  • Quality 4.5
  • Schedule 4.5
  • Project Cost 4.5
  • Willing To Refer 5.0
Project Type:
UI/UX Design
Project Cost:
$50,000 to $149,999
Project Duration:
Sep 2025 - Mar 2026
Business Type:
Advertising & Marketing
Location:
Leeds, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Advertising & Marketing company based in Leeds, UK. I'm the Head of Engineering and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
Our team was spending too much time on manual work. The goal was to redesign the user experience of our SaaS product so they could focus on customers.
What services did the company provide for your project?
Mainly UI/UX Design. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
We compared three or four agencies. Action Item Software asked the best questions and had good reviews from past clients.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Advertising & Marketing clients before.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
Their attention to detail and the quality of the final product.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Reliable AI & Machine Learning Partner That Delivered What They Promised

James Clarke / Operations Manager | Apr 02, 2026

Our experience with Action Item Software was really positive from start to finish. They shared working builds regularly, so we could test early and give feedback before things were locked in. Their project manager kept things organised and was quick to flag anything that might affect the timeline. We dealt with the same core team throughout, so we did not have to keep re-explaining things.

The AI & Machine Learning work has already made a noticeable difference — tasks that used to take hours now take minutes. We would definitely work with them again.

Project summary

We hired Action Item Software to build a demand forecasting model on top of our sales data. The work covered requirements, design, development, testing and launch support. The project took roughly 5 months from kickoff to launch.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
AI & Machine Learning
Project Cost:
$150,000 to $499,999
Project Duration:
Sep 2025 - Feb 2026
Business Type:
Automotive
Location:
Manchester, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I'm the Operations Manager at Swift Motors, a Automotive company based in Manchester, UK. I look after our technology and work closely with outside partners on bigger projects.
What specific problem or business challenge led you to hire this company?
We needed to build a demand forecasting model on top of our sales data, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
End-to-end AI & Machine Learning — from requirements and design through to deployment and a support period afterwards.
Why did you choose this company over other providers you considered?
They had relevant experience in Automotive and their proposal was the clearest of the ones we received.
How clearly did the company understand your requirements and business goals?
Very well. They asked a lot of questions upfront and turned our rough ideas into a clear plan.
How was your overall experience with their communication and project management?
Organised and transparent. Their project manager kept the project on track and flagged risks early.
Did the company deliver the project on time and within your expected budget?
Mostly. One milestone slipped by about a week, but the final delivery was on schedule and the budget held.
What tangible results or business impact have you seen since the project was completed?
It is still early, but the numbers are trending in the right direction and the system has been stable.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.

Exceeded our expectations on quality and communication

Sophie Wright / Co-Founder & CTO | Feb 26, 2026

We were very happy with how this project went. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. They were upfront about what was realistic within our budget, which helped us prioritise the right features. They took the time to understand our business before suggesting anything, which we appreciated after previous agencies jumped straight into building.

The E-commerce Development work has already made a noticeable difference — tasks that used to take hours now take minutes. We would definitely work with them again.

Project summary

Action Item Software was brought in to migrate our online store from an older platform to a new one. The work covered requirements, design, development, testing and launch support. Overall it was a 7-month engagement.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
E-commerce Development
Project Cost:
$10,000 to $49,999
Project Duration:
Jun 2025 - Jan 2026
Business Type:
Sports & Fitness
Location:
Bristol, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Sports & Fitness company based in Bristol, UK. I'm the Co-Founder & CTO and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
We needed to migrate our online store from an older platform to a new one, and we didn't have the in-house capacity to do it ourselves.
What services did the company provide for your project?
E-commerce Development, including planning, development, testing and launch support.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
They understood our goals quickly, partly because they had worked with Sports & Fitness clients before.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
Yes. The only extra cost came from features we added ourselves, and they quoted those fairly.
What tangible results or business impact have you seen since the project was completed?
It is still early, but the numbers are trending in the right direction and the system has been stable.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes. They are a reliable E-commerce Development partner.

Great team to work with — professional, responsive and reliable

Sophie Lloyd / Program Manager | Feb 08, 2026

Action Item Software did an excellent job for us. When we changed our minds on a couple of features halfway through, they handled it without fuss and were clear about the impact on cost and timeline. Their project manager kept things organised and was quick to flag anything that might affect the timeline. Communication was consistent. We had a weekly call, a shared Slack channel and a project board we could check at any time.

Feedback from our customers has been very positive so far.

If you need a team that communicates well and delivers, they are a good choice.

Project summary

We hired Action Item Software to add subscriptions and a better checkout to our existing store. They also took care of integrations with a couple of third-party tools we already used. The engagement ran for about 2 months.

  • Overall Rating 5.0
  • Quality 5.0
  • Schedule 5.0
  • Project Cost 5.0
  • Willing To Refer 5.0
Project Type:
E-commerce Development
Project Cost:
$500,000+
Project Duration:
Oct 2025 - Dec 2025
Business Type:
Pharmaceuticals & Biotechnology
Location:
Manchester, UK

Questions & Answers

Please describe your company, your role, and the industry you operate in.
We're a mid-sized Pharmaceuticals & Biotechnology company based in Manchester, UK. I'm the Program Manager and I oversaw the project from start to finish.
What specific problem or business challenge led you to hire this company?
We had tried to do this internally and it stalled. We needed specialists to add subscriptions and a better checkout to our existing store.
What services did the company provide for your project?
Mainly E-commerce Development. They also helped with the technical planning and a few integrations with our existing tools.
Why did you choose this company over other providers you considered?
A colleague recommended them, and our first calls confirmed they understood what we needed.
How clearly did the company understand your requirements and business goals?
Well. There were a couple of points we had to clarify early on, but after that they were spot on.
How was your overall experience with their communication and project management?
Communication was good overall and improved further once we settled into a routine.
Did the company deliver the project on time and within your expected budget?
It was delivered on time, and the final invoice matched the original estimate.
What tangible results or business impact have you seen since the project was completed?
We can now handle more volume without adding staff, which was the main goal.
What did you like most about working with this company?
How easy they were to work with. They were responsive, honest and genuinely interested in our success.
Would you recommend this company to others, and would you work with them again?
Yes, I've already recommended them to a couple of people I know.
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